Cannabis Ecommerce SEO: How Dispensaries Can Drive Organic Traffic with Jeremy Johnson
Manage episode 335891013 series 3375270
If your eCommerce menu platform outranks your cannabis business website on Google search, your brand’s digital presence is in jeopardy.
Reap the rewards of organic Google traffic, own your first-party data, rank higher than your competitors, gain revenue attribution insights, and make SEO your #1 investment for building a strong, long-term digital presence.
During this podcast, we are digging into the benefits and drawbacks of eCommerce menu platforms. We’ll analyze the differences between self-hosted eCommerce menus versus iframe and subdomains and how each option impacts the indexability of your website. Plus, the 10 KPIs to measure cannabis eCommerce SEO performance and how to calculate sales conversions for your entire website, not just your menu.
Don’t surrender your long-term success to sites like Weedmaps, Leafly, and Dutchie. Instead, leverage these platforms in your marketing mix while building your brand alongside them. We will show you how!
Join our webinar with Jeremy Johnson, Business Development Manager of Dispense, to learn more about owning your data and the SEO tactics you must employ to rank your cannabis eCommerce business on Google and Bing.
During our 60-minute podcast, we’ll cover:
- How to outrank Weedmaps, Leafly, and other cannabis eCommerce marketplaces using SEO
- Setting up your eCommerce technology stack to allow ownership and activation of your cannabis consumer data
- A deep dive into Google Analytics eCommerce setup
- How to track the 10 SEO KPIs that drive revenue and growth
If you don’t know the percentage of cannabis consumers that discover a dispensary by Googling branded vs. dispensary search terms, you can’t afford to miss this webinar. Listen to this podcast!
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