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#95 In conversation with David Kiryo - The power of data in fan engagement
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In this episode, we sit down with David Kiryo, a Customer success manager at Data Talks, to explore the world of data-driven success in the sports industry. David shares his experiences working with international clubs like PAOK FC, the Dolphins in Australia, Lewes FC in the UK, and Crvena Zvezda in Serbia, helping them achieve exceptional campaign results. He emphasizes the importance of fan engagement and how it goes beyond revenue generation.
David discusses the power of Data Talks’ platform, which offers a 360-degree view of supporters, collecting data from various sources in one convenient place. He highlights the benefits of fan engagement strategies that build emotional connections with supporters. From simple giveaways to gamification and interactive campaigns, David explains how appealing to supporters’ emotions can create long-term loyalty and increased revenue.
Join us in this engaging conversation as we discover the power of data, fan engagement, and how Data Talks is changing the game for sports clubs and organizations.
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