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Episode 34 - Strategies to Maximize Taproom Events, Festivals & Seasonal Beer Releases
Manage episode 344292818 series 2793562
There are a lot of challenges when operating a small brewery. One of them is trying to stand out among larger counterparts. Be it breweries with state-wide distribution, larger taprooms, or even stadium contracts.
But the nano brewery segment is fierce and continues to find ways to make waves and be seen among the country’s thousands of breweries.
Our guests today will talk about that, from festival strategies to seasonal releases.
- Anne Linehan and her husband Ben are the owners of Brocklebank Craft Brewing in Tunbridge, Vermont. She organizes the annual Vermont Nanobrewery Festival also known. In her day job, Anne is the Director of Graduate Academic Programs at Vermont Law and Graduate School.
- Dylan VanDetta was was born in Vermont, raised in upstate New York. He started a coffee distributorship before going into Information technology. He started homebrewing in 2012 and in late 2019, he formed Labyrinth Forge Brewing Company intending to contract most of his beer and sell kegs to bars and restaurants around town. Due to Covid-19 he started making home deliveries and selling in cans to grocery stores and out of his home. Today, he’s actively looking for a retail space to have a taproom and small brewery.
- Joel Sheley is the owner and head brewer at Gateway Brewing, a 5bbl “nano” brewery in the Gateway district of Portland, Oregon. With over 20 years of industry experience, Joel not only excels at developing well-made beers but is also savvy in brewery operations infrastructure and the mechanical side of owning and operating a brewery.
The BYO Nano Podcast Episode 34 is sponsored by:
Fermentis
Discover SafBrew™ BR-8 by Fermentis, the first dry Brett for secondary fermentation. This yeast strain is a reliable tool for attaining a slightly funky, specific phenolic character in your beers, and is available in 100g sachets, as is the whole SafLager™ and SafAle™ yeasts range!Discover more about SafBrew™ BR-8 or other yeast strains by attending the Fermentis presentation during NanoCon or go to fermentis.com
Grainfather
Whether you’re looking for a brewing system to create trial recipes, or you want to easily add production capacity to your nanobrewery – the Grainfather G70 electric brewing system is your solution. The G70 has a 70 liter capacity, allowing you to easily make ½ BBL batches of beer in a compact system that won’t take up valuable floor space. Ask your BSG sales manager for more information about the G70 today, or go to Grainfather.com to learn more.
BYO Nano+ Membership
Get access to hundreds of hours of on-demand videos covering small craft brewery strategies with BYO’s new Nano+ Membership. Learn from craft beer experts watching replays of past NanoCon seminars plus a complete library of in-depth workshops. You’ll also have full online access to all of BYO’s digital content and an annual print magazine subscription. Check out byo.com/nanoplus for more details.
BYO Nano Brew Podcast Episode 34
Host: John Holl
Guests:
Contact: nano@byo.com
Music: Scott McCampbell
58 Episoden
Manage episode 344292818 series 2793562
There are a lot of challenges when operating a small brewery. One of them is trying to stand out among larger counterparts. Be it breweries with state-wide distribution, larger taprooms, or even stadium contracts.
But the nano brewery segment is fierce and continues to find ways to make waves and be seen among the country’s thousands of breweries.
Our guests today will talk about that, from festival strategies to seasonal releases.
- Anne Linehan and her husband Ben are the owners of Brocklebank Craft Brewing in Tunbridge, Vermont. She organizes the annual Vermont Nanobrewery Festival also known. In her day job, Anne is the Director of Graduate Academic Programs at Vermont Law and Graduate School.
- Dylan VanDetta was was born in Vermont, raised in upstate New York. He started a coffee distributorship before going into Information technology. He started homebrewing in 2012 and in late 2019, he formed Labyrinth Forge Brewing Company intending to contract most of his beer and sell kegs to bars and restaurants around town. Due to Covid-19 he started making home deliveries and selling in cans to grocery stores and out of his home. Today, he’s actively looking for a retail space to have a taproom and small brewery.
- Joel Sheley is the owner and head brewer at Gateway Brewing, a 5bbl “nano” brewery in the Gateway district of Portland, Oregon. With over 20 years of industry experience, Joel not only excels at developing well-made beers but is also savvy in brewery operations infrastructure and the mechanical side of owning and operating a brewery.
The BYO Nano Podcast Episode 34 is sponsored by:
Fermentis
Discover SafBrew™ BR-8 by Fermentis, the first dry Brett for secondary fermentation. This yeast strain is a reliable tool for attaining a slightly funky, specific phenolic character in your beers, and is available in 100g sachets, as is the whole SafLager™ and SafAle™ yeasts range!Discover more about SafBrew™ BR-8 or other yeast strains by attending the Fermentis presentation during NanoCon or go to fermentis.com
Grainfather
Whether you’re looking for a brewing system to create trial recipes, or you want to easily add production capacity to your nanobrewery – the Grainfather G70 electric brewing system is your solution. The G70 has a 70 liter capacity, allowing you to easily make ½ BBL batches of beer in a compact system that won’t take up valuable floor space. Ask your BSG sales manager for more information about the G70 today, or go to Grainfather.com to learn more.
BYO Nano+ Membership
Get access to hundreds of hours of on-demand videos covering small craft brewery strategies with BYO’s new Nano+ Membership. Learn from craft beer experts watching replays of past NanoCon seminars plus a complete library of in-depth workshops. You’ll also have full online access to all of BYO’s digital content and an annual print magazine subscription. Check out byo.com/nanoplus for more details.
BYO Nano Brew Podcast Episode 34
Host: John Holl
Guests:
Contact: nano@byo.com
Music: Scott McCampbell
58 Episoden
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