Building a True Freedom Business: Why Sometimes You Need to Blow Everything Up to Level Up with Lena Sesardic [Ep 67]

Beyond The Systems Podcast | Business Systems & Growth Strategies For Your Online Business

In this week’s episode, I sit down with Lena Sesardic, a business and life mentor who shares her incredible journey of completely transforming her life and business in late 2023. From working in tech as a product manager to becoming an online entrepreneur during COVID, to her latest chapter of "blowing up her life" and moving to Mexico, Lena opens up about the messy middle of pivoting and finding yourself again.

We dive deep into what it really looks like to build a true freedom business - not just the highlight reel, but the uncomfortable periods of uncertainty, self-doubt, and reinvention. Lena shares candidly about her experience letting go of a successful coaching business, taking a complete break, and trusting herself to build something new. We discuss how being authentic in your content creation has supported her through multiple business pivots, and why she believes entrepreneurs need to stay adaptable, especially with the rising impact of AI.

This conversation is perfect for service providers feeling stuck in their business model or anyone craving permission to evolve their business in alignment with their desires. You'll hear honest insights about:

- The reality of major business pivots and how to navigate the uncertainty

- Why authenticity in content creation matters more than ever

- The importance of allowing yourself grace while still maintaining forward momentum

- How AI is reshaping the online business landscape and why staying adaptable is crucial

- Building a diverse income stream and thinking beyond traditional online business models

• Resources from this episode: Please note any resources that need to be shared in the show notes.
• More about Lena Sesardic: Lena is a freedom business & life mentor who is on a mission to show women that's it's safe and GOOD for them to put their full selves out there by going first. She lives & breathes authentic content that speaks straight from your soul and loves to empower women to make bold AF moves that attract dream clients & create their dream life.

• Connect with Lena Sesardic:
• Website: http://www.lenasesardic.com
• Instagram: @contently_lena
• Tiktok: @contently_lena
• LinkedIn: https://www.linkedin.com/in/lenasesardic/

• Connect with Sam:
• Website: https://www.systemswithsam.com/services
• Instagram: https://www.instagram.com/systemswithsam/ ​​
• LinkedIn: https://www.linkedin.com/in/samwhiz/