A secret field that summons lightning. A massive spiral that disappears into a salt lake. A celestial observatory carved into a volcano. Meet the wild—and sometimes explosive—world of land art, where artists craft masterpieces with dynamite and bulldozers. In our Season 2 premiere, guest Dylan Thuras, cofounder of Atlas Obscura, takes us off road and into the minds of the artists who literally reshaped parts of the Southwest. These works aren’t meant to be easy to reach—or to explain—but they just might change how you see the world. Land art you’ll visit in this episode: - Double Negative and City by Michael Heizer (Garden Valley, Nevada) - Spiral Jetty by Robert Smithson (Great Salt Lake, Utah) - Sun Tunnels by Nancy Holt (Great Basin Desert, Utah) - Lightning Field by Walter De Maria (Catron County, New Mexico) - Roden Crater by James Turrell (Painted Desert, Arizona) Via Podcast is a production of AAA Mountain West Group.…
Are you just starting out as a creative entrepreneur? Or maybe you have been running your business for a while now, but you need some step-by-step guidance to take your business to the next level? No matter where you are at in your journey as a creative business owner, this show will help. My name is Jai Long. I'm an unconventional business coach for the creative minds and bizniz hearts, with my own thriving creative business. My mission is to empower you to gain more confidence, reach your ...
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Make Your Break with Jai Long

1
Do You Have a Sale Or Marketing Problem? [EP313]
1:07:37
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1:07:37Let’s be honest — most creatives hate sales. Talking about it feels awkward, learning about it feels overwhelming, and actually doing it? Forget it. But if you want to build a sustainable creative business, mastering sales is non-negotiable. In this episode, Jai Long delivers a masterclass on sales specifically for creatives. He breaks down the min…
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Make Your Break with Jai Long

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The Marketing Secrets Experts Don’t Want You to Know [EP312]
58:46
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58:46In this episode of Make Your Break, we're live with a group of creative entrepreneurs, pulling back the curtain on the marketing strategies that the experts don’t want you to know. It’s simple — not complicated — and that’s the point. We’re cutting through the noise and showing you how to actually stand out by doing things differently instead of bl…
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Make Your Break with Jai Long

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Building a Brand That Speaks: How to Stand Out & Create Impact [EP311]
59:26
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59:26What is a personal brand, really? Is it just a logo, a website, or the colors we choose? Or is it something much deeper—something that takes on a life of its own? In this episode of Make Your Break, I sit down with a few incredible creatives to unpack the essence of personal branding. We dive into how our brand makes people feel, how our clients sh…
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Make Your Break with Jai Long

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Why Unrealistic Goals Are the Only Ones Worth Setting [EP310]
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54:17In this episode of Make Your Break, Jai Long dives into Chapter 2 of his book, unpacking the power of goal setting—but not the way you’ve been told. Forget "realistic" goals; they’re the fastest way to stay stuck. Instead, Jai reveals why setting unrealistic goals is the real key to breakthrough success. Learn how to stretch your vision, embrace di…
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Make Your Break with Jai Long

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Making It Work: Inspiration, Value & Risk-Taking with Riley Baxter [EP309]
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40:23In this special coaching session on Make Your Break with Jai Long, we sit down with Riley Baxter to talk about the creative journey, finding inspiration, and knowing your worth. We dive into the bold choices that often make no financial sense—yet somehow, they end up defining our careers in the most unexpected ways. Jai and Riley explore how to tru…
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Make Your Break with Jai Long

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Finding Your Purpose: Defining Your Why & North Star [EP308]
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46:04In this episode of Make Your Break with Jai Long, we dive deep into the concept of purpose—your why, your north star, and what truly drives you. Joined by a group of creatives, we explore how purpose shows up in our lives and businesses, how it evolves over time, and how to reconnect with it when things feel uncertain. Whether you're just starting …
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Make Your Break with Jai Long

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Breaking Barriers: Gatekeeping, Responsibility & Growth in Your Industry [EP307]
56:21
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56:21In this special edition episode ofMake Your Break, we’re diving into an open discussion from mybrand-new book’s topic group, where we tackle a big one:gatekeeping in your industry—why it happens, how it affects creatives, and what taking responsibility truly means. Joined by an incredible crew of thinkers, makers, and doers, we explore: The hidden …
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Make Your Break with Jai Long

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7 Things I’d Do to Start a Photography Business in 2025 [EP306]
24:21
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24:21f you’re thinking about starting a photography business in 2025, this episode of Make Your Break with Jai Long is your ultimate guide. Jai breaks down the 7 key strategies he’d use to build a thriving business from scratch in today’s market. From creating a killer content plan and running ads to leveraging AI tools and building powerful client rela…
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Make Your Break with Jai Long

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Superbloom Your Brand: Launch Strategies with Kelsey McCormick [EP305]
34:37
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34:37In this episode of Make Your Break, we dive deep with Kelsey McCormick, the visionary founder of Coming Up Roses, a creative studio that helps entrepreneurs turn their ideas into successful, structured businesses. With a background collaborating with iconic brands like Coachella and Katy Perry, Kelsey has mastered the art of launching campaigns tha…
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Make Your Break with Jai Long

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The Truth About Digital Ads: Are You Ready to Scale? [EP304]
30:48
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30:48In this special episode of Make Your Break, Jai Long celebrates the launch of his new program, Digital Ads, by offering free training on how creatives can use digital ads to grow their businesses. Jai explores the fundamentals of digital advertising, discussing the pros and cons, and highlighting why paid ads can be a game-changer—if you’re ready. …
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Make Your Break with Jai Long

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Mastering the Underdog Mentality: Breaking Into New Markets and Thriving
54:30
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54:30In this episode of Make Your Break, Jai Long chats with Claudia, a creative entrepreneur who recently relocated to a new town and is facing the challenges of rebuilding her photography business from scratch. Together, they explore the power of adopting the underdog mentality, focusing on how to break into new markets by building genuine connections…
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Make Your Break with Jai Long

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Starting Over: Carissa's Journey of Moving Across the Country and Rebuilding Her Creative Business
35:22
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35:22In this episode of Make Your Break, we sit down with Carissa, a photographer and creative hustler who recently moved across the country and had to start her business from scratch—again. Carissa shares the real challenges of uprooting her established brand and rebuilding from the ground up, while also navigating personal transformations. We dive int…
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Make Your Break with Jai Long

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How to Become a Wealthy Creative [EP301]
1:01:51
1:01:51
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1:01:51Welcome to "Make Your Break with Jai Long," the podcast where we break down the mindset, strategies, and financial know-how that will help you achieve your creative business goals and build lasting wealth. In this episode, Jai Long walks you through five powerful money principles every creative entrepreneur should know: 1. Make More Money – Stop pl…
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Make Your Break with Jai Long

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Embracing the Storm: 6 Lessons from Hiking That Apply to Business & Life [EP300]
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30:34In this episode of Make Your Break, Episode 300!! Jai Long shares his insights from a recent hike through challenging weather and how the experiences on the trail mirror challenges in business and creativity. Jai outlines six powerful lessons inspired by nature’s storms and how we can apply them to our entrepreneurial journeys. Whether it's navigat…
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Make Your Break with Jai Long

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The Secret to Booking Success: Free Mentoring Session with a Lucky Listener! [EP299]
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48:33In this special episode of Make Your Break, Jai Long offers an exclusive one-on-one mentoring session to a lucky winner who left a review for the podcast last month! Listen in as they dive deep into pricing strategies, booking challenges, and how to stop offering unnecessary extras that might be devaluing your service. Jai shares actionable tips on…
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Make Your Break with Jai Long

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Finding Alignment: Building a Dream Business That Matches Your Vision with Annemie Tonken [EP298]
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46:07Have you ever felt out of sync with your business, like something’s off, but you're unsure what it is? In this episode of Make Your Break, host Jai Long sits down with Annemie Tonken, host of This Can't Be That Hard podcast, to dive into actionable strategies for aligning with your goals. Together, they explore pricing, branding, and making small b…
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Make Your Break with Jai Long

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Success Beyond Six Figures: How Passion and Mindset Fuel Growth with Sabrina from Turning Page Photo Co. [EP296]
42:48
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42:48In this episode of Make Your Break, Jai Long chats with Sabrina, the founder of Turning Page Photo Co and an international wedding photographer. Sabrina shares her incredible journey from feeling lost in her business to crossing the six-figure mark. She opens up about the personal and business challenges she faced, including relocating her business…
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Make Your Break with Jai Long

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Mastering Sales Calls: From Email Templates to Closing Deals with Jai Long [EP297]
2:08:17
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2:08:17In this episode of Make Your Break, Jai Long dives deep into the art of sales calls, email templates, and effective client communication. Tune in as Jai walks you through each step of the client journey—from that initial inquiry email to closing deals and securing five-star reviews. You'll hear practical tips, real-life examples, and even a role pl…
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Make Your Break with Jai Long

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Sales Funnels and Conversion Laws to Elevate Your Business
23:33
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23:33Join Jai Long in this episode of "Make Your Break" as he unveils five essential strategies to transform your website from just visually appealing to a conversion powerhouse. Learn how to leverage simple yet effective techniques from the biggest names in business to improve user experience and skyrocket your conversion rates. Tune in to gain actiona…
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Make Your Break with Jai Long

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Maximising Your Creative Business: Sales Funnels, Automation, and More [EP294]
55:24
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55:24Welcome back, creative hustlers! In this episode of Make Your Break, I'm extra excited to dive into essential strategies for any creative business owner looking to boost their profitability and efficiency. We're unpacking the power of sales funnels and automation—key tools that can transform how you operate and increase your earning potential. Whet…
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Make Your Break with Jai Long

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Mastering First Impressions: Transforming Leads to Raving Fans & Paying Clients [EP293]
52:33
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52:33In this eye-opening episode of "Make Your Break with Jai Long," we tackle one of the most misunderstood aspects of client interactions: the client journey. Are you prioritizing phone calls, Zoom meetings, and face-to-face interactions over the preliminary steps that actually get clients in the door? If so, you're missing out on key opportunities. J…
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Make Your Break with Jai Long

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10 Strategies to Secure a Pay Raise: Elevate Your Value and Skills [EP292]
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35:05Ever wondered how to secure a pay rise, whether you're in a full-time job or running your own business? In this episode, we're diving into 10 actionable steps that will help you increase your earning capacity and make more money. From becoming invaluable to your employer to mastering high-value skills and improving your communication, these tips ar…
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Make Your Break with Jai Long

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Jai's 6 Strategic Steps to Perfecting 'Fake It 'Til You Make It [EP291]
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42:20In this episode of Make Your Break, host Jai Long dives deep into the reality of the "fake it 'til you make it" mentality and how to navigate it successfully. Jai discusses the importance of taking calculated risks, emphasizing the need to start in the shallow end before diving into the deep end. He shares practical advice on leveraging past experi…
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Make Your Break with Jai Long

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Global Connections, Local Success: Business Secrets from Melody Joy and Jai Long[EP290]
55:43
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55:43In this episode of Make Your Break, host Jai Long speaks with Melody Joy about forming global friendships and their impact on personal and professional growth. They share insights on attracting like-minded individuals who elevate the quality of your inner circle, regardless of geographical boundaries. The conversation highlights the importance of w…
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Make Your Break with Jai Long

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From Zero to Full-Time: Elyse Lane's Rapid Rise in Wedding Photography [EP289]
35:16
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35:16In this episode of "Make Your Break," host Jai Long welcomes Elyse Lane, an inspiring member of the Six Figure Business Map community. Elise shares her incredible journey from buying her first camera in August 2023 to becoming a full-time wedding photographer by February 2024. Jai and Elyse dive into the strategies and mindset shifts that enabled h…
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Make Your Break with Jai Long

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6 Mindset Shifts to Increase Your Net Worth [EP288]
34:15
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34:15Welcome to Make Your Break with Jai Long! Today, Jai takes a deep dive into a topic many of us shy away from: money. In this eye-opening episode, Jai explores the six key mindset shifts that could be holding you back from achieving financial abundance. Drawing from personal experiences and insights gained over years of learning and growing, Jai bre…
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Make Your Break with Jai Long

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Everything Will Happen at the Right Time with Jai Long, Cara Mia & Lei Lei Clavey [EP287]
52:51
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52:51Metamorphosis is virtual workshop hosted by Cara Mia and Jai Long on May 29th (US Time) and May 30th (AU Time). Delve into honest discussions about mindset, creativity, and photography with Cara, Jai and guest speakers as they share their experiences navigating their own metamorphosis. In anticipation of the launch next week, Cara and Jai share the…
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Make Your Break with Jai Long

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Mastering Sales, Marketing, and Pricing: A Deep Dive Coaching Call with Jai Long [EP286]
2:19:02
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2:19:02Join us for an exclusive look into a full 2-hour coaching call from Jai Long's signature coaching program, The Six-Figure Business Map. In this episode, you'll gain invaluable insights into the art of sales mastery, attracting the luxury market, strategic pricing strategies, effective Facebook ad conversion tactics, and much more. Jai's expertise s…
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Make Your Break with Jai Long

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India Earl: From Facing Burnout and Questioning Her Path to Finding Joy in Creation [EP285]
54:22
54:22
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54:22Join us on this episode, with our hosts, Jai Long, Cara Mia, and the exceptionally talented India Earl. In this conversation, India shares her transformative journey through creativity, personal growth, and the art of letting go. Diving deep into her experiences of pulling back to rediscover her gifts and realign with her true self, India talks abo…
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Make Your Break with Jai Long

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Balancing Passion with Purpose, Work with Play, and Dreams with Reality. With Cara Mia & Jai Long [EP284]
59:34
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59:34In this episode, we dive deep into the essence of creativity, the importance of play, and the undeniable value of embracing the hustle without losing one’s sense of joy and wonder. Join us as Jai Long & Cara Mia explore the early influences of creativity shaped by a childhood of imagination and necessity, leading to a life where photography became …
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Make Your Break with Jai Long

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The Lifecycle of Growth: From Egg to Butterfly [EP283]
37:42
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37:42Join Jai Long on a candid journey through the stages of personal and professional growth in this special episode of "Make Your Break." Jai offers an intimate glimpse behind the scenes of his current projects and reflects on the importance of maintaining a positive mindset amidst life's challenges. Drawing from personal experiences, Jai shares insig…
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Make Your Break with Jai Long

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Strategic Moves and Bold Decisions Behind Mariah Machado Success [EP282]
48:47
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48:47Join Jai Long in this episode of Make Your Break as he chats with wedding videographer Mariah Machado, a rising star from his Six Figure Business Map coaching program. Mariah shares her exciting transition from hobbyist videographer to booking her highest package ever and becoming a recommended vendor, all while juggling her full-time job as a chef…
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Make Your Break with Jai Long

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Talking Numbers - Financial Strategies for Creative Entrepreneurs [EP281]
47:46
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47:46In this episode of Make Your Break, Jai Long delves into the often-avoided topic of finance in the creative world. With the expert guidance of LoriAnn Kuntz, CEO of Profit Priority, they unravel the mysteries behind financial management for creators and entrepreneurs. This discussion illuminates the crucial balance between following your gut and kn…
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Make Your Break with Jai Long

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From Concept to Creation: Jimmy Lick's Journey with Second Society [EP280]
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39:37This episode is a deep dive into the essence of making your break, the ups and downs of chasing a vision, and the relentless pursuit of solving a real-world problem that led to the birth of Second Society. Whether you're an aspiring entrepreneur, a creative professional, or anyone interested in the art of turning big ideas into reality, join us for…
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Make Your Break with Jai Long

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Crafting Your Niche: The Power of Specialisation in Sales Pages [EP279]
30:43
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30:43In this episode, Jai Long talks about how important it is for businesses to be really good at just one thing instead of trying to do lots of things okay. He explains that when you're really good at something, people trust you more and are willing to pay more for your services. Jai teaches us how to make a special webpage (sales page) that tells peo…
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Make Your Break with Jai Long

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Breaking the Income Barrier: Scaling Your Creative Business with High-Ticket Offerings [EP278]
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39:26Whether you're a full-time wedding photographer or a creative service provider, sometimes it can feel like your income doesn't match your efforts. You pour so much time, heart and soul into your business, yet you're constantly stuck between desperately searching for leads and ignoring the lurking burnout. Your output doesn't reflect the input. As a…
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Make Your Break with Jai Long

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10 Tips to Nail Your Sales Language & Client Interactions [EP277]
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38:00When we hear the word "sales", we tend to cringe and think of dodgy car salesmen and annoying telemarketers with their pushy (and sneaky) sales tactics. Having experienced more than our fair share of disappointing and/or frustrating sales experiences, we hate thinking about sales, hoping our dream clients will come knocking. We'd rather focus on ma…
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Make Your Break with Jai Long

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A Project Calendar for Your Life & Business Goals [EP275]
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46:20Beyond reaching financial milestones, there's an important equation that creative entrepreneurs often forget. Achievement + Fulfilment = Success We tend to fall into the trap of chasing achievements, losing sight of our 'why' and our vision for life and business. While many of the factors may overlap, it's essential that you're always making sure t…
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Make Your Break with Jai Long

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What I Learned From My First $1M Year [EP273]
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53:27In last week's Make Your Break podcast episode, Jai walked through his first six-figure year and what that looked like. So, in this week's episode 273, he dives into the 7 most pivotal lessons he learned after successfully reaching his first $1M entrepreneurial milestone. Want a brief background story? Rewinding the clock, it was four years ago whe…
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Make Your Break with Jai Long

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From Struggle to Success: Lessons from Hitting $100k in a Year [EP271]
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41:51It was 17 years ago when Jai started his first business. It went bankrupt after 12 months...but he refused to give up. Continuing his entrepreneurial journey, he established his next business venture as an electrician, taking 24 months to hit six figures. In 2013, he started his third business as a wedding photographer and achieved six figures in 1…
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Make Your Break with Jai Long

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How to Host a Viral Instagram Giveaway [EP269]
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43:30Have you ever met anyone who doesn't like FREE stuff? Neither have I. That's why giveaways are such a fantastic way to grab your audience's attention and leverage their desire to WIN. With the potential to go viral, you can grow your brand awareness and create some extra buzz by hosting an Instagram giveaway that will attract prospective clients. M…
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Make Your Break with Jai Long

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5 Biggest Mistakes as an Entrepreneur [EP267]
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35:33Just to preface this Make Your Break podcast episode, nothing is really ever a "mistake". When you're a creative entrepreneur, it's all about embracing the learning curve - the ups and downs, the successes and failures. Every "mistake" or "failure" is an opportunity to reflect, improve and become a better and wiser version of yourself. That's why i…
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In this special edition, we're serving up the juiciest midweek tea and insights from our amazing community in the Break Room Tea edition. These episodes will drop mid-week, each week! To submit a question or share a story, please send it here: https://forms.gle/bWwNNX5F8MEbFR836 Download the workbook here: Jailong.co/265 The face behi…
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Make Your Break with Jai Long

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5 Steps to Skyrocket Your SEO [EP265]
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51:49
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51:49With Digital Marketing Specialist, Clare Lauer, as a guest in this Make Your Break podcast episode, Jai and Clare talk about her favourite - and simplest - SEO tips to optimise your photography website. Navigating Google's ever-shifting landscape, they discuss turning your website into a 24/7 sales machine and using SEO to reach more of your dream …
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Make Your Break with Jai Long

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Quitting the 9-5: Break Room Tea with Jai Long [EP264]
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14:15In this special edition, we're serving up the juiciest midweek tea and insights from our amazing community in the Break Room Tea edition. These episodes will drop mid-week, each week! To submit a question or share a story, please send it here: https://forms.gle/bWwNNX5F8MEbFR836 In this episode, We have YOU share your stories on how you quit …
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Make Your Break with Jai Long

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10 Steps to Quitting Your Job to Pursue Your Passion [EP263]
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54:45In this episode of Make Your BReak with Jai Long, we dive into 10 (and somewhat controversial 🙃) tips about quitting your full-time job, you can skip forward to the following timestamps: Never have a Plan B Resources vs. Resourcefulness How much you should have in your bank account Learn high-earning skills Build a business map Trust your intuition…
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Make Your Break with Jai Long

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Goal-Getters & Conversion Mastery: Break Room Tea with Jai Long [EP262]
10:31
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10:31In this special edition, we're serving up the juiciest midweek tea and insights from our amazing community in the Break Room Tea edition. These episodes will drop mid-week, each week! To submit a question or share a story, please send it here: https://forms.gle/bWwNNX5F8MEbFR836 In this episode, Jai dives deep into the world of goal setting and…
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Make Your Break with Jai Long

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Goal Setting for Entrepreneurs in the $0-100K Bracket [EP261]
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36:51When you're first starting out in your biz, it can feel overwhelming - What should I focus on? How should I balance all my priorities? What's the fastest way to scale up? Before you get distracted by the millions of ideas and tasks swimming in your head, I want you to focus on ONE thing: Set clear, intentional GOALS that will push you out of your c…
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Make Your Break with Jai Long

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Uncovering Hidden Opportunities with Jarrad Seng [EP260]
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48:47
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48:47Jarrad Seng is a renowned Australian photographer and filmmaker, celebrated for his diverse ventures in music, travel, and volunteering. Known for his collaborations with artists like Passenger and Matchbox Twenty, Seng's artistic pursuits have led him on tours across the globe, resulted in multiple solo exhibitions, and earned him recognition in t…
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Make Your Break with Jai Long

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Booking a Year's Worth of Weddings: 2024 Reels & Social Media Strategies for Photographers [EP259]
1:17:56
1:17:56
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1:17:56In this episode, tailored specifically for wedding photographers, we delve into the secrets of success in the highly competitive world of wedding photography. Join us as we sit down with Adam Goarley, an alumnus of the six-figure business map and now a six-figure earner. Adam shares his unique journey and shares his strategies that helped him book …
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