The User Inexperience - Interview with a Designer (& Developer) - Brynley Evans

Make an IIIMPACT - The User Inexperience Podcast

Welcome to another episode of Make an IiIMPACT! This is a mini-series to our podcast where we want to showcase our valuable team members and hear more about them and their stories about being a UX designer and/or Developer on the IIIMPACT team.

Today our interview is with Brynley Evans, who is a Lead UX Strategist and Front End Developer and the longest member of our team. We're diving into our 20-year journey across various industries, exploring the evolution of technology from web design to AI and enterprise software. We'll discuss our projects' unique challenges and rewards, including a major UI revamp that reshaped user experiences and the importance of a user-centric approach in solving workflow problems.

We'll examine conversational UI's potential to revolutionize interactions and simplify complex tasks and share insights on balancing creativity with development. You'll hear about our inspirations, the value of teamwork, and how knowledge sharing accelerates innovation. Plus, we'll illuminate the impact of AI in UX and project strategy and the psychological journey users experience with UI changes.

Stay tuned as we unpack our dream projects, the significance of effective communication, and the critical role of product managers in driving continuous improvement. Don't forget to subscribe, rate, and review our podcast. Let's make an IiIMPACT together!

00:00 Evolved from web design to AI revolution.
05:31 Passion for design, creation, and staying trendy.
09:58 Successful project completion with positive user feedback.
14:00 Recalling client meetings, emphasizing a willingness to execute.
17:49 Understanding the problem comes from knowledge.
19:16 Proving value, converting clients, changing relationships positively.
22:36 Effective project management requires constant communication.
25:41 Running workshops to ensure diverse feedback is received.
29:26 UX design focused on efficiency and user understanding.
33:29 Value of teamwork, synergy in design and UX
37:12 Living my AI dream, exploring conversational UI.

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BIos:

Makoto Kern - Founder and UX Principal at IIIMPACT - a UX Product Design and Development Consulting agency. IIIMPACT has been on the Inc 5000 for the past 3 consecutive years and is one of the fastest-growing privately-owned companies. His team has successively launched 100s of digital products over the past +20 years in almost every industry vertical. IIIMPACT helps clients get from the 'Boardroom concept to Code' faster by reducing risk and prioritizing the best UX processes through their clients' teams.

Brynley Evans - Lead UX Strategist and Front End Developer - Leading large-scale enterprise software projects for the past +10 years, he possesses a diverse skill set and is driven by a passion for user-centered design; he works on every phase of a project from concept to final deliverable, adding value at each stage. He's recently been part of IIIMPACT's leading AI Integration team, which helps companies navigate, reduce their risk, and integrate AI into their enterprise a...