Disrupting the Golf Betting World: The Rise of Fair Play Exchange with Billy Gowing
Manage episode 390915717 series 3503682
Download Fairplay Exchange now at https://www.fairplayexchange.co.uk and use code GLU for a special bonus!
Guest: Billy Gowing, Fair Play Exchange.
Fair Play Exchange is a betting app that allows friends to place bets and settle payments online. The app was created to solve the problem of friends not carrying cash for bets. The initial target market for Fair Play Exchange was golfers, as golf has a strong betting culture. However, the app has expanded to include other sports and activities. Obtaining a gambling license and a bank account were major challenges for the company. Building trust and providing excellent customer service are key priorities for Fair Play Exchange. The app aims to create a community of users who can bet and have fun with their friends.
Takeaways
- Fair Play Exchange was created to solve the problem of friends not carrying cash for bets.
- The initial target market for Fair Play Exchange was golfers, but the app has expanded to include other sports and activities.
- Obtaining a gambling license and a bank account were major challenges for the company.
- Building trust and providing excellent customer service are key priorities for Fair Play Exchange.
- The app aims to create a community of users who can bet and have fun with their friends.
Chapters
- 00:00 Introduction and Problem Statement
- 01:24 How Fair Play Exchange Was Created
- 03:53 Target Market and User Base
- 06:29 Challenges in Obtaining Gambling License
- 09:03 Initial Target Market: Golfers
- 10:28 Expanding to Other Sports and Activities
- 13:51 Future Features: Sweepstakes
- 16:36 Community Building and User Acquisition
- 18:08 Challenges in Obtaining a Bank Account
- 19:54 Building Trust and Providing Excellent Customer Service
- 21:28 Importance of Onboarding and User Engagement
- 25:20 Creating Community through Golf Events
- 26:31 Promo Code and User Incentives
- 28:25 Conclusion and Call to Action
Golf Lovers United Fanzone!
Fan of the show? Get involved even more by visiting our fanzone, with a range of membership and support options to bring you even closer to the action and to give you chance to have your say on the show!
Vist the fanzone now: https://www.glugc.com/support
--
Thanks to our current GLU Brand Ambassadors:
- LIV Golf Forecasting - https://www.twitter.com/LIVGolf54
- Red Harrington - https://www.twitter.com/RedHarrington44
- Kevin Dignan - https://www.twitter.com/VivaLa54
- Andy Moore - https://www.twitter.com/AndyFreelance1
- Padmini Krishnan - https://www.twitter.com/YoungPadawan051
- Charles Barnes - https://www.teetimes.pub
Thanks to our current GLU Golf Lovers:
- Lisa Lamagna - https://www.twitter.com/LisaLamagna
--
If you like the show, remember to tell your golf-loving friends that they can subscribe on Apple Podcasts, Spotify, and at https://www.glugc.com.
The easiest way to do all of that is at https://www.glugc.com/listen.
If you want to support the show, we appreciate you and you can do that at https://www.glugc.com/support.
Golf Lovers United is produced by Mark (@MrAsquith), Ben (@GolfLoverUK) and J (@ProGolfCritic) every week.
Mentioned in this episode:
The weekly golf recap newsletter that you need
Being a golf lover is always a balancing act between the sport and real life. If you love the game and want to stay up-to-date with everything from the world of golf, you need to be reading the weekly golf news roundup, Tee Times. Sign up now for free!
50 Episoden