Discover conversion rate optimization (CRO) techniques that have been used to grow many of the world’s biggest web companies—plus hundreds of smaller, market-leading companies in over eighty different industries.

Learn how Purchasing Power Parity (PPP) works and why it’s important for comparing currencies and understanding global markets. Perfect for students, travelers, and anyone curious about economics. In this podcast, we’ll break down the concept of PPP, explain its theory, and discuss its role in global markets and economics. Whether you’re a student, traveler, or just curious about how the world of money works, this podcast is for you. We’ll also guide you on using PPP to analyze conversion ra ...