Bootstrapping SaaS To Millions podcast

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The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

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#697: Building the total experience for customers with AJ Joplin, Forrester 24:10

vor 6 Tagen24:10

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Does your AI-based interface talk to customers the way a real person would or is it tech for tech’s sake? We are here at Forrester CX in Nashville, TN and hearing all about the latest insights and ideas for brands to create better experiences for their customers. Agility is less about bolting on new features just because the tech is available and more about making tomorrow’s experiences feel intuitive and natural to the end customer using them. Today we’re diving into designing for the future of experiences with AJ Joplin, Senior Analyst at Forrester. About AJ Joplin AJ is the lead analyst for Forrester’s research on experience design (XD), design organizations, and design leadership. Helping XD and customer experience (CX) leaders develop and deliver on research-based strategy is AJ’s professional passion. She has observed that the most effective organizations combine clear purpose with the right people and leverage systems to clarify decision-making, prioritization, and workflows. AJ also has years of workshop facilitation experience in human-centered design and design thinking. Using her professional coaching skills, AJ bring clients through ambiguity and into alignment on what matters and what’s next. Resources Forrester: https://www.forrester.com https://www.forrester.com Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 " Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…

Bootstrapping SaaS to Millions

Serie-Home•Feed

Michael and Kevin Wagstaff share stories and lessons learned from bootstrapping a SaaS business from 0 to an 8-figure company in 4 years.

27 Episoden

#Business #Kevin & Mike Wagstaff #Mike Wagstaff

Bootstrapping SaaS to Millions

updated vor 3 Jahren

Serie-Home•Feed

Michael and Kevin Wagstaff share stories and lessons learned from bootstrapping a SaaS business from 0 to an 8-figure company in 4 years.

27 Episoden

#Business #Kevin & Mike Wagstaff #Mike Wagstaff

Alle Folgen

Bootstrapping SaaS to Millions

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#27 - Millionaire morning routines vs. reality 37:47

vor 3 years37:47

37:47

Mike (@MikeWagstaff_) and Kevin (@kevinwagstaff3) talk about the tired "do this every morning to be successful" routines that in reality look a lot different for us non-billionaires. You don't have to meditate, run 10 miles and cold plunge every morning to be successful! ---------- 💡 Have a topic you want Mike & Kevin to dive deeper into? Send it to podcast@spectora.com…

Bootstrapping SaaS to Millions

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#26 - The ladders of wealth and why choose Saas over other business models? 43:32

vor 3 years43:32

43:32

Mike (@MikeWagstaff_) and Kevin (@kevinwagstaff3) talk about a recent Nate Barry article on ladders of wealth creation and why they chose SaaS as a business model. ---------- 💡 Have a topic you want Mike & Kevin to dive deeper into? Send it to podcast@spectora.com

Bootstrapping SaaS to Millions

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#25 - Is having too many projects holding you back from success? 25:58

vor 3 years25:58

25:58

Mike (@MikeWagstaff_) and Kevin (@kevinwagstaff3) talk about the power of a singular focus. It's harder than ever to not chase the new, shiny object. What's the cost of spreading yourself too thin? ---------- 💡 Have a topic you want Mike & Kevin to dive deeper into? Send it to podcast@spectora.com…

Bootstrapping SaaS to Millions

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#24 - Giving $175,000 to the team, 2021 lessons and talking numbers with your leaders 49:28

vor 3 years49:28

49:28

Mike (@MikeWagstaff_) and Kevin (@kevinwagstaff3) do a 2021 year in review for Spectora, what it felt like to give 175k in bonuses to the team and how talking numbers with your leadership team can help unlock their growth. ---------- 💡 Have a topic you want Mike & Kevin to dive deeper into? Send it to podcast@spectora.com 🎥 We're on YouTube! Click here to subscribe to our channel and see our faces.…

Bootstrapping SaaS to Millions

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#23 - Inflation and the impact on bootstrapped SaaS businesses 33:16

vor 3 years33:16

33:16

Mike (@MikeWagstaff_) and Kevin (@kevinwagstaff3) talk about what everyone else in the world is talking about - inflation. But more specifically the impacts on SaaS, valuations, pay and more. ---------- 💡 Have a topic you want Mike & Kevin to dive deeper into? Send it to podcast@spectora.com

Bootstrapping SaaS to Millions

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#22 - Breaking down 5 key themes in going from 2 to 10M in annual revenue 35:37

vor 3 years35:37

35:37

Mike (@MikeWagstaff_) and Kevin (@kevinwagstaff3) talk about a recent Inc article that dives into the 5 things companies can do to make the leap from 2 to 10M in annual revenue. ---------- 💡 Have a topic you want Mike & Kevin to dive deeper into? Send it to podcast@spectora.com

Bootstrapping SaaS to Millions

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#21 - Ways to build leadership teams and culture earlier (and mistakes!) 45:56

vor 4 years45:56

45:56

Mike (@MikeWagstaff_) and Kevin (@kevinwagstaff3) talk about things they are doing well, and mistakes made, when building up a leadership team and culture at Spectora. ---------- 💡Have a topic you want Mike & Kevin to dive deeper into? Send it to podcast@spectora.com

Bootstrapping SaaS to Millions

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#20 - Promoting from within vs. external hires 33:10

vor 4 years33:10

33:10

Mike (@MikeWagstaff_) and Kevin (@kevinwagstaff3) talk about the decision to promote from within your company vs. hiring more experienced external candidates. ---------- 💡Have a topic you want Mike & Kevin to dive deeper into? Send it to podcast@spectora.com

Bootstrapping SaaS to Millions

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#19 - Stick to your core product or expand revenue streams? 36:53

vor 4 years36:53

36:53

Mike (@MikeWagstaff_) and Kevin (@kevinwagstaff3) talk about what they consider when doubling down on what's working vs. exploring other verticals and revenue streams. ---------- 💡Have a topic you want Mike & Kevin to dive deeper into? Send it to podcast@spectora.com

Bootstrapping SaaS to Millions

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#18 - What is your life Operating System? 51:59

vor 4 years51:59

51:59

Mike (@MikeWagstaff_) and Kevin (@kevinwagstaff3) talk about some of their life philosophies and ways of approaching life! ---------- 💡Have a topic you want Mike & Kevin to dive deeper into? Send it to podcast@spectora.com

Bootstrapping SaaS to Millions

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#17 - Moving fast vs. moving slow with your startup 32:09

vor 4 years32:09

32:09

Mike (@MikeWagstaff_) and Kevin (@kevinwagstaff3) talk about knowing when to move fast vs. move slow at all phases of your startup journey. ---------- 💡Have a topic you want Mike & Kevin to dive deeper into? Send it to podcast@spectora.com

Bootstrapping SaaS to Millions

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#16 - What are you doing for self-care & wellness? 33:01

vor 4 years33:01

33:01

Mike (@MikeWagstaff_) and Kevin (@kevinwagstaff3) talk about self-care and wellness and how they approach it with themselves and their team. ---------- 💡Have a topic you want Mike & Kevin to dive deeper into? Send it to podcast@spectora.com

Bootstrapping SaaS to Millions

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#15 - Adding value as a non-technical founder 13:00

vor 4 years13:00

13:00

Kevin (@kevinwagstaff3) does a mini-episode on how he added value as a non-technical founder and a few areas you can support your technical founder in the early stages of your startup. ---------- 💡Have a topic you want Mike & Kevin to dive deeper into? Send it to podcast@spectora.com

Bootstrapping SaaS to Millions

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#14 - Choosing a co-founder, going solo & working with family & friends 42:30

vor 4 years42:30

42:30

Mike (@MikeWagstaff_) and Kevin (@kevinwagstaff3) talk about aspects to consider when choosing a co-founder, deciding whether to go at it solo or not, working with family and friends, and traits of a great founding team. ---------- 💡Have a topic you want Mike & Kevin to dive deeper into? Send it to podcast@spectora.com…

Bootstrapping SaaS to Millions

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#13 - Dealing With Employee Turnover 37:45

vor 4 years37:45

37:45

Mike (@MikeWagstaff_) and Kevin (@kevinwagstaff3) talk about recent industry announcements that they're reacting to and about how they're dealing with recent employee turnover. ---------- 💡Have a topic you want Mike & Kevin to dive deeper into? Send it to podcast@spectora.com

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