EP89: ACICO Group - How to Build Trust Internally and Externally

All-In Recruitment

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6M ago 37:11

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In this week’s episode, we delve into key strategies for organizational transformation and employee engagement with Ahmad Rajab, Senior Group Director - Human Resources of ACICO Group. In this engaging discussion, Lydia and Ahmad explore essential topics such as "Building Trust through Visual Identity to Align Perception with Reality." Ahmad emphasizes the critical role of marketing in internal branding, highlighting the importance of employee belief in organizational change and evolution.
From rebranding efforts like logo changes to communicating a new era of management, Ahmad shares compelling insights on attracting top talents through visual identity.

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