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Alli Blum's Tips for Getting Org-Wide Buy-In for The JTBD Framework
Manage episode 417762141 series 3439546
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Today, Alli Blum shares her expert insights on getting organizational buy-in for the Jobs To Be Done (JTBD) framework. Dive into discussions on understanding customer progress, building relationships for buy-in, and implementing JTBD with host Ramli John.
🎉 About Alli Blum
Alli Blum is a growth, innovation, and leadership consultant who is an advocate for customer-centric initiatives within organizations. With a passion for creating positive change and building collaborative relationships, Alli has honed her expertise in gaining org-wide buy-in for the Jobs to be Done (JTBD) framework.
✨ Useful links
- Alli Blum's website — https://alliblum.com/
- Alli's Linkedin — https://www.linkedin.com/in/alliblum/
- Switch interviews and strategic context with Alli Blum — https://userlist.com/podcast/switch-interviews-strategic-context-with-alli-blum/
- How SaaS marketers can get buy-in on qualitative research — https://www.forgetthefunnel.com/resources/getting-saas-customer-research-buy-in
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