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Increasing Foot Traffic & Building Bigger Baskets with Ryan Sensenbrenner
Manage episode 380881959 series 3522901
Inhalt bereitgestellt von Amanda Ballard & Tina Smith, Amanda Ballard, and Tina Smith. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von Amanda Ballard & Tina Smith, Amanda Ballard, and Tina Smith oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
On this episode of the Natural Products Marketer...
Ryan Sensenbrenner, head of marketing for Enzymedica, talks about increasing foot traffic for your natural products business. You'll hear in-store marketing ideas, creating an unbeatable customer experience, and building bigger baskets in your stores. And what's your greatest superpower? Ryan believes in your ability to consult with your customers on their wellness needs. And he'll tell you how to do it, without crossing the regulatory line.
Ryan Sensenbrenner is the Senior Marketing Group Director at Enzymedica. He leads their marketing team to develop strategic programs driving revenue and generating brand awareness. The best news? They have a whole team of marketing experts who can help you too!
Connect with Ryan:
Email: request@enzymedica.com
Visit: enzymedica.com
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The Natural Products Marketer Podcast is Your Source for Expert Marketing Advice to Help you Grow Your Business, Reach More People & Change More Lives.
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Connect with us:
Email: info@naturalproductsmarketer.com
About Amanda Ballard
Amanda has worked in natural products marketing in the retail setting since 2016 and has a great understanding of the unique challenges and opportunities that retailers in this industry face. More than anything, she wants this industry to continue to boom and believes much of that success hinges on the ability of retailers to do well in their businesses and market their products effectively.
About Tina Smith
Since 2014, Tina has worked with multiple natural products businesses, discovering how to market their CBD products online, without having their payment processor shut them down, to letting customers talk about their health issues those products have helped them solve. She knows first hand how experts like you offer the best products and a superior customer experience, that is why she is committed to helping you find an easy way to grow your natural product business.
Kapitel
1. Intro (00:00:00)
2. Who is Enzymedica (00:01:30)
3. Why Natural Products Career? (00:03:00)
4. New Products of Note (00:05:50)
5. Creating an Innovative Experience (00:07:25)
6. Know Your Customer (00:09:30)
7. Market for Specific Benefits (00:11:15)
8. Mission Driven Products (00:12:24)
9. Consulting with Customers & Regulations (00:16:00)
10. Solving Problems (00:21:46)
11. Point of Purchase Experience (00:27:00)
12. Manufacturer Marketing Collaborations (00:31:20)
13. Best Industry Resources (00:37:00)
14. What would you change in the industry (00:38:25)
15. Biggest Decision for Successful Career (00:40:00)
16. What should people try in marketing? (00:41:15)
17. Quick Wins for Natural Products Businesses (00:43:00)
18. Get in touch with Ryan (00:45:45)
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