Gehen Sie mit der App Player FM offline!
Driving Awareness, Growth, and Loyalty: Insights from Jay Livingston, CMO of Shake Shack
Manage episode 423319690 series 2078540
Welcome to this episode of the Marketing Vanguard podcast. Today, we have a special guest: it’s a pleasure to welcome Jay Livingston, Shake Shack's CMO. Learn about Jay's background and his unique journey from finance and technology to marketing and becoming a CMO. Gain insights into Shake Shack's marketing strategy, including the importance of performance marketing and collaborations.
Jay discusses the challenges and changes Shake Shack faced during the COVID-19 pandemic and its growth and expansion plans, which focus on deepening its presence in existing markets while building brand awareness and loyalty. We also explore Jay's passion for architecture and design and his passion for supporting the next generation.
Hosted on Acast. See acast.com/privacy for more information.
271 Episoden
Manage episode 423319690 series 2078540
Welcome to this episode of the Marketing Vanguard podcast. Today, we have a special guest: it’s a pleasure to welcome Jay Livingston, Shake Shack's CMO. Learn about Jay's background and his unique journey from finance and technology to marketing and becoming a CMO. Gain insights into Shake Shack's marketing strategy, including the importance of performance marketing and collaborations.
Jay discusses the challenges and changes Shake Shack faced during the COVID-19 pandemic and its growth and expansion plans, which focus on deepening its presence in existing markets while building brand awareness and loyalty. We also explore Jay's passion for architecture and design and his passion for supporting the next generation.
Hosted on Acast. See acast.com/privacy for more information.
271 Episoden
Alle Folgen
×Willkommen auf Player FM!
Player FM scannt gerade das Web nach Podcasts mit hoher Qualität, die du genießen kannst. Es ist die beste Podcast-App und funktioniert auf Android, iPhone und im Web. Melde dich an, um Abos geräteübergreifend zu synchronisieren.