Best of #2: How to hack the media + the power of rebranding, with Paul Watson (Sea Shepherd)
Manage episode 337641254 series 2799026
This is the best-of from Mission First, the podcast-masterclass to learn from successful entrepreneurs changing the world for the better!
Kick back and listen to some of their best advice from Seasons 1 and 2.
New episodes will be available in Q4 2022.
Captain Paul Watson is а marine wildlife conservation and environmental activist. Watson was one of the founding members and directors of Greenpeace. In 1977, he left Greenpeace and founded the Sea Shepherd Conservation Society, which is the biggest non-governmental navy in the world, dedicated to protecting the ocean.
Learn from his advice about the impact of their new branding, and how to "hack" the media by serving them what they want.
Listen to the full episode here - Mission First episode 2
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