The Ultimate Guide To Mastering Local SEO With Seth Evans

Home Pro Podcast

Seth Evans is the Founder and CEO of Big Fish Local, a digital marketing firm dedicated to helping home service professionals thrive in their local markets. With over 10 years of web design experience, Seth combines his self-taught technical skills with a passion for helping others achieve their business goals. He is an ordained deacon in the United Methodist Church, where he honed his patience, leadership, and collaborative skills. Seth believes in creating a positive company culture, driving growth through innovation, and promoting local community support as the keys to business success.

In this episode…

Mastering local SEO might seem complex initially, but its impact on a business's online reach is undeniable. What key strategies can propel a business to the top of local search results?

According to Seth Evans, a seasoned digital marketing expert, the key lies in a blend of human insight and the strategic use of tools. He highlights the importance of starting keyword research with authentic conversational input from people around, supplemented by tools for precise data. Seth also emphasizes the critical role of mobile optimization and the use of schema markup to make it easier for search engines to understand and rank a website effectively. These strategies ensure that a business not only appears in search results but also stands out and provides genuine value.

In this episode of the Home Pro Podcast, Seth Evans, Founder and CEO of Big Fish Local, is interviewed by Chad Franzen of Rise25 to discuss mastering local SEO. They cover the importance of human-centered keyword research, the impact of mobile optimization and schema markup, and the future trends in local SEO.