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Episode 12: Jason Falls (Author, Keynote Speaker, Marketer, Bourbon Enthusiast)
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Marketing leader and pioneer, Jason Falls, shares his story on being a keynote speaker, becoming an author, and tells how he managed both. All while working a full-time position in agencies as well as e-commerce.
Jason is the author of No Bullshit Social Media: The All-Business, No-Hype Guide to Social Media Marketing and the co-author of The Rebel's Guide to Email Marketing: Grow Your List, Break the Rules, and Win, and currently works as Director of Digital and Social Strategy at Cornett.
In this episode, Jason also dives deep into the importance of influence in marketing as well as business overall, including more information on his upcoming book focused on influencer marketing and set to come out in late 2020.
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