Creating Playbooks for Success: Operational Wisdom from Sonaya Williams

Her Success Story

This week, Ivy Slater, host of Her Success Story, chats with her guest, Sonaya Williams. The two talk about the journey of building and scaling sustainable businesses, the vital importance of documenting systems and operations, a fundamental part of Saniya's role as a fractional COO, and how deliberate choices in business design can lead to greater freedom in life.

In this episode, we discuss:

• How intentional planning and a strong team foster work-life integration

• What leaders often overlook when building teams and running business operations

• When Sonaya realized the importance of aligning her business structure with her personal life goals

• Why documenting processes and systems is essential—even for solo entrepreneurs

• How Sonaya helps her clients become intentional about their business and lifestyle vision

Sonaya Williams is a Fractional COO, systems strategist, and founder of The CEO Partner® and Your Expat Life™. Guided by the mantra "do less, better," she helps high-achieving women turn expertise into steady revenue while reclaiming family time.

A former Wall Street financial-systems analyst, she launched her agency from a one-bedroom condo in New Jersey and replaced her six-figure salary in nine months. Her Streamline & Scale with Systems™ framework—clear offers, automation, and lean teams—has shortened workweeks and boosted margins for hundreds of CEOs, most by referral.

Based in Doha with her husband and two energetic daughters, Sonaya hosts the podcast STILL: The Business of Doing Less, Better, proving success with peace is the new baseline.

Website:

https://theceopartner.com/

Social Media Links:

https://www.linkedin.com/in/sonayawilliams/