))
Episode 18: Carriere Family Farms: 5 generations of success
Manage episode 382031440 series 3345645
Inhalt bereitgestellt von Capital Region Family Business Center. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von Capital Region Family Business Center oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
Let us know what you thought of this episode and any other comments you may have.
Natalie talks with Jennifer Carriere-LaDuke, who is a 4th generation owner, board member, and marketing wiz for her 133 year old family farming business, Carriere Family Farms.
The business started with her great grandfather coming to the Sacramento area from Canada where he worked for a farmer clearing thick vegetation from the land surrounding the Sacramento River and helped planting row crops. Before long he fell in love with the farmer's daughter and became part of a family farm that has passed from generation to generation since the 1890's.
Jennifer shares the importance of true authenticity in the boardroom and in a marketing strategy, what it’s like being managed by a younger cousin that she used to take to the movies, and why they started a family summer camp to introduce city kids in the family to farm life.
Visit Carriere Family Farms website
Visit the Capital Region Family Business Center website
Sponsor:
29 Episoden
Teilen
