MINDVALLEY. Marisha Lakhiani – growth tactics of the world’s leading personal growth platform
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We’re chatting with Marisha Lakhiani, VP of Marketing at MindValley – one of the world’s leading personal growth education companies.
Not only do they have 10 million students worldwide – but they also have customers who love the platform so much that they have their logo tattooed on their bodies.
Topics discussed:
• Measuring ads return
• Tricks and tips for YouTube ads
• Growing one’s YouTube channel
• Monetizing the email list
• Referrals and growth loops
Additionally, we discussed marketing psychology, YouTube video optimization, and their “world-class” testing protocol. Enjoy the episode! ♡
Book recommendation:
• “Influence” by Robert Cialdini
grit. podcast is hosted by Marelle Ellen, CMO of Promoty, and Andreas Unt.
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