Podcast – Bokhyllan & Bokfyllan podcast

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The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

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#697: Building the total experience for customers with AJ Joplin, Forrester 24:10

vor 10 Tagen24:10

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24:10

Does your AI-based interface talk to customers the way a real person would or is it tech for tech’s sake? We are here at Forrester CX in Nashville, TN and hearing all about the latest insights and ideas for brands to create better experiences for their customers. Agility is less about bolting on new features just because the tech is available and more about making tomorrow’s experiences feel intuitive and natural to the end customer using them. Today we’re diving into designing for the future of experiences with AJ Joplin, Senior Analyst at Forrester. About AJ Joplin AJ is the lead analyst for Forrester’s research on experience design (XD), design organizations, and design leadership. Helping XD and customer experience (CX) leaders develop and deliver on research-based strategy is AJ’s professional passion. She has observed that the most effective organizations combine clear purpose with the right people and leverage systems to clarify decision-making, prioritization, and workflows. AJ also has years of workshop facilitation experience in human-centered design and design thinking. Using her professional coaching skills, AJ bring clients through ambiguity and into alignment on what matters and what’s next. Resources Forrester: https://www.forrester.com https://www.forrester.com Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 " Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…

Podcast – Bokhyllan & Bokfyllan

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Bokhyllan & Bokfyllan är programmet som ser världen genom ett litterärt filter och sällskapar dig i möten med ryska katter, prisvinnande författare och bokliga berusningar – och baksmällor. Programledare är Joanna Górecka och Mikael Rapp.

3 Episoden

#Bokhyllan #Bokfyllan #Och #Joanna #Mikael #Samhällen #Bokhyllan Bokfyllan #Gorecka #Rappare

Podcast – Bokhyllan & Bokfyllan

updated vor 11 Jahren

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3 Episoden

#Bokhyllan #Bokfyllan #Och #Joanna #Mikael #Samhällen #Bokhyllan Bokfyllan #Gorecka #Rappare

Alle Folgen

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03. Böcker vi aldrig vill läsa igen

vor 11 years

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Sändes 21/11-14 https://ia601408.us.archive.org/13/items/BokhyllanFyllanAvsnitt2/BokhyllanFyllan%20Avsnitt%202.mp3 Ett avsnitt där Joanna Górecka och Mikael Rapp är otrevliga och fördomsfulla och listar böcker de aldrig vill läsa igen.

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02. Det ljuva 20-talet och Djuna Barnes incestfamilj

vor 11 years

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Sändes 7/11-14 https://ia801407.us.archive.org/6/items/BokhyllanFyllanAvsnittTva/BokhyllanFyllan%20Avsnitt%20Tva%CC%8A.mp3 Nakna knän, fria ordströmmar och en författarelit som sitter i ett kulturkollonisserat Paris. Dessutom, en intervju med augustprisvinnaren Lena Andersson och en recension av Utan personligt ansvar.…

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01. Premiär och ryska katter

vor 11 years

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Sändes 24/10-14 https://ia802608.us.archive.org/12/items/BokhyllanBokfyllan/01.Bokhyllanbokfyllan.mp3

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Podcast – Bokhyllan & Bokfyllan

Podcast – Bokhyllan & Bokfyllan

Podcasts, die es wert sind, gehört zu werden

Willkommen auf Player FM!

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