How Bruce Buchanan built two multi-billion dollar global giants

From Zero with Adam Schwab

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2+ y ago 31:43

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Most people wouldn’t dream of building one billion dollar business, let alone two. Bruce Buchanan may just be Australia’s best ever business builder.

A natural entrepreneur, Bruce began his professional career as a consultant at Boston Consulting Group, before going on to create one of the world’s most successful airlines, Jetstar. Now, almost 10 years later, he's bought a tiny ad tech business called Rocklive and within a few years has turned it into ROKT - a US$2.5 billion global giant.

In this episode, Bruce speaks with host Adam Schwab about his difficult childhood, why a chance meeting with Qantas CEO Alan Joyce changed everything, and what’s next on his great vision list.

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