Squid Game is back—and this time, the knives are out. In the thrilling Season 3 premiere, Player 456 is spiraling and a brutal round of hide-and-seek forces players to kill or be killed. Hosts Phil Yu and Kiera Please break down Gi-hun’s descent into vengeance, Guard 011’s daring betrayal of the Game, and the shocking moment players are forced to choose between murdering their friends… or dying. Then, Carlos Juico and Gavin Ruta from the Jumpers Jump podcast join us to unpack their wild theories for the season. Plus, Phil and Kiera face off in a high-stakes round of “Hot Sweet Potato.” SPOILER ALERT! Make sure you watch Squid Game Season 3 Episode 1 before listening on. Play one last time. IG - @SquidGameNetflix X (f.k.a. Twitter) - @SquidGame Check out more from Phil Yu @angryasianman , Kiera Please @kieraplease and the Jumpers Jump podcast Listen to more from Netflix Podcasts . Squid Game: The Official Podcast is produced by Netflix and The Mash-Up Americans.…
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The Unified Brand - Branding Podcast
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Inhalt bereitgestellt von Elements Brand Management. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von Elements Brand Management oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
The Unified Brand, a branding podcast that touches on brand building and brand strategy to help directors, founders, owners, marketers and entrepreneurs to unlock their brand's potential so they can stand out from the competition and create impact. Discover and uncover your businesses often neglected superpower and how you can harness this and use it to create an impact in a way that delights and enriches your customers. The biggest and fastest-growing brands in the world understand branding, they make sure every brand touchpoint is unified and on-brand and is fuelled by purpose and clear brand vision. Join Chris Outlaw as he demystifies and simplifies this often misunderstood practice. Chris is also occasionally joined by expert branding guests who will give you a wider understanding of the topic.
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212 Episoden
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Alle als (un)gespielt markieren ...
Manage series 2947419
Inhalt bereitgestellt von Elements Brand Management. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von Elements Brand Management oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
The Unified Brand, a branding podcast that touches on brand building and brand strategy to help directors, founders, owners, marketers and entrepreneurs to unlock their brand's potential so they can stand out from the competition and create impact. Discover and uncover your businesses often neglected superpower and how you can harness this and use it to create an impact in a way that delights and enriches your customers. The biggest and fastest-growing brands in the world understand branding, they make sure every brand touchpoint is unified and on-brand and is fuelled by purpose and clear brand vision. Join Chris Outlaw as he demystifies and simplifies this often misunderstood practice. Chris is also occasionally joined by expert branding guests who will give you a wider understanding of the topic.
…
continue reading
212 Episoden
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Struggling to connect with your audience? In this solo episode of The Unified Brand Podcast , we uncover the five critical steps brands must take to go from forgettable to fan-favorite. Discover why most businesses fail to resonate—hint: it's not about your product—and learn how to build psychological and emotional connections that make your brand the obvious choice. We’ll cover: The #1 mistake brands make in their messaging How to position your brand as the guide (not the hero) Why emotional connection trumps product features The psychology behind "brand love" How to create consistency that builds trust and recall If you're a founder or marketer looking to build a brand people genuinely care about, this is a must-listen. 🎧 Take the free Brand Power Score assessment: brandpowerscore.co.uk --------------------------------------------------------------- Do Feel like your brand could use improving but not sure where to start? Or are you looking to build upon and grow your existing brand to create more impact? Or are you seeking an impactful, iconic and memorable logo and brand identity system? Schedule a brand discovery consultation call here - https://www.elementsbrandmanagement.o.uk/schedule-a-call…
1 Future of Brand Equity: Disruption, Differentiation & the Power of Signature Stories With David Aaker 44:11
In this powerhouse episode, we sit down with David Aaker , Vice Chairman of Prophet, Professor Emeritus at UC Berkeley’s Haas School of Business, and the legendary “Father of Modern Branding.” With over 17 influential books to his name — including Building Strong Brands , Brand Leadership , and Aaker on Branding — David shares the groundbreaking insights that have transformed how businesses think about brand strategy. We dive deep into: The evolution of brand equity and why loyalty must be at its core Why brand relevance , not just awareness, is key to market dominance The secret to building energy and differentiation with “Silver Bullet” brands Why disruptive innovation creates real growth, not brand preference The role of signature stories and purpose-driven branding in creating lasting impact How legacy brands can remain relevant in an age of constant disruption Whether you're a founder, marketer, or strategist, this episode offers practical, timeless advice on building brands that endure. 🎧 Don’t miss this masterclass in branding strategy from one of the industry’s most influential voices. David's Links David on Linkedin Prophet Website David's Books 👉 Take the free 4-minute Brand Power Assessment: Brand Power Scorecard --------------------------------------------------------------- Do Feel like your brand could use improving but not sure where to start? Or are you looking to build upon and grow your existing brand to create more impact? Or are you seeking an impactful, iconic and memorable logo and brand identity system? Schedule a brand discovery consultation call here - https://www.elementsbrandmanagement.o.uk/schedule-a-call…
Red Bull doesn’t just sell energy drinks—they sell adrenaline, culture, and a way of life. In this episode, we unpack how Red Bull built one of the most iconic and dominant brand ecosystems in the world—and more importantly, how you can apply the same principles to your business. Discover how Red Bull: Became a media powerhouse by owning their content Built emotional connection through storytelling and immersive experiences Chose partnerships and events that embodied their brand values Created a world their audience wants to live in Learn how to shift from short-term promotion to long-term brand belonging—no billion-dollar budget required. Take the first step to building a brand ecosystem that creates belief, not just buyers. 👉 Take the free 4-minute Brand Power Assessment: Brand Power Scorecard --------------------------------------------------------------- Do Feel like your brand could use improving but not sure where to start? Or are you looking to build upon and grow your existing brand to create more impact? Or are you seeking an impactful, iconic and memorable logo and brand identity system? Schedule a brand discovery consultation call here - https://www.elementsbrandmanagement.o.uk/schedule-a-call…
In this episode of The Unified Brand Podcast , we’re joined by John Sapiente , founder of Volition America —a powerful brand that blends patriotism, purpose, and performance fashion. What started as a Memorial Day awakening evolved into a national movement empowering individuals to wear their values, support American heroes, and rally around a shared cause. John shares the origin of Volition America, how he overcame the hurdles of entering the apparel space from a manufacturing background, and how strategic partnerships with brands like Puma and influencers like Gary Woodland ignited nationwide brand love. We explore: How storytelling and cause marketing built a community-first brand Why brand DNA and emotional connection drive customer loyalty The secret behind 13-fold branding and hidden messages in product design Volition’s bold new vision—including TV shows, new categories, and experiences This is a must-listen for founders, marketers, and purpose-driven brand builders who want to stand out and scale impact. 🔗 Learn more: volitionamerica.com 👉 Take the free 4-minute Brand Power Assessment: Brand Power Scorecard --------------------------------------------------------------- Do Feel like your brand could use improving but not sure where to start? Or are you looking to build upon and grow your existing brand to create more impact? Or are you seeking an impactful, iconic and memorable logo and brand identity system? Schedule a brand discovery consultation call here - https://www.elementsbrandmanagement.o.uk/schedule-a-call…
What separates enduring startups from the rest? Branding. In this powerful solo episode, Chris Outlaw walks you through 9 essential principles of startup branding —each designed to help your brand resonate with customers, stand out from competitors, and adapt to scale. Whether you're defining your purpose, refining your brand voice, or creating community connection, this episode delivers practical, proven strategies to future-proof your startup brand. You'll learn how: Airbnb builds belonging through brand purpose Slack tailors its identity to tech-savvy professionals Mailchimp and Glossier use tone and community to drive loyalty Tesla and Spotify master category creation and innovation Whether you’re a founder, marketer, or early-stage entrepreneur—this is your roadmap to a unified, unforgettable brand. 👉 Take the free 4-minute Brand Power Assessment: Brand Power Scorecard --------------------------------------------------------------- Do Feel like your brand could use improving but not sure where to start? Or are you looking to build upon and grow your existing brand to create more impact? Or are you seeking an impactful, iconic and memorable logo and brand identity system? Schedule a brand discovery consultation call here - https://www.elementsbrandmanagement.o.uk/schedule-a-call…
In this episode of The Unified Brand Podcast , we're joined by Lauren, strategic storyteller, public speaker, founder of Meshing Movement, and Group Strategy Director at Article Group. Lauren unpacks how personal transformation and vulnerability can powerfully shape business storytelling, and how brands can build authentic narratives that resonate on a human level. We explore: The neuroscience behind storytelling and empathy How personal stories can drive professional success The 4Cs framework to unlock brand stories Strategic storytelling in B2B tech and why empathy still matters Using purpose-driven storytelling to align brand identity and impact Whether you're a founder, marketer, or creative leader, this episode will shift how you think about story, brand, and growth. 🔗 Connect with Lauren: meshingmovement.com Learn how to assess your own brand’s power with our free 4-minute Brand Power Scorecard Perfect for founders, marketers, and brand builders who want to think differently and build brands that last . 🎧 Subscribe and stay unified. --------------------------------------------------------------- Do Feel like your brand could use improving but not sure where to start? Or are you looking to build upon and grow your existing brand to create more impact? Or are you seeking an impactful, iconic and memorable logo and brand identity system? Schedule a brand discovery consultation call here - https://www.elementsbrandmanagement.o.uk/schedule-a-call…
1 Bridging the Gap: How to Overcome the Curse of Knowledge and Truly Resonate with Your Audience 9:00
Does your audience seem disconnected from your brand message—even though you're confident in your purpose and expertise? You're not alone. This episode of The Unified Brand Podcast dives deep into The Curse of Knowledge — the silent gap between what you know and what your audience understands. Join us as we unpack the 5 essential strategies every founder, marketer, and business leader must master to connect more empathetically and meaningfully with their target market. You'll learn: ✅ How to identify and solve the right problem for your audience ✅ The power of tapping into emotional pain points (not just surface issues) ✅ Why understanding your audience’s journey is key to messaging ✅ How simplicity enhances memorability ✅ The importance of stepping into your audience's shoes for authentic resonance PLUS — discover how our free Brand Power Scorecard can reveal what’s holding your brand back. Perfect for: Founders, Marketers, Brand Builders, and Business Professionals serious about closing the communication gap. 👉 Take the Brand Power Scorecard now --------------------------------------------------------------- Do Feel like your brand could use improving but not sure where to start? Or are you looking to build upon and grow your existing brand to create more impact? Or are you seeking an impactful, iconic and memorable logo and brand identity system? Schedule a brand discovery consultation call here - https://www.elementsbrandmanagement.o.uk/schedule-a-call…
This week on The Unified Brand Podcast , we’re joined by branding and digital marketing strategist Jacinta Gandy , founder of Social Circle. With experience working on powerhouse brands like Disney and Nike, Jacinta shares how she helps entrepreneurs craft brand foundations that actually convert—long before diving into social media or advertising. In this deep-dive episode, we explore: Why brand strategy must come before design The power of niching down and owning your local market How to use Pinterest, email, and SMS to grow beyond Instagram Marketing mistakes that waste money and time What small businesses can learn from agency life Whether you're struggling to gain traction or looking to refine your message, this episode delivers real, tactical advice to help you grow strategically and sustainably. 🎧 Tune in for actionable insights to brand smarter, not harder. Jacinta's Links Instagram Website Linkedin Learn how to assess your own brand’s power with our free 4-minute Brand Power Scorecard Perfect for founders, marketers, and brand builders who want to think differently and build brands that last . 🎧 Subscribe and stay unified. --------------------------------------------------------------- Do Feel like your brand could use improving but not sure where to start? Or are you looking to build upon and grow your existing brand to create more impact? Or are you seeking an impactful, iconic and memorable logo and brand identity system? Schedule a brand discovery consultation call here - https://www.elementsbrandmanagement.o.uk/schedule-a-call…
Why do brands like Netflix, Nike, Disney, and Zappos stick in our minds, while others fade into the background? In this episode of The Unified Brand Podcast , we break down five iconic brands that didn't just enter their industries—they transformed them . From Netflix flipping the video rental model on its head, to Dollar Shave Club disrupting decades-old traditions, we explore how bold decisions, distinct identities, and emotional connections can lead to brand memorability. You'll discover: Why disruption breeds memorability The strategy behind Nike’s swoosh and movement messaging How Zappos dominated through radical customer service What Disney does to embed magical experiences across generations How your brand can find its own "blue ocean" and rise above the noise Plus, learn how to assess your own brand’s power with our free 4-minute Brand Power Scorecard Perfect for founders, marketers, and brand builders who want to think differently and build brands that last . 🎧 Subscribe and stay unified. --------------------------------------------------------------- Do Feel like your brand could use improving but not sure where to start? Or are you looking to build upon and grow your existing brand to create more impact? Or are you seeking an impactful, iconic and memorable logo and brand identity system? Schedule a brand discovery consultation call here - https://www.elementsbrandmanagement.o.uk/schedule-a-call…
How do brands truly live in our minds—and why do some stick while others fade? In this episode, strategist and branding professor Dan Wallace , co-author of The Physics of Brand , joins us to unpack how brands operate across time, space, and sensory memory . From his early days at Fallon to co-creating a groundbreaking brand model with Aaron Keller and Rene Marino, Dan explains why brands are more than logos—they're energetic systems of human interaction . We explore: The three dimensions of time in brand building The real role of multi-sensory brand experiences How consciousness and culture shape brand value Why Costco and Amazon are two sides of the same branding coin The future of branding in an AI-driven world If you're a founder, marketer, or strategist looking to create brand moments that stick and scale , this episode is a must-listen. Connect with Dan: ideafood.com → LinkedIn 📖 Grab The Physics of Brand…
1 Building a Winning Company Culture: Lessons from Netflix, Google, Zappos, Pixar, Zoom, and IKEA 9:33
In this episode of The Unified Brand Podcast , we explore how top brands like Netflix, Google, Zappos, Pixar, Zoom, and IKEA have developed winning company cultures that drive their success. Discover how these companies build environments that foster creativity, innovation, customer service excellence, and purpose-driven leadership. Learn the key takeaways and how you can apply these lessons to your own business to build a brand that stands out from the competition. Key Takeaways: How Netflix's culture of unfiltered honesty drives productivity and creativity. Google's commitment to innovation through perks and mentorship. Zappos’ rigorous hiring process to maintain a strong customer service culture. Pixar’s focus on creativity and collaboration through feedback and openness. Zoom’s dedication to maintaining culture with their ‘Happiness Crew.’ IKEA’s purpose-driven approach to creating a better everyday life for everyone. Take our free Brand Power Assessment at Brand Power Scorecard UK to uncover what’s holding your brand back and how to unlock its full potential - www.brandpowerscore.co.uk ------------------------------------------------------------------- BRAND POWER SCORE Take our 4min assessment today and get your brand power score. Find out what is holding your business back and where you can improve. www.brandpowerscore.co.uk --------------------------------------------------------------- Do Feel like your brand could use improving but not sure where to start? Or are you looking to build upon and grow your existing brand to create more impact? Or are you seeking an impactful, iconic and memorable logo and brand identity system? Schedule a brand discovery consultation call here - https://www.elementsbrandmanagement.o.uk/schedule-a-call…
How do you turn a commodity business into a market leader with unmatched employee loyalty and premium pricing? In this episode of the Unified Brand Podcast, we welcome back Barry LaBov , two-time Ernst & Young Entrepreneur of the Year, Founder and CEO of LaBov Marketing Communications and Training, and author of The Power of Differentiation . Barry shares: The overlooked power of brand differentiation in winning hearts, minds—and market share A powerful rebranding case study that transformed “the cheap copper guys” into an industry-leading premium brand How celebrating what makes your brand unique can re-engage teams, increase morale, and boost profitability Why striving for perfection can kill innovation and how “rough edges” and imperfections make brands more human Lessons from rock bands like The Police, Pearl Jam & The Black Keys on branding, uniqueness, and experience Whether you're a founder, marketer, or business leader, this episode is packed with actionable insights that will change how you see your brand—from the inside out. Plus: Barry’s take on what frustrates him most about the industry, and why saying “no” is the ultimate act of brand clarity. Links & Resources: Barry LaBov: https://barrylabov.com LaBov Agency: https://labov.com The Power of Differentiation (Book): Available on Amazon ------------------------------------------------------------------- BRAND POWER SCORE Take our 4min assessment today and get your brand power score. Find out what is holding your business back and where you can improve. www.brandpowerscore.co.uk --------------------------------------------------------------- Do Feel like your brand could use improving but not sure where to start? Or are you looking to build upon and grow your existing brand to create more impact? Or are you seeking an impactful, iconic and memorable logo and brand identity system? Schedule a brand discovery consultation call here - https://www.elementsbrandmanagement.o.uk/schedule-a-call…
Thinking about rebranding but unsure where to start? In this episode of The Unified Brand Podcast , we break down the strategic process of rebranding to ensure a smooth and effective transformation. Learn how to define your rebranding goals, assess your current brand, conduct vital research, and implement a strategy that sets you up for success. Discover why rebranding is more than just a visual update—it’s about aligning your business with its future vision. Tune in for expert insights from Elements Brand Management and take the guesswork out of your rebrand! ------------------------------------------------------------------- BRAND POWER SCORE Take our 4min assessment today and get your brand power score. Find out what is holding your business back and where you can improve. www.brandpowerscore.co.uk --------------------------------------------------------------- Do Feel like your brand could use improving but not sure where to start? Or are you looking to build upon and grow your existing brand to create more impact? Or are you seeking an impactful, iconic and memorable logo and brand identity system? Schedule a brand discovery consultation call here - https://www.elementsbrandmanagement.o.uk/schedule-a-call…
In this episode of The Unified Brand Podcast , we sit down with Maxwell Nee , Chief Revenue Officer at ScoreApp , a multi-award-winning entrepreneur, bodybuilder, and dancer featured in Forbes and Singapore's The Business Times . Maxwell shares invaluable insights into scaling businesses, identifying market gaps, and leveraging AI-driven sales tools to maximize efficiency. We discuss: The 3 pillars of building a business that thrives: Team, Market Demand, and Cash Flow. Why listening to the market is the most powerful tool for entrepreneurs. The importance of objective decision-making and overcoming personal biases in business. How ScoreApp transforms lead generation, sales, and customer experience. The secret behind high-converting sales processes using AI-powered assessments. Maxwell also reveals his favorite industries to invest in , the biggest mistakes entrepreneurs make , and why personalization and segmentation are the future of marketing. If you’re looking for actionable strategies to build a scalable, efficient, and profitable business, this episode is a must-listen! Maxwell's Links Linkedin About Me ScoreApp ------------------------------------------------------------------- BRAND POWER SCORE Take our 4min assessment today and get your brand power score. Find out what is holding your business back and where you can improve. www.brandpowerscore.co.uk --------------------------------------------------------------- Do Feel like your brand could use improving but not sure where to start? Or are you looking to build upon and grow your existing brand to create more impact? Or are you seeking an impactful, iconic and memorable logo and brand identity system? Schedule a brand discovery consultation call here - https://www.elementsbrandmanagement.o.uk/schedule-a-call…
Looking to craft a tagline that sticks? In this episode of The Unified Brand Podcast , we explore the power of taglines, breaking down some of the most iconic examples, including Nike’s “Just Do It,” Apple’s “Think Different,” and BMW’s “The Ultimate Driving Machine.” Discover what makes a tagline truly memorable, how it differs from a slogan, and how you can use it to position your brand effectively. Tune in for expert insights and actionable tips to create a tagline that resonates with your audience and sets your brand apart. Take the Brand Power Assessment to see where your brand stands.…
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