137: Collaborations: Do They Work and Should You Try Them?
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Collaborations are gaining in popularity lately and it’s easy to get caught in the trap of doing them just to do them. But what you need to keep in mind is whether or not collaborations make sense for you and your business as a marketing strategy.
In today’s episode, I’m sharing what collaborations are, why they sometimes don’t work, and how to determine if they are right for you. Plus, collaborations are not one size fits all, so try a few different ones and see how it feels.
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Full show notes available at www.melissafroehlich.com/137
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