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BM001 | How to Get Free Media Exposure
Manage episode 309550073 series 3035470
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Arguably the fastest way to grow any business is through the power of the Media. This is where within a matter of minutes your message could be put in front of thousands of people or even millions!
But to learn how to do this you need proper training and that is where Sue Papadoulis fits in. Over the last five years, Sue has helped literally hundreds of business owners to gain the attention of the media and by doing so helping them to transform their business.
Joined by Dale Beaumont, founder of Blueprint®, as he interviews Sue Papadoulis and she reveals; where business owners need to start when dealing with the media; what it means to come up with a hook or an angle for a story; whether it is best to send a media release or pick up the phone; how to structure a media release for maximum impact; how to play the game and get the media fighting for your story; and finally how to perform well in an interview to ensure your business gets maximum exposure.
For more great interviews, and to access other business building resources, visit http://www.BusinessBlueprint.com/podcast. Also when there, leave us your feedback, we'd love to hear from you!
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