Jonathan Chant, R.Kin - Founder of Fitness For Freedom and Fortis Forma

Making Kinnections - Kinesiology Podcast

Today's episode is brought to you by Fortis Forma, a platform that helps you find, engage and retain clients. Right now their focus is on engagement by helping you deliver exercise programs to your clients. You can see the exercises clearly and give feedback on what you are doing and they are able to give you feedback on how they find the workouts. Their system makes it easy to update your clients program as required. Right now they're looking for Kinesiologists to use and test the system as they start to build the finding and retaining clients components of the platform. Visit fortisforma.com and register today for free.

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In this episode, I interview Jonathan Chant, R.Kin - President of Fitness for Freedom and Founder of Fortis Forma. Shortly after graduating from the University of Ottawa he began his company Fitness for Freedom, a mobile Kinesiology company. Jonathan operates under the following principles: to care, be honest and treat people the same way he would like to be treated. His goal is to raise the bar for the entire fitness industry by focusing on developing the required habits to live a healthy lifestyle, not just exercise.

In this episode, Jonathan tells us how what calculation he made that pushed him to start Fitness For Freedom, How his R.Kin designation has helped him a long the way and how to find ways to stand out in a crowded space as a new Kin.

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Show Notes

01’ Fortis Forma

03’ High school sports and exercise

05’ Starting Fitness for Freedom

06’ Low wage: Take 25 years to have the downpayment for a house

07’ Fitness for Freedom Story

08’ Defining his audience

10’ In-Home business model

11’ Day and Night Hustle

15’ How Freedom for Fitness Kins are different then personal trainers

18’ Starting of Fortis Forma

21’ Overall Experience as a Kinesiologist

23’ How the R.Kin Designation helped

25’ Future of Kinesiologists as specialist in different areas

26’ Using R.Kin as a testing ground for areas

29’ DO your best to stand out

33’ Not waiting for top down approach

37’ Advice for new Kinesiologists

40' We need more innovative thinkers in the Kinesiology profession.

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Links

Jonathan's LinkedIn: https://www.linkedin.com/in/jonathan-chant-80698b6/
Fitness for Freedom Website: https://fitnessforfreedom.com/
Fortis Forma Website: https://fortisforma.com/

Spencer's LinkedIn: https://www.linkedin.com/in/spennyraposo/

Making Kinnections Facebook: https://www.facebook.com/MakingKinnectionsPodcast/

Making Kinnections LinkedIn: https://www.linkedin.com/showcase/making-kinnections/

Making Kinnections Anchor: https://anchor.fm/makingkinnections

Making Kinnections Instagram: https://www.instagram.com/makingkinnectionspodcast/

Making Kinnections Youtube: https://www.youtube.com/channel/UCFW8YJjfHdjdPimyvhjKmkQ

Episode Sponsor

Continuing Education for Kinesiologists

Kinformation: https://kinformation.teachable.com/