The only party where folks interrogate marketing's most deeply held beliefs through the cold cruel lens of data and expert insights. Hosted by Laura Jones and Jason Gaikowski. Brought to you by BAV Group Find us at https://www.theopinionparty.com Opinion Party is brought to you by: BAV Group, the world’s leading authority on data-driven branding. ™️ Our strategic consulting services transform brand growth into brand = growth. Whether you need to analyze, transform, or grow your brand, our team provide solutions based on 30 years of proven methodology and results. Learn more at https://www.bavgroup.com. CREDITS: Hosts: Laura Jones and Jason Gaikowski Executive Producer: Mark Richardson Editor: Gabriel Montoya Spiritual, Menu, and Technical Advisor: Ketzirah Lesser Research: Aly Ryan