Are you a CMO, business owner or digital marketing professional? Of Record is your weekly listen for what’s happening in the digital media space. We’ll cover the latest with Facebook, Google, LinkedIn, Twitter, Instagram, YouTube and other rising players in the digital space. We discuss breaking platform changes and updates with a marketer's eye to keep you current and provide analysis on how those changes will impact you and your profession. Subscribe to our podcast and you'll even catch th ...
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Welcome to CVAR, a COVID vaccine adverse reactions podcast where vaccine-injured share resources and hope without censorship. Each brave guest provides insight into their journey so we can learn more about the symptoms/recovery experienced. Join our guests as we learn from their 1st-hand knowledge as they navigate the medical terrain to address their adverse reactions. This is a limited time podcast during a time of heavy big tech and legacy media censorship. The goal is to get this informat ...
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Swifties Takeover and Halloween Trends! | Weekly Digital Marketing Update 10/27
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Joe and Kiersten are back in the studio! This week, they tackle the current worldwide phenomenons of Taylor Swift and TikTok. Is TikTok making its way to your local restaurant or sports bar? Taylor Swifts new movie releases as well as new music and fans are going WILD! Plus your favorite Halloween costumes and trends that you didn't know!…
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Taylor Swift Does Sports While Elon and Bezos Monopolize the Future | Weekly Digital Marketing Update 10/20
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Digital Ad Market Update: 10/6 - 10/20 2023 Joe and producer Alex are in the studio to break down the latest marketing, tech, and culture news. Hear it all in 33 minutes or less. Top Stories: Taylor Swift and Travis Kelce are colliding fan bases and the NFL is obsessed. Sports betting scandals, Sunday Ticket confusion, and Toy Story football? All i…
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Campaign Memes and Target Backlash! | Weekly Digital Marketing Update 8/29
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Joe is back! Joe and Kiersten rehash the Presidential Campaign and the memes that developed. X and Target stores recieve backlash after questionable marketing choices. And everyones getting ready for the long awaited NFL season and popular marketing campaigns that follow.Von Of Record
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Is Disney Coming to an End? Plus Barbie vs. Aliens! | Weekly Digital Marketing Update 8/18
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On this weeks OfRecord, the Barbies take over! Kiersten is joined by Anabella, Jamie, and Tori to discuss the latest trends. The Barbie movie marketing is still excelling while the Snow White movie remake is already getting its fair share of controversy. Aliens are real? We dive into this newest discovery as well as opinions on the Twitter rebrand …
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Amazon vs. Taylor Swift: Battle of the Incomes | Weekly Digital Marketing Update 7/13
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Joe and Kiersten are back in the studio! Amazon Prime Day and Taylor Swift are the hot topics, with a quick update on McDonald's Grimace marketing campaign!Von Of Record
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Peasant's Podcast and 4th of July Solved! | Weekly Digital Marketing Update 7/6
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Joe and Kiersten are out of the office! That means the interns, Jamie and Anabella, takeover the podcast for a special Peasant's episode! Jamie and Anabella tackle the 4th of July holiday and it's wildest traditions, trivia, and trends! (much more exciting than ol' Joe)Von Of Record
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Grimace Takeover and Lettuce Taco 'bout it! | Weekly Digital Marketing Update 6/27
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Joe and Kiersten talk about the TikTok sensation: Grimace! These two discuss Mcdonald's and Barbie marketing tactics and how some have been surprising and somewhat horrific. Later, Joe and Jamie take on a Taco Bell lawsuit on "Taco Tuesday" as well as the latest Tiktok trends.Von Of Record
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Barbie's Horror House and Titanic 2 | Weekly Digital Marketing Update 6/22
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On this episode of "OfRecord", Joe and Kiersten dive into the upcoming Barbie movie where everything might not be what is seems. The newest story that shook the nation; OceanGate Submarine goes missing in the middle of the ocean while making its journey to visit the Titanic. Also, latest Movie and TV show trends and how companies are blowing up med…
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Apple's Vision of the Cyborg Evolution | Weekly Digital Marketing Update 6/8
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Digital Ad Market Update: 6/2 - 6/8 2023 Joe, Kiersten, and Producer Alex are in the studio to break down the latest marketing, tech, and culture news. Hear it all in 29 minutes or less. Top Story: Apple recently unveiled its first product in the VR/AR headset space, and we are doing a deep dive into the capabilities of the device and the future of…
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Weekly Digital Marketing Update 6/1 | Pride Backlash and Bungled Presidential Launches
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Digital Ad Market Update: 5/26 - 6/1 2023 Joe, Kiersten, and producer Alex are in the studio to break down the latest marketing, tech, and culture news. Hear it all in 32 minutes or less. Top Stories: Not every business knows how to traverse public opinion, especially during Pride month. Let's dive into it. Presidential launches in Twitter Spaces? …
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Weekly Digital Marketing Update 5/25 | Beer Pour Outs, Pickleball Hangouts, and Free TVs
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Digital Ad Market Update: 5/12 - 5/25 2023 Joe and Kiersten are in the studio to break down the latest marketing, tech, and culture news. Hear it all in 39 minutes or less. Top Stories: The beer of the masses has many pouring out their glasses. What happened with Anheuser-Busch? Pluto TV is giving away free TVs for what? Selling your soul? Nope, ju…
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A Royal Writers Strike and Logo Rebrands | Weekly Digital Marketing Update 5/11
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Digital Ad Market Update: 4/23 - 5/11 2023 Joe, Kiersten, and producer Alex are in the studio to give you all the latest marketing, tech, culture related news from the last two weeks. Hear it all in X minutes or less. Top Stories: King Charles' Coronation happened. We have some thoughts. The Writers Guild strike is halting the production of TV show…
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Taylor's Era and the Nintendoverse | Weekly Digital Marketing Update 4/21
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Digital Ad Market Update: 4/15 - 4/21 2023 Joe, Kiersten, and producer Alex are in the studio to break down some of the latest marketing, tech, and culture news. Hear it all in 38 minutes or less. Top Stories: Taylor Swift's Eras Tour might go all the way to the Billion Club, but will Beyonce get there first? The Super Mario Bros. Movie was a smash…
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Bud Light Says Goodbye to Dilly Dilly | Weekly Digital Marketing Update 4/14
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Digital Ad Market Update: 4/7 - 4/14 2023 Joe, Kiersten, and producer Alex are in the studio to give you a deep dive into the Bud Light situation and our opinion on what Anheuser-Busch should have done. Hear it all in 49 minutes or less. Top Stories: Who is Bud Light's new brand manager? What beer brand would have been better poised to pivot its au…
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The More Than TikTok Act and Bud Light's Brand Pivot | Weekly Digital Marketing Update 4/6
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Digital Ad Market Update: 3/30 - 4/6 2023 Joe, Kiersten, and producer Alex are in the studio to give you a breakdown of the latest marketing, tech, and culture news. Hear it all in 46 minutes or less. Top Stories: The vast overreach of the bills supposedly just targeting TikTok, including the DATA Act and the RESTRICT Act, are becoming a growing po…
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AI Kanye Lives In the Metaverse and Uses Pay-to-Play Twitter | Weekly Digital Marketing Update 3/29
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Digital Ad Market Update: 3/25 - 3/29 2023 Joe, Kiersten, and Producer Alex are back in the studio for another Of Record episode. We break down everything marketing, tech, and culture-related in 45 minutes or less. Top Stories: Is Twitter failing? Or is Elon Musk planning something big? Let's get into it. Life By You is the newest Sims competitor t…
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Meta Pulls Congress' Senile Strings at TikTok Hearing | Weekly Digital Marketing Update 3/24
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Digital Ad Market Update: 3/18 - 3/24 2023 This week we have Joe, Kiersten, and producer Alex in the studio to cover some of the biggest marketing, tech, and culture news. Hear it all in 49 minutes or less. Top Stories: Is TikTok getting banned? Is Congress competent enough to understand what Wi-Fi is? Is American big tech like Meta secretly paying…
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Banning TikTok During the Chatbot Gold Rush | Weekly Digital Marketing Update 3/17
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Digital Ad Market Update: 3/10 - 3/17 2023 This week we have Joe, Kiersten, and Producer Alex in the studio to give you a breakdown of the latest marketing, tech, and culture news. Hear it all in 29 minutes or less. Top Stories: Is TikTok getting banned? Let's discuss this. Google has been plotting and calculating for a while to take over cable. Ho…
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Its a Bird, Its a Plane, Oh Wait, It's a Drone Advertisement | Weekly Digital Marketing Update 3/9
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Digital Ad Market Update: 2/25 - 3/9 2023 Joe, Kiersten, and Producer Alex are in the studio to talk about Uber Ads, the Hogwarts Legacy Universe, ESPNs latest bid, and drone advertising. Hear all the marketing, tech, and culture news in 49 minutes or less. Top Stories: Uber ads are the latest ad product on the market and were breaking down all the…
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The Impossible Wienermobile Asks Bing About Section 230 | Weekly Digital Marketing Update 2/24
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Digital Ad Market Update: 2/18 - 2/24 2023 Joe, Kiersten, and Producer Alex are in the studio to give you the rundown of the latest marketing, tech, and culture news. Hear it all in 43 minutes or less. Top Stories: The Oscar Mayer Wienermobile had some parts stolen recently, and who is swooping in to help? Section 230 is being debated in the Suprem…
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Rihanna Halftime Show, Super Bowl Ads, and Unhinged ChatGPT | Weekly Digital Marketing Update 2/17
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Digital Ad Market Update: 2/11 - 2/17 2023 Joe, Kiersten, and Producer Alex are in the studio with some post-Super Bowl stories and the latest AI headlines making waves. Tune in for all the marketing, tech, and culture-related news in 45 minutes or less. Top Stories: We break down Rihanna's halftime show that had many of us thinking the same thing.…
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The AI-Filled Post-Grammys Pre-Super Bowl Episode | Weekly Digital Marketing update 2/10
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Digital Ad Market Update: 1/27 - 2/10 2023 Joe, Kiersten, and Producer Alex are back in the studio with all the latest marketing, tech, and culture news. Hear it all in 44 minutes or less. Top Stories: With all the news these days related to AI, we wanted to break down a few of the latest headlines. We talk about the 2023 Grammys and how to make ne…
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Peak Podcast, Swipe Right Dilemma, and Live Nation in the Hot Seat | Weekly Digital Marketing Update 1/26
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Digital Ad Market Update: 1/6 - 1/26 2023 In the studio for our first episode of 2023, we have Joe, Kiersten, and Producer Alex back in the studio. Get ready for all the latest marketing, tech, and culture news. Hear it all in 52 minutes or less. Top Stories: Apple VR is not making its debut any time soon. Dating apps can get niche and some can cha…
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Hey ChatGPT, How Do You Manage the NFL and Southwest Airlines Crises? | Weekly Digital Marketing Update 1/5
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Digital Ad Market Update: 12/20 - 1/5 2023 Joe, Kiersten, and Producer Alex are in the studio breaking down the latest crises in the media and the AI that is giving Google heartburn. Hear it all in 54 minutes or less. Top Stories: We dive into the latest tragedy in the NFL, involving Damar Hamlin from the Buffalo Bills, and how they handled it. Sou…
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BeReal Miss America, Do You Drink Mocktails? | Weekly Digital Marketing Update 12/19
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Digital Ad Market Update: 12/10 - 12/19 2022 Joe and Kiersten are in the studio this week with some of the latest marketing, tech, and culture news. Hear it all in 46 minutes or less. Top Stories: Get ready for the rebranding disaster of the year. We're looking at you, Miss America Pageant. Can an alcoholic society function on a zero-proof beer age…
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Put Your Crocs in Sports Mode Its the Trendy Christmas Gift Episode | Weekly Digital Marketing Update 12/9
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Digital Ad Market Update: 12/6 - 12/9 2022 Joe, Kiersten, and producer Alex are giving you the low down on the latest marketing, tech, and culture news. Hear it all in 30 minutes or less. Top Stories: Crocs are making a comeback and we have Zoomers to thank for it. Apple Music is releasing a new feature called Sing. We break down the best useless g…
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Usurped Christmas Queen, the Ticket Cartel, and AI Ancestry | Weekly Digital Marketing Update 12/5
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Digital Ad Market Update 11/24 - 12/5 2022 Joe, Kiersten, and producer Alex are in the studio to break down some of the latest marketing, tech, and culture news. Hear it all in 48 minutes or less. Top Stories: BTS member V bests Mariah Carey in a Top Christmas song list. Ticketmaster has been talked about a lot lately due to their monopolistic hold…
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Holiday Sales Are Whelming & Lowes Makes Flight Delays Festive for this Maximalist Holiday | Weekly Digital Marketing Update 11/23
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Digital Ad Market Update: 11/18 - 11/23 2022 Joe, Kiersten, and producer Alex are bringing you some of the latest marketing, tech, and culture-related news for this holiday-themed episode. Hear it all in 46 minutes or less. Top Stories: Holiday shopping sales are flatlining but we're still breaking down the biggest consumer trends this year. Good l…
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Amazon DROPS Packages Literally, Elon Twittering, and Ads of the FutureTok | Weekly Digital Marketing Update 11/17
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Digital Ad Market Update: 11/11 - 11/17 2022 Joe, Kiersten, and producer Alex are in the studio to discuss some of the latest marketing, tech, and culture news. Hear it all in 43 minutes or less. Top Stories: Elon Musk fans the Twitter flames while reviving the platform. TikTok is dominating the ad game and we prophesy what the future ads will look…
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Improving A Downsizing Big-Tech and the Brand Unloyal Generation | Weekly Digital Marketing Update 11/10
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Digital Ad Market Update: 11/5 - 11/10 2022 Joe, Kiersten, and producer Alex are in the studio to drop some news on a shrinking big-tech, among other marketing, tech, and culture news. Hear it all in 44 minutes or less. Top Stories: Elections are over... mostly. What does this mean for the digital ad space? Tune in for the breakdown. Q4 has not bee…
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Elon Musk's Pay-Per-Blue and Zuckerberg's Metaverse Bet | Weekly Digital Marketing Update 11/04
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Digital Ad Market Update: 10/29 - 11/4 2022 Joe, Kiersten, and producer Alex are in the studio to discuss the future of Twitter under Elon Musk and other marketing, tech, and culture news. Hear it all in 47 minutes or less. Top Stories: Elon Musk unveils his pay-per-blue checkmark system, and we break down our predictions for where he plans to take…
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Elon's Twitter, Kanye's Self-Cancellation, and Taylor's Midnights Strategy | Weekly Digital Marketing Update 10/28
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Digital Ad Market Update: 10/21 - 10/28 2022 Joe, Kiersten, and producer Alex are in the studio to break down the latest marketing, tech, and culture news. Hear it all in 47 minutes or less. Top Stories: Taylor Swift's latest album Midnights is a guidebook for how to release an album. We're breaking down everything she did right. Kanye West has bee…
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Ulta Podcast Backlash, Sims 5 Eventually, and Amazon's New NFL Exclusive | Weekly Digital Marketing Update 10/20
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Digital Ad Market Update: 10/13 - 10/20 2022 Joe, Kiersten, and producer Alex are in the studio to drop the latest marketing, tech, and culture news just for you. Hear it all in 43 minutes or less. Top Stories: Amazon gets an NFL exclusive in 2023. Tune in to find out what. McDonald's brings back what spooky merch? Calm app dives into mental health…
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The Saturated Thrifting Market and TikTok Algorithm Burnout | Weekly Digital Marketing Update 10/12
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Digital Ad Market Update: 9/29 - 10/12 2022 Joe, Kiersten, and producer Alex take to the studio to break down the latest marketing, tech, and culture news. Hear it all in 42 minutes or less. Top Stories: Amazon's Prime day event ends today. We discuss the kids' holiday shopping propaganda and the secret campaign to push holiday gift buying earlier.…
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Dragon Hair Outrage and the Riri Halftime Show | Weekly Digital Marketing Update 9/28
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Digital Ad Market Update: 9/23 - 9/28 2022 Joe, Kiersten, and producer Alex take to the studio to bring you the latest marketing, tech, and culture news. Hear it all in 40 minutes or less. Top Stories: Apple Music is set to sponsor the Super Bowl Halftime Show with Rihanna headlining. Oh yeah, that's happening. Is changing the race or gender of a c…
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Football Media Rights Mayhem and Deadly Sleepy Chicken Challenge | Weekly Digital Marketing Update 9/22
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Digital Ad Market Update: 9/10 - 9/22 2022 In the studio, we have Joe, Kiersten, Jared, and producer Alex, breaking down the latest marketing, tech, and culture news. Hear it all in 50 minutes or less. Top Stories: College football conferences and NFL franchises are huge money makers because of the massive media rights deals they bring in. Tune in …
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AI Rapper Cancelled, Lulu Lemon Limelight, and the Lindsey Vonn Loophole | Weekly Digital Marketing Update 9/9
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Digital Ad Market Update: 8/19 - 9/9 2022 Joe, Kiersten, and Producer Alex take to the studio to break down the latest marketing, tech, and culture news. Hear it all in 46 minutes or less. Top Stories: Capital Records is canceling its AI rapper project on account of racism. Who could've seen this coming? AI art wins awards. Is AI-generated art wort…
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Pumpkin Spice But Earlier and Faster Internet Everywhere | Weekly Digital Marketing Update 8/18
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Digital Ad Market Update: 8/5 - 8/18 2022 Joe, Kiersten, Helen, and Producer Alex are in the podcast studio to break down the latest marketing, tech, and culture news. Hear it all in 35 minutes or less. Top Stories: Pumpkin spice is back and we're asking the tough questions. How early is too early for pumpkin spice? What states are running the most…
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Facebook Falls and Batgirl Not Rising | Weekly Digital Marketing Update 8/4
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Digital Ad Market Update: 7/30 - 8/4 2022 Joe, Kiersten, Jared, and Producer Alex are in the studio to break down the latest marketing, tech, and culture news. Hear it all in 37 minutes or less. Top Stories: Facebook Q2 revenues fell short from last year. What's the cause? Let's get into it. BeReal is a new social media combatting inauthenticity. H…
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A Spacy Bugger King TikTok Thief with a Side of Nuggets, Please | Weekly Digital Marketing Update 7/29
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Digital Ad Market Update: 7/16 - 7/29 2022 Joe, Kiersten, and Producer Alex are in the studio this week to break down everything business, tech, and culture related in 37 minutes or less. Tune in to hear it all! Top Stories: Facebook looks to copy TikTok's strategy for success, but will it work? Let's discuss. NASA clothing and accessories have bee…
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Top Gun Sinks Titanic & Streaming Giants Using Ads | Weekly Digital Marketing Update 7/15
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Digital Ad Market Update: 7/9 - 7/15 2022 Host Joe and Producer Alex are in the studio to give you the latest marketing, tech, and culture news. Hear it all in 35 minutes or less. Top Stories: Molson Coors to rejoin Super Bowl Advertising. Netflix and Disney dip their toes into streaming with ads. Top Gun breaks records for Paramount Studios overta…
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Minors Bartending, TikTok Lawsuits, and Beyond | Weekly Digital Marketing Update 7/8
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Digital Ad Market Update: 6/31 - 7/8 2022 It's a packed studio today with Joe, Kiersten, Helen, Jared, Nick, and Producer Alex. We're breaking down the latest marketing, tech, and culture news. Hear it all in 37 minutes or less. Top Stories: Is TikTok entertainment or social media? Let's debate. After this, we dive into the lawsuit and other memeti…
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Roe Aftermath in the Digital Space | Weekly Digital Marketing Update 6/30
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Digital Ad Market Update: 6/24 - 6/30 2022 Joe, Kiersten, Charlee, and Producer Alex take to the studio to break down the latest marketing, tech, and culture news. Hear it all in 42 minutes or less. Top Stories: iPhone turns 15 today. Join the discussion on how it has changed society... for better or worse. Facebook copies another company's idea. T…
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Eel Pit Mayhem in Yellowstone | Weekly Digital Marketing Update 6/23
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Digital Ad Market Update: 6/16 - 6/23 2022 Joe, Kiersten, and Producer Alex take to the studio to break down the latest marketing, tech, and culture news. Hear it all in 38 minutes or less. Top Stories: CBS' Yellowstone has huge viewership. How is it different from their other programming? Eel pits are trending on TikTok... how did we get here? Tun…
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Inside Outtakes and the Maximalist AI Awakening | Weekly Digital Marketing Update 6/15
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Digital Ad Market Update: 6/3 - 6/15 2022 Joe, Kiersten, and Producer Alex take to the studio to break down the latest marketing, tech, and culture news. Hear it all in 42 minutes or less. Top Stories: Google's new AI LaMDA might be conscious. Is it time for robot rights? Let's discuss. Bo Burnham released Inside Outtakes on YouTube, and we give yo…
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Love Death + TikTok | Weekly Digital Marketing Update 6/2
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Digital Ad Market Update: 5/25 - 6/2 2022 In the studio, we have Joe, Kiersten, Sophia, Jared, Helen, and Producer Alex. Tune in to hear everything marketing, tech, and culture-related in 51 minutes or less. Top Stories: Netflix's 'Love Death + Robots' released volume 3, and they are testing out QR codes and NFTs this season. From here, we discuss …
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Safely Dangerous Boomer Product Placement | Weekly Digital Marketing Update 5/24
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Digital Ad Market Update: 5/10 - 5/24 2022 In this episode, your host, Joe Clements is joined by Helen, Kiersten, and Producer Alex. Tune in as we break down everything marketing, tech, and culture-related in 39 minutes or less. Top Stories: Long-form versus short-form content, Baby Boomers versus Gen-Zers - whose watching what? Let's discuss. Prod…
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Marketing the Met Gala and Bad Pickup Lines | Weekly Digital Marketing Update 5/9
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Digital Ad Market Update: 4/21 - 5/9 2022 Joe, Kiersten, and Helen take to the studio to bring you the latest marketing, tech, and culture news. Hear it all in 45 minutes or less Top Stories: The met gala happened. Who won? What does it mean in the world of marketing? Tune in. You may have heard of FATMAN, but now it's MATMAN. Confused? Stick aroun…
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Get Your Sunday Ticket to the AI Generated Meta World, Boomer | Weekly Digital Marketing Update 4/20
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Digital Ad Market Update: 4/16 - 4/20 2022 We have Joe, Kiersten, Helen, and Producer Alex in the studio for this episode. Breaking down everything marketing, tech, and culture related in 36 minutes or less. Of Record This Week: More American are cutting the cord. OTT is the future, but who will be the dominant player? Let's discuss. The AT&T Disco…
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A Musky Summer Data Broker Box Office | Weekly Digital Marketing Update 4/15
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Digital Ad Market Update: 4/2 - 4/15 2022 Joe, Kiersten, and Producer Alex take to the studio to give you some of the latest marketing, tech, and culture news. Hear it all in 38 minutes or less. Top Stories: John Oliver put pressure on congress about data privacy. Elon Musk is making moves on Twitter and we have the breakdown. Summer is coming in h…
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