Elevate Your Brand is the #1 marketing podcast for entrepreneurs and “wantreprenuers” looking for insider tips and secrets from the most exciting new and growing brands in Los Angeles and the US at large. Each week, entrepreneurial special guests join Laurel Mintz, founder and CEO of award-winning marketing agency Elevate My Brand, to discuss the marketing failures and successes that have brought their brands to the next level. Learn from real-life experiences and be inspired by leaders in y ...
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Happy Branding ft. Maya French of HappyPop | EYB
30:07
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Maya French is a visionary entrepreneur and accomplished brand builder in the Consumer Packaged Goods (CPG) sector, boasting a wealth of over a decade's experience in the industry. Notably, she co-founded Koia, the nation's leading plant protein beverage, which has achieved nationwide distribution across esteemed retailers including Whole Foods, 7-…
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Pouring Soul Into Entrepreneurship ft. Kristin Taylor of Mom Juice Wine | EYB
31:03
31:03
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31:03
Kristin Taylor Hines, a former brand builder of Denver, CO and Macie Mincey, a former banker of Charlotte, NC met over a blind business date and bonded over the unmet needs of the modern, health-conscious woman, and lack of BIPOC female representation in the wine industry. What was a chance meeting turned into a full fledged business idea, the duo …
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The Dirt On Clean Brands ft. David Watkins of Dirty Labs | EYB
30:06
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30:06
David Watkinsis the Co-founder of Dirty Labs, a sustainable, biobased approach to home and laundry care that’s rooted in science and aligned with nature. Elevate Your Brand is the #1 marketing podcast for entrepreneurs and “wantrepreneurs” looking for insider tips and secrets from the most exciting new and growing brands in Los Angeles and the US a…
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A Brand In The Baking ft. Shelley Gupta of BāKIT Box | EYB
27:49
27:49
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Shelley Gupta is a seasoned executive with a background in music, real estate, and consulting. She founded BāKIT Box, a STEM-based baking activity kit that brings diverse flavors and traditions into their customers' kitchens and launched in July 2023. Elevate Your Brand is the #1 marketing podcast for entrepreneurs and “wantrepreneurs” looking for …
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A Brand For Women ft. Sally Mueller of Womanness | EYB
34:14
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34:14
Sally Mueller is the Co-Founder and CEO of Womaness, the brand changing the conversation around aging and menopause. A consummate business builder specializing in retail and brand innovation, Sally’s trend-forecasting Midas touch has benefited companies such as Target, Who What Wear and VERSED skincare, among others. Elevate Your Brand is the #1 ma…
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No Sugar, All Sauce ft. Anna Vocino of Eat Happy Kitchen | EYB
32:23
32:23
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32:23
Anna Vocino is a comic, culinary tastemaker, and founder of Eat Happy Kitchen. After being diagnosed with celiac at age 28, she has managed her autoimmune through food and authored hundreds of delicious low-carb, gluten-free recipes, included in her best-selling cookbooks. In 2020, she created Eat Happy Kitchen, a CPG company on a mission to nouris…
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How To Be Creative ft. Cody H. Owens of Elevate My Brand | EYB
33:45
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33:45
In this special episode of Elevate Your Brand, Content Director Cody H. Owens of Elevate My Brand talks about the creative process including constructive feedback, graphic design, branding, content bulking and more. Elevate Your Brand is the #1 marketing podcast for entrepreneurs and “wantrepreneurs” looking for insider tips and secrets from the mo…
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Diving into the World of Investing ft. Marcia Dawood | EYB
31:44
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31:44
Marcia Dawood is the author of Do Good While Doing Well, TEDx speaker, Podcast host, and an early-stage investor who serves on the Securities and Exchange Commission’s Small Business Capital Formation Advisory Committee. She is a venture partner with Mindshift Capital and the chair emeritus of the Angel Capital Association (ACA), a global professio…
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Changing the Cast Game ft. Diana Hall of ActivArmor | EYB
28:44
28:44
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28:44
A Chemical Engineer from Colorado School of Mines, and Colorado Manufacturing Woman of the Year in 2022, Diana Hall Founded ActivArmor in 2016 to revolutionize the medical immobilization market with custom designed 3D printed casts and splints. ActivArmor is used by NFL teams and other professional athletes, and is contracted with the top hospitals…
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The Art of Listening ft. Fiona Frills of Frilliance | EYB
30:15
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30:15
Fiona Frills is a 20-year-old beauty, makeup, fashion, lifestyle influencer and entrepreneur. Since launching her YouTube channel at the age of 10, she has amassed a fan base of over 1 Million followers. At the age of 13, Fiona decided to turn her obsession of makeup into a beauty brand and began developing her own makeup line, Frilliance. She pers…
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Building a Team That Sails Smoothly ft. Christopher Thiel of 1227 Coaching | EYB
29:10
29:10
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29:10
Chris is an executive and leadership coach helping people and organizations achieve their goals. He has a passion for helping entrepreneurs grow their companies and have sustained success. Chris has 35+ years in corporate finance, spending the last 13 years as a CFO for an employee owned (ESOP) company. Elevate Your Brand is the #1 marketing podcas…
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Writing Your Way to Success ft. Evan Waite | EYB
30:15
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30:15
Evan Waite is currently a co-executive producer on Fox’s Family Guy, and wrote on the Emmy-winning Unbreakable Kimmy Schmidt, NBC’s Sunnyside, Inside Job, The President Show, Our Cartoon President, Fairfax, and Kevin Hart’s Guide to Black History. He won a Writer’s Guild Award for his work on Adult Swim’s Three Busy Debras, and also contributes to …
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Catching the Entrepreneurial Bug ft. Paul Wynns of Flex Air | EYB
33:56
33:56
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33:56
Paul Wynns is the CEO and Co-Founder of Flex Air, a flight school for aspiring aviators of all kinds that is led by minorities and veterans focused on increasing minority representation in the industry. He is a retired Naval Aviator from the S-3B Viking sea control community where his duties included leadership of the aviation safety, training, sta…
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Be a Rebel With a Cause ft. Jenn McCabe of Armanino | EYB
32:44
32:44
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32:44
Jenn is a consulting partner at Armanino, a leading accounting and consulting firm that offers audit and tax advisory, consulting services, and technology strategies to help businesses achieve their goals. She has over 25 years of experience in outsourced accounting and finance, specializing in startups and the advertising and creative production i…
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Curiosity Builds the Brand ft. Sara Cullen of GEM | EYB
30:53
30:53
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30:53
Sara is the founder of GEM, a consumer health company reimagining daily nutrition. Sara received a bachelor of science in international agricultural development studies and has spent a decade building and collaborating with startups, non-profits, and sustainable food networks all over the world. Her personal health journey brought her to become an …
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Knowledge is Power at Ahara Ft. Julie Wainwright of Ahara | EYB
31:47
31:47
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31:47
Julie Wainwright is an entrepreneur and e-commerce pioneer with over 20 years of experience in technology and consumer businesses. She is currently the CEO and co-founder of Ahara, a precision nutrition company founded in 2022, which raised over $10M in seed funding. Previously, she founded The RealReal, transforming it into the leading luxury cons…
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Aligning Profit with Purpose Ft. Nadya Okamoto & Nick Jain of August | EYB
32:09
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32:09
Nadya Okamoto is the co-Founder of August, a lifestyle period brand working to reimagine periods to be powerful. She is also the author of the book PERIOD POWER: a Manifesto for the Menstrual Movement, and founder and former Executive Director of the nonprofit organization, PERIOD. Outside of her work in the menstrual health space, Okamoto is also …
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The Heart Behind Brand Building ft. Estee Stanley & Leah Smith of Gone Bananas Bread | EYB
31:08
31:08
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31:08
Gone Bananas is a female-founded, banana-centric LA bakery that originated as a charity project to help support front line workers during the 2020 pandemic. Founders & best friends Estee Stanley and Leah Smith officially launched the business earlier this year, now shipping their renowned, from-scratch Banana Bread nationwide. Notable flavors inclu…
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Purposeful Leadership ft. Wendy Ryan of Kadabra | EYB
33:20
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Throughout her 25+ year career in human resources, organizational development and executive development Wendy Ryan has partnered with hundreds of individuals, teams and organizations globally, propelling front-line through C-suite leaders and board members to new levels of success. As CEO of Kadabra, Wendy leads an interdisciplinary team of experts…
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Brand Storytelling ft. LaQuita Cleare of Clear Communication Academy | EYB
32:16
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32:16
LaQuita Cleare is a storytelling magician helping business leaders and companies tell better stories and speak to motivate and inspire from the boardroom to the stage. As a Global Keynote Speaker and CEO of Clear Communication Academy, LaQuita has worked in more than 50 countries across 4 continents with Fortune 500 companies, executives, public fi…
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Finding Your Entrepreneurial Passion ft. Jeanette Towles of Synterex | EYB
30:11
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Jeanette Towles brings over 15 years of invaluable industry experience to the discussion. Prior to founding Synterex, she held medical writing and clinical science positions at both startups and large corporations, giving her a unique perspective into challenges across company sizes. Elevate Your Brand is the #1 marketing podcast for entrepreneurs …
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The Sweet & Sour Of Building A BFY Brand ft. Mayssa Chehata of BEHAVE | EYB
31:02
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31:02
Mayssa Chehata is the founder of BEHAVE, the first low-sugar, clean label candy that doesn’t spike blood sugar. Elevate Your Brand is the #1 marketing podcast for entrepreneurs and “wantrepreneurs” looking for insider tips and secrets from the most exciting new and growing brands in Los Angeles and the US at large. Each week, entrepreneurial specia…
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Getting Familiar With Family Offices with Kevin Smart of Big Plan Holdings | EYB
30:23
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30:23
Kevin Smart is Vice President of Business Development at Big Plan Holdings, a diversified family office with ventures in cannabis, real estate, music/entertainment, hospitality, professional sports, fashion, and philanthropy. With a diverse background, Kevin began his professional career at 17 as a touring drummer for pop artist Jake Miller and has…
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Staring Down the Barrel Business with Jake Ireland of Off Hours Spirits | EYB
30:37
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30:37
Jake Ireland is the founder and CEO of Off Hours Spirits. Off Hours produces award-winning, small-batch bourbon and rye whiskey for the modern drinker. Elevate Your Brand is the #1 marketing podcast for entrepreneurs and “wantrepreneurs” looking for insider tips and secrets from the most exciting new and growing brands in Los Angeles and the US at …
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Natural Entrepreneur Energy with Scott Frohman of Odyssey | EYB
33:59
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33:59
Scott Frohman is a highly passionate entrepreneur and wellness enthusiast who is changing the fabric of the beverage aisle with the introduction of a new, ready-to-drink take on functional mushrooms. As founder and CEO of Odyssey, Frohman is on a mission to make functional mushrooms mainstream and share their benefits with consumers across the U.S.…
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Do It Scared with Devin McGhee Kirkland and Brit Kirkland of Deon Libra | EYB
32:03
32:03
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32:03
Devin McGhee Kirkland began her founder's journey after losing her father to a stress-induced heart attack in 2018. Using her grief as motivation, she decide to trust herself and make a shift in her career. After striving to prove Black worthiness within the beauty spaces she worked in, she decided enough was enough. The needs and voices of Black p…
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Building a Brand From the Salt of the Earth with Awa Kone of N/UM | EYB
27:57
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Awa Kone is the CEO and Co-founder of N/UM, a premium consumer packaged goods company that embodies the authenticity and luxury of the vast African cultural heritage. N/UM's mission is to use African gastronomy and storytelling to craft a new narrative for the continent. Their line of Artisan Salts is 100% natural, and hand-harvested in Southern Af…
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Getting Women On Boards with Betsy Berkhemer-Credaire of 50/50 Women On Boards | EYB
32:04
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32:04
Betsy Berkhemer-Credaire is President of 50/50 Women on Boards, the global education and advocacy campaign committed to accelerating gender balance and diversity on corporate boards. She is the author of two books on the topic, "The Board Game: How Smart Women Become Corporate Directors” and “Winning the Board Game: How Women Directors Make the Dif…
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Solving the Access Gap with Jaclyn Johnson of Cherub | EYB
30:14
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30:14
Jaclyn Johnson is the founder of Create & Cultivate and Cherub. Jaclyn has spent her career helping underrepresented founders build businesses and raise capital. She has, bootstrapped, built and exited two companies with valuations upwards of $35mm. Elevate Your Brand is the #1 marketing podcast for entrepreneurs and “wantrepreneurs” looking for in…
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College Roommates Start a Business with Annie Slabotsky & Morgan Lerner of Go Nana's | EYB
32:05
32:05
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32:05
Annie Slabotsky and Morgan Lerner are the co-founders of GoNanas, a better-for-you banana-based baking mix company that is vegan, gluten-free, and allergen-friendly. By having the consumer add ripe bananas to their mixes, they’re making baked goods taste homemade from a mix and reducing food waste. Since the company's inception, they have launched …
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The Secret Sauce Behind Restaurant Innovation with Chef Tai Lee of Chef Tai's Artisan Sauces | EYB
32:00
32:00
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32:00
Chef Tai Lee is the mastermind behind Kanji Sushi, Sôlt Restaurant, and Urban Table in the Bryan/College Station area of Texas. Known for his culinary expertise, he's also the creator of Chef Tai's Artisan Sauces, showcasing his dedication to crafting unique flavors and culinary innovation. Elevate Your Brand is the #1 marketing podcast for entrepr…
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How To Start A Business Podcast | 300th EYB Episode Special
34:23
34:23
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34:23
Account Manager and EYB Podcast Manager Gigi Toma, joins host Laurel Mintz for the 300th episode of Elevate Your Brand. Get a behind-the-scenes peak on how marketing agency, Elevate My Brand, records, edits and grows the podcast. Elevate Your Brand is the #1 marketing podcast for entrepreneurs and “wantrepreneurs” looking for insider tips and secre…
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Navigating the Sweet Startup Market ft. Mike Schanbacher and Nicholas Kheny of Blobs | EYB
31:21
31:21
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31:21
Mike Schanbacher, Co-founder and co-CEO, leads marketing and growth strategy at Blobs. His leadership experience in startups has shown him the successes and failures that helped him navigate growing early-stage companies and now Blobs, where he lives & breathes their mission – to create a great-tasting product and fun brand that evokes the care-fre…
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Swimming with Sharks ft. Karen A. Clark of City National Bank | EYB
34:06
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34:06
Karen A. Clark is an award-winning leader currently serving as the multicultural strategy manager at City National Bank where she specializes in developing marketing and advertising strategies to serve clients from diverse communities while also building partnerships that are beneficial to multicultural business development. Under Karen’s leadershi…
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Women Dominating the Wine Industry ft. Kendra Kawala of Wine Maker | EYB
32:56
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32:56
Kendra is Maker’s President and Head of Sales. Kendra leads investor relations, sales partnerships, and wholesale strategy, and is responsible for spreading the gospel of premium canned wine and getting cans-in-hands all over the US. She built her early career as a healthcare management consultant at Huron Consulting Group where she specialized in …
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Just Don't Die ft. Christine Peck of St Hildie's | EYB
31:00
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31:00
St Hildie's founding women believe that you can live a clean life but still have a cocktail with friends. Nothing on the market aligned with what we consumed each day. So, we started making our own drinks, with 5% alcohol, no added sugar, all real, functional ingredients and tinctures of beneficial herbs and roots. We then created a meaningful bran…
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Reaching Broad Appeal ft. Gabby Reece of Laird Superfood | EYB
32:11
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32:11
Gabrielle Reece is not only a volleyball legend but an inspirational leader, New York Times bestselling author, wife, and mother. Over the last decade, Gabby has transcended from sport to becoming an international fitness and wellness expert. With the release of her new podcast, The Gabby Reece Show, Gabby gets leading health, wellness, sport, psyc…
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The Power of Plant-Based Messaging ft. David Israel of GOOD PLANeT Foods | EYB
30:06
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30:06
David is a serial entrepreneur and has been self-employed since he was 19 when he bought interest in a nightclub he managed. David has developed multiple successful food companies, retail and service concepts that have ranged from upscale Facilities Maintenance Services to a patented truck-side advertising system. In early 2018 David founded GOOD P…
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Taking Back Capitalism ft. B. Pagels Minor of DVRGNT Ventures | EYB
34:21
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34:21
B. is the award-winning founder of DVRGNT Ventures, product strategist, podcast host, startup advisor and investor, executive coach, and a respected thought leader in agile technologies. B.’s fierce drive to promote diversity in tech and impact authentic change continues to define their work and life outside of their work. B. is a proud graduate of…
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Entrepreneur Endurance ft. Tero Isokauppila of Four Sigmatic | EYB
32:42
32:42
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32:42
Tero Isokauppila is the founder of Four Sigmatic, a wellness company helping people to nourish their bodies inside and out. Elevate Your Brand is the #1 marketing podcast for entrepreneurs and “wantreprenuers” looking for insider tips and secrets from the most exciting new and growing brands in Los Angeles and the US at large. Each week, entreprene…
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The Tea on Bold Branding ft. Elyse Eilerman of The BAD Tea Co. | EYB
31:48
31:48
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31:48
Meet The BAD Tea Co - it stands for Bold And Delicious, duh. The BAD Tea Co. is on a mission to modernize the tea industry with products that highlight global flavors and enough caffeine to make Big Coffee cry. For more info, visit badtea.co or reach out at hello@badtea.co. Elevate Your Brand is the #1 marketing podcast for entrepreneurs and “wantr…
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The Recipe for Small Business Success ft. Rico Mandel of Miz En Place | EYB
28:20
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28:20
Rico, the visionary founder and CEO of Miz En Place, embodies a lifelong journey fueled by passions for photography, filmmaking, culinary arts, business acumen, exploration, and entertainment. His mission is to unite people in support of artisanal small businesses worldwide. Rico eagerly welcomes the opportunity to share his compelling story and ex…
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Turning Pain Points into Potential ft. Stacy Bernstein of All Better Co. | EYB
32:31
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32:31
Stacy is a 10-year entrepreneur in the creative space. Her passion lies with building and growing brands, creating deep immersive partnerships with compelling narratives that ultimately yield beautiful, authentic and memorable experiences for the consumer and brand loyalists. As an independent creative business consultant who thrives in collaborati…
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Believing in Goodness ft. Lisa Odenweller of Kroma Wellness | EYB
33:44
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33:44
Lisa Odenweller is the Founder & CEO of Kroma Wellness, the functional wellness brand that’s revolutionizing the way we think about nourishing our bodies. Founded in 2021, the company was created with the belief that food is medicine, mother nature is our greatest resource, and that what we put in our body is as much about fueling our bodies as it …
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Empowering Female Entrepreneurs ft. Shira Yevin of Gritty In Pink | EYB
31:52
31:52
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31:52
Shira Yevin is an Entrepreneur, Artist, Activist, and Founder. Her company Gritty In Pink is building INPINK, a global destination for hiring female freelancers, starting with the music industry -- backed by Live Nation and Melissa Etheridge. Shira became known for crashing the male-dominated Warped Tour and creating the Shiragirl Stage for 300+ ar…
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From Intelligence Officer to Venture Capitalist ft. Guy Filippelli of Squadra VC | EYB
32:36
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32:36
Guy Filippelli is the Managing Partner of Squadra Ventures, an early-stage venture capital firm that makes concentrated, lead investments into early-stage companies in the National Security and Cybersecurity markets. He was previously founder and CEO of RedOwl Analytics and Berico Technologies. He began his career as a US Army intelligence officer,…
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Embracing Passion & Empowering Female Founders ft. Akilah Releford of Mary Louise Cosmetics | EYB
29:19
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29:19
Akilah Releford Gould is the founder and CEO of Mary Louise Cosmetics, a clean beauty brand that helps its Gen Z audience redefine beauty on their own terms by reviving familial beauty rituals of the past. Releford created Mary Louise in 2017 from her college dorm room at Howard University with the intention of making fun and playful beauty product…
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Revolutionary Beauty Technology ft. Lucky de Leon of BodyContourz | EYB
27:27
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27:27
Lucky de Leon is the Client Relations Manager at BodyContourz, a company that specializes in helping you achieve your body image goals with an innovative service: body contouring. Our purpose is to service our clients across multiple facets. When we speak of “Body Contourz”, we are talking about a unique combination of non invasive technology that …
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Edible Innovations & Scaling a Startup ft. Matthew Elonis of Meepo | EYB
32:17
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32:17
Matthew Elonis is an accomplished entrepreneur known for his successful ventures in the online meal delivery industry. He is now the driving force behind Meepo, a company with a mission to revolutionize nutrition and food production. Matthew's passion for health and innovation has led him to work on products that democratize nutrition and make a gl…
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Succeeding in the Culinary World ft. Chef Jason Fullilove | EYB
30:57
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Chef Fullilove's culinary journey has taken him from Ohio to New York to the Caribbean, ultimately landing him in the fresh food paradise of California. Along the way, he honed his skills under the guidance of some of America's top culinary figures. Recognized as one of the nation's emerging culinary stars, he is committed to innovative cuisine, so…
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