The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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continue reading
Inhalt bereitgestellt von DTC Newsletter and Podcast and DTC Newsletter. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von DTC Newsletter and Podcast and DTC Newsletter oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
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Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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Ep 474: CRO Is Dead! Kyle Hitchcox on the Future of Shopify Optimization with Warpdrive | AKNF
Manage episode 461618312 series 2899866
Inhalt bereitgestellt von DTC Newsletter and Podcast and DTC Newsletter. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von DTC Newsletter and Podcast and DTC Newsletter oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
Subscribe to DTC Newsletter - https://dtcnews.link/signup
Welcome to the DTC Podcast! In this episode, we dive deep with Kyle Hitchcox, co-founder of Warpdrive, on why traditional conversion rate optimization (CRO) needs a complete overhaul. Kyle explains how Warpdrive's modular tools empower Shopify brands to optimize their funnels faster and drive more revenue from existing traffic.
Get In Touch→ https://www.pilothouse.co/get-in-touch
Follow Kyle → https://www.linkedin.com/in/kylehitchcox/
Key Takeaways:
Modular Page Building: Create branded Shopify experiences in under 24 hours using Warp Drive’s tools.
Faster Funnels: Page speed is a critical driver of conversion—slow-loading stores cost brands millions.
Persistent Attribution: Gain clear visibility across the entire funnel, ensuring data accuracy and actionable insights.
Actionable Optimizations: Focus on high-impact elements like headlines, bundles, and subscription options instead of microtests like button colors.
Whether you're a Shopify brand scaling up or an agency looking to deliver better results for clients, this episode is packed with tactical advice and strategies to drive performance.
Timestamps:
0:00 Introduction to CRO and Funnel Optimization
2:15 The Evolution of Landing Pages and Their Role in Performance Marketing
5:00 Introducing Warp Drive: A New Approach to CRO
7:45 The Importance of Page Speed for Shopify Stores
10:30 Challenges and Learnings in Building a Software Tool
14:00 AI Integration in Shopify Funnel Optimization
17:00 Invitation to Agencies and Brands: Embrace the Next Era of CRO
Hashtags:
#ConversionRateOptimization
#EcommerceMarketing
#ShopifyTips
#LandingPageOptimization
#PageSpeed
#AIInMarketing
#DigitalMarketingTools
#WarpdriveCRO
#DTCBrands
#PilotHouse
Subscribe to DTC Newsletter - https://dtcnews.link/signup
Advertise on DTC - https://dtcnews.link/advertise
Work with Pilothouse - https://dtcnews.link/pilothouse
Follow us on Instagram & Twitter - @dtcnewsletter
Watch this interview on YouTube - https://dtcnews.link/video
584 Episoden
Teilen
Manage episode 461618312 series 2899866
Inhalt bereitgestellt von DTC Newsletter and Podcast and DTC Newsletter. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von DTC Newsletter and Podcast and DTC Newsletter oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
Subscribe to DTC Newsletter - https://dtcnews.link/signup
Welcome to the DTC Podcast! In this episode, we dive deep with Kyle Hitchcox, co-founder of Warpdrive, on why traditional conversion rate optimization (CRO) needs a complete overhaul. Kyle explains how Warpdrive's modular tools empower Shopify brands to optimize their funnels faster and drive more revenue from existing traffic.
Get In Touch→ https://www.pilothouse.co/get-in-touch
Follow Kyle → https://www.linkedin.com/in/kylehitchcox/
Key Takeaways:
Modular Page Building: Create branded Shopify experiences in under 24 hours using Warp Drive’s tools.
Faster Funnels: Page speed is a critical driver of conversion—slow-loading stores cost brands millions.
Persistent Attribution: Gain clear visibility across the entire funnel, ensuring data accuracy and actionable insights.
Actionable Optimizations: Focus on high-impact elements like headlines, bundles, and subscription options instead of microtests like button colors.
Whether you're a Shopify brand scaling up or an agency looking to deliver better results for clients, this episode is packed with tactical advice and strategies to drive performance.
Timestamps:
0:00 Introduction to CRO and Funnel Optimization
2:15 The Evolution of Landing Pages and Their Role in Performance Marketing
5:00 Introducing Warp Drive: A New Approach to CRO
7:45 The Importance of Page Speed for Shopify Stores
10:30 Challenges and Learnings in Building a Software Tool
14:00 AI Integration in Shopify Funnel Optimization
17:00 Invitation to Agencies and Brands: Embrace the Next Era of CRO
Hashtags:
#ConversionRateOptimization
#EcommerceMarketing
#ShopifyTips
#LandingPageOptimization
#PageSpeed
#AIInMarketing
#DigitalMarketingTools
#WarpdriveCRO
#DTCBrands
#PilotHouse
Subscribe to DTC Newsletter - https://dtcnews.link/signup
Advertise on DTC - https://dtcnews.link/advertise
Work with Pilothouse - https://dtcnews.link/pilothouse
Follow us on Instagram & Twitter - @dtcnewsletter
Watch this interview on YouTube - https://dtcnews.link/video
584 Episoden
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Ähnelt DTC Podcast
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
…
continue reading
Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/
…
continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
10k278
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
…
continue reading
Welcome to an exciting new season of the podcast Your Career: Choice or Chance? - as we dive into the ever-evolving world of GenAI in the Workplace and explore the latest trends, experiences, and career journeys shaping the future of work as AI is increasingly ingrained in it. Each episode provides fresh insights, addressing the transformative influence of GenAI in shaping the workforce of tomorrow, making it a must-listen for anyone interested in staying ahead in the ever-evolving world of ...
…
continue reading
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