Eli Beer is a pioneer, social entrepreneur, President and Founder of United Hatzalah of Israel. In thirty years, the organization has grown to more than 6,500 volunteers who unite together to provide immediate, life-saving care to anyone in need - regardless of race or religion. This community EMS force network treats over 730,000 incidents per year, in Israel, as they wait for ambulances and medical attention. Eli’s vision is to bring this life-saving model across the world. In 2015, Beer expanded internationally with the establishment of branches in South America and other countries, including “United Rescue” in Jersey City, USA, where the response time was reduced to just two minutes and thirty-five seconds. Episode Chapters (0:00) intro (1:04) Hatzalah’s reputation for speed (4:48) Hatzalah’s volunteer EMTs and ambucycles (5:50) Entrepreneurism at Hatzalah (8:09) Chutzpah (14:15) Hatzalah’s recruitment (18:31) Volunteers from all walks of life (22:51) Having COVID changed Eli’s perspective (26:00) operating around the world amid antisemitism (28:06) goodbye For video episodes, watch on www.youtube.com/@therudermanfamilyfoundation Stay in touch: X: @JayRuderman | @RudermanFdn LinkedIn: Jay Ruderman | Ruderman Family Foundation Instagram: All About Change Podcast | Ruderman Family Foundation To learn more about the podcast, visit https://allaboutchangepodcast.com/ Looking for more insights into the world of activism? Be sure to check out Jay’s brand new book, Find Your Fight , in which Jay teaches the next generation of activists and advocates how to step up and bring about lasting change. You can find Find Your Fight wherever you buy your books, and you can learn more about it at www.jayruderman.com .…
Player FM - Internet Radio Done Right
Checked 3M ago
Vor fünf Jahren hinzugefügt
Inhalt bereitgestellt von Jillian M Flodstrom and Jillian Flodstrom. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von Jillian M Flodstrom and Jillian Flodstrom oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
Player FM - Podcast-App
Gehen Sie mit der App Player FM offline!
Gehen Sie mit der App Player FM offline!
))
Daily Deals
Podcasts, die es wert sind, gehört zu werden
GESPONSERT
Scale Your Small Business
Alle als (un)gespielt markieren ...
Manage series 2775734
Inhalt bereitgestellt von Jillian M Flodstrom and Jillian Flodstrom. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von Jillian M Flodstrom and Jillian Flodstrom oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
The Scale Your Small Business Podcast helps entrepreneurs and small business owners put simple systems in place to see exponential growth. It’s hosted by serial entrepreneur, Jillian Flodstrom. If you need help mitigating the feelings of overwhelm and confusion when it comes to leading and growing your business this show will help you calm the chaos, increase productivity and grow your revenue.
…
continue reading
199 Episoden
Teilen
Alle als (un)gespielt markieren ...
Manage series 2775734
Inhalt bereitgestellt von Jillian M Flodstrom and Jillian Flodstrom. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von Jillian M Flodstrom and Jillian Flodstrom oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
The Scale Your Small Business Podcast helps entrepreneurs and small business owners put simple systems in place to see exponential growth. It’s hosted by serial entrepreneur, Jillian Flodstrom. If you need help mitigating the feelings of overwhelm and confusion when it comes to leading and growing your business this show will help you calm the chaos, increase productivity and grow your revenue.
…
continue reading
199 Episoden
Alle Folgen
×
Mastering cashflow management is crucial for business success, and financial expert David Safeer offers valuable insights to help entrepreneurs navigate this complex task. Safeer emphasizes the distinction between profits and cash, highlighting that profitability on paper doesn't guarantee cash availability. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
S
Scale Your Small Business
1 198 - Unlocking Financial Success: The Power of Fractional CFO Services for Small Businesses 23:19
In this episode of the Scale Your Small Business podcast, host Jillian Flodstrom introduces Adam Rundle, the founder and CEO of Clever Profits, a company that offers fractional CFO services to businesses of all sizes. They discuss the importance of understanding the profitability of a business and how fractional CFO services can help small business owners achieve sustainable growth. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
S
Scale Your Small Business
1 197 - Building a Dream Team: Key Factors in Hiring and Retaining Talent for Small Business Success 19:53
In this episode of the Scale Your Small Business podcast, host Jillian Flodstrom interviews entrepreneur Jeremy Gotwals to explore the critical aspects of hiring and retaining talent. Jeremy emphasizes the significance of aligning vision, character, culture, and personality when selecting candidates, prioritizing qualities like passion, spirit, and a love for people. He values employees who can work quickly, adapt to change, and possess emotional intelligence and business understanding. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
Veronica Romney, an expert in building dream teams and training marketing leaders, shares valuable insights on creating and managing successful teams in this podcast episode. She emphasizes the importance of looking beyond impressive resumes and instead focusing on passion, fit, and fair compensation when hiring team members. Veronica discusses the significance of effective communication, intentional engagement, and delegation of responsibilities within a team. Her expertise highlights the importance of prioritizing these factors to empower teams and achieve outstanding results. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
S
Scale Your Small Business
1 195 - From Rehab to Success: Empowering Strategies for Entrepreneurs and Healthcare Professionals 24:15
This podcast featuring Dr. Josh Funk offers an invaluable opportunity to gain insights into the world of physical therapy, entrepreneurship, and leadership. As a doctor of physical therapy and the founder of rehab to perform, Dr. Funk brings a wealth of knowledge and expertise to the table. Through his personal experiences, he provides practical advice and strategies for aspiring entrepreneurs, healthcare professionals, and anyone interested in personal growth. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
S
Scale Your Small Business
This podcast episode provides valuable insights into the power of marketing automation and its potential pitfalls. Host Jillian Flodstrom and guest Laura Kerbyson's engaging discussion sheds light on effective strategies for implementing automation tools to enhance business growth and customer relationships. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
S
Scale Your Small Business
In this podcast episode, Jillian Flodstrom interviews Hector Castaneda, a financial expert who has more than 10 years of experience in Fortune 200 companies. Hector discusses the key components of customer service in the financial industry, which includes finding a good fit with a client and being transparent in communication. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
S
Scale Your Small Business
1 192 - Expertise and Technology: The Winning Combination for Scaling Your Real Estate Business Abroad 24:09
In this podcast episode, Pieter van Nuenen, the founder of The Portugal Company, talks about the challenges of buying property in Portugal and how technology is used to make the process smoother. Van Nuenen explains that the timeline for buying property can vary greatly, and that his company helps clients who want to buy property in Lisbon. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
In this podcast episode, host Jillian Flodstrom interviews Renia Orr, an international business strategist and founder of LDV Elite, on the importance of customer service in building a successful brand. Orr shares that client experience is a reflection of a company's values, vision, and mission, and that customer service is a big part of brand perception. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
S
Scale Your Small Business
In this podcast episode, Mind Surgery Method practitioner and business coach Mindy Lanae shares her insights with host Jillian Flodstrom on how she helps successful entrepreneurs elevate their lifestyles and businesses to new heights. With her extensive experience in sales and entrepreneurship, Mindy combines neurolinguistic programming and mental and emotional release techniques to help her clients overcome limiting beliefs and negative experiences. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
S
Scale Your Small Business
Scott Belsky, the CEO and founder of Behance, discusses his experience starting and growing his business and the challenges he faced along the way. He emphasizes the importance of having a mission, but being flexible in how it's accomplished, as well as the importance of product development and management, seeing them as two distinct disciplines. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
S
Scale Your Small Business
David Neagle, a successful entrepreneur, coach, and speaker, recently discussed his sales experience and philosophy during his interview with Jillian Flodstrom on the Scale Your Small Business podcast. He emphasized the importance of active listening, asking questions, and communication skills in achieving success in sales. David believes in treating customers like human beings and helping them make a decision that's best for them, rather than trying to convert a "no" into a "yes." He recommends following up with leads and prospects in a respectful and productive way and identifying potential red flags in sales. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
S
Scale Your Small Business
In this episode of the Scale your Small Business podcast, Jillian Flodstrom welcomes sales coach Nicole Cramer to discuss effective strategies for building relationships with potential clients and becoming a successful salesperson. Nicole emphasizes the importance of being visible and networking in person, even with strangers in everyday situations. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
S
Scale Your Small Business
1 186 - Stay Ahead of the Game: Keeping Up with the Latest Trends and Techniques in Facebook Advertising 18:15
Nick Mullin, a direct response marketer with expertise in Facebook ads and targeted advertising campaigns, was interviewed by Jillian Flodstrom in this episode of her podcast Scale Your Small Business. During the interview, Mullin shared his background in marketing and e-commerce, and explained why he decided to specialize in direct response marketing. He also discussed common mistakes that businesses make with their advertising campaigns, and provided advice on how to focus on the target audience and create effective Facebook ads with clear messaging, compelling headlines, eye-catching visuals, and social proof. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
S
Scale Your Small Business
1 185 - Unlock the Secrets to Creating Superfans: A Guide for Small Business Owners With Brittany Hodak 19:45
In this episode of the Scale Your Small Business podcast, Brittany Hodak, an award-winning entrepreneur and author of Superfans, joins host Jillian Flodstrom to discuss the importance of customer centricity and how it can help build an army of superfans who will advocate for a business. Brittany explains the difference between traditional loyalty strategies and creating superfans, emphasizing the need to align everyone in the company around a singular mission. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
S
Scale Your Small Business
Hilary Billings, a viral video creator and strategist, shares her expertise on creating viral content, building relationships with followers, and demystifying TikTok. She stresses the importance of starting with creative content, being intentional about the process, leveraging the psychology of attention, and targeting the audience. Hillary emphasizes the need to remove emotional investment and focus on the process of content creation, adapting to the changing environment. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
S
Scale Your Small Business
1 183 - Maximizing Profits: Insights into Creating and Selling Digital Products With Abraham Casallas 26:19
Abraham Casallas shares his experience with creating and selling digital products in this Scale Your Small Business podcast episode with host Jillian Flodstrom. He emphasizes the importance of researching the market and asking potential customers about their pain points to avoid creating something that nobody wants or needs. Abraham also talks about the significance of using different platforms to push out digital content and testing pricing strategies to find what works best for the market. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
S
Scale Your Small Business
This week’s episode, Patrick Farrell, an online entrepreneur and community builder, discusses the importance of combining personal growth with actionable strategies in building successful online businesses. He emphasizes the role of content creation and community building in effective marketing, and encourages individuals to overcome their fears and start somewhere, even if it means starting small. He also highlights the importance of trusting oneself and connecting with one's audience while being mindful of not getting lost in analytics. Ultimately, he believes that building a heart-centered online business that brings happiness to clients and communities is the key to success. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
S
Scale Your Small Business
1 181 - Breaking Down Business Goals: Tips for Turning Long-Term Plans into Daily and Weekly Actions with Corey Ahern 18:35
On the Scale Your Small Business podcast, host Jillian Flodstrom interviews Corey Ahern, the founder of Connect Rebuild. The episode focuses on the challenges of managing and prioritizing daily tasks while ensuring they align with the company's goals. Corey stresses the importance of regular meetings with department heads to review the day's fires, potential tomorrow's fires, and debriefing yesterday's solutions. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
S
Scale Your Small Business
On the Scale Your Small Business podcast, host Jillian Flodstrom interviews Rob Fraser, the CEO of Outweigh Socks. During their conversation, Rob shares his journey starting the company and his vision for the future of the fashion industry. Outweigh Socks is a sustainable and environmentally conscious company that offers all-day comfort, performance, and style. Rob also discusses the importance of recognizing the hard work of team members and staying up to date with industry trends and competition. He mentions consuming information from various sources and the role of technology in business, such as using Shopify and free tools like Clavio. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
In the latest episode of "Scale Your Small Business" podcast, host Jillian Flodstrom interviews serial entrepreneur and investor Hamza Alamtab, who shares his experience and insights on scaling small businesses. Hamza runs Tamba, a digital product studio, and Routines, a website that curates daily routines of successful individuals. He discusses the importance of good communication in remote teams and Tamba's use of daily standups to stay connected. Hamza also highlights the challenge of choosing the right tools for a team, mentioning that Tamba uses Notion for documentation, which has replaced multiple tools. Hamza's interview provides valuable insights on entrepreneurship, remote team communication, and choosing the right tools, making it a must-listen for entrepreneurs looking to improve their team's productivity and scale their small businesses. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
S
Scale Your Small Business
1 178 - Navigating the Complexities of Intellectual Property in Business with Jessica Shraybman 32:03
Welcome to the Scale Your Small Business podcast, where we help entrepreneurs and small business owners take their business to the next level. In this episode, we have a special guest with us, Jessica Shraybman, a lawyer who specializes in business and intellectual property law. Jessica helps entrepreneurs and creative professionals manage their intellectual property portfolios, and is a member of the Florida Bar's Intellectual Property subcommittee, as well as serving on the Intellectual Property Board certification task force. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
S
Scale Your Small Business
In this episode of Scale Your Small Business, guest Jordan Abaroa shares his personal experiences as an entrepreneur and dad, and how he helps other entrepreneurs achieve freedom at work and maximize their impact at home through the use of information technology. He explains how focusing on impact, instead of balance, and utilizing automation and systems can help entrepreneurs save time and increase productivity, allowing them to spend more time with their families. He also covers the importance of being present and efficient enough in any situation, whether it's a client meeting or spending time with family, in order to have a great impact. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
S
Scale Your Small Business
In this episode, Paul Minors shares his expert insights on how small businesses can use tools like Asana, Pipedrive, and Zapier to increase efficiency and grow. He recommends setting aside time to improve systems and processes, and advises finding the right tools that meet specific business needs. Paul also emphasizes the importance of learning and properly utilizing productivity tools to achieve long-term success. He offers guidance on using tools like Apple Notes and file management systems like Dropbox or Google Drive, and recommends using tools as intended to avoid overwhelming organization. Paul's website is a valuable resource for small business owners seeking guidance on using productivity tools to achieve growth. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
S
Scale Your Small Business
In this podcast episode, Jillian Flodstrom and Kevin Allgaier delve into the topic of technology and productivity consulting for small businesses. Allgaier, an expert in the field and the owner of a consulting company that helps clients optimize their technology investments, shares his insights on the challenges of choosing the right tech solutions and finding the right balance in investing in technology. He offers practical advice, such as staying informed through technology podcasts and considering employee needs and opinions, to help small business owners navigate the ever-evolving world of technology. Allgaier also emphasizes the importance of aligning technology with a business's growth and needs. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
S
Scale Your Small Business
On this episode of the Scale Your Small Business podcast, we welcomed Jason Benedict, the founder of the Automation Agency. His company helps small businesses improve their sales and marketing efforts through automation, leading to increased revenue, more customers, and more efficiency and freedom for the business owner. Jason shared his insights on how automation can help businesses grow and reach their full potential. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
S
Scale Your Small Business
In the episode, Mandowsky discusses common obstacles that business owners face when trying to scale their businesses, such as getting caught up in the hustle and not taking the time to slow down and identify challenges. He also discusses the importance of setting clear goals and how they can drive the design of business systems. Mandowsky is an expert in designing systems to help leaders scale their organizations, and he uses his proprietary six P playbook to help early stage founders transform their operations. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
This Scale Your Small Business podcast episode features a guest, Ray Berardinelli, who has been in the physical therapy (PT) business for 15 years and has founded two medical technology innovations that have changed the way PT practices operate. He has designed automation software to help companies work more efficiently and provide an all-in-one clinical service. The technology is like a business partner that takes care of clients and pays attention to their needs. The guest discusses how he started creating the software to improve business operations and the importance of thinking outside the box and using technology to improve the client journey. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
S
Scale Your Small Business
1 171 - Discover How Project Management Can Help You Run Your Business Better with Andy Kaufman 29:37
Andy Kaufman is an expert on leadership and project management, helping organizations around the world improve their ability to lead and deliver. He has worked with leaders at organizations such as the United Nations World Health Organization, NASA and other global clients, to improve their ability to deliver on their initiatives. He’s with us on this episode to help you improve your ability to lead and deliver within your small business. Here are the top takeaways from this episode: A big part of leadership is surrounding ourselves with people and empowering them - something that small business owners often struggle with when trying to do everything themselves. Project management is about getting stuff done efficiently, understanding stakeholders (those who are being impacted by a project), setting deadlines, using tools effectively, etc. It is often difficult to get people to change or take action if they are not dissatisfied with something. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
S
Scale Your Small Business
Our guest on this episode of Scale Your Small Business is Sean Orr. He’s held a range of senior executive positions, including President, Corporate CFO, Operating CFO, and Corporate Controller roles at such notable com companies as PepsiCo, Frito Lay and Readers Digest. Today, he's an effective business advisor and coach who believes in making big lasting impacts by building businesses properly from the foundation up using a value-based approach and here to help us with some common operational challenges that we have as small business owners and how to resolve them. Here are the top takeaways from this episode: Never be reluctant to invest in yourself. The challenge for smaller startup businesses is to recognize when it is time to make the transition for more scalable processes and tech support. All businesses have common operational issues regardless of how big or small they are. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/…
S
Scale Your Small Business
Today's guest learned how to build a business from nothing. After a partnership, the breakup left him with no clients, no cash flow, and no work backlog, and almost a half a million dollars in debt. He spent most of his early career obsessing about understanding what drives business success, but more importantly, how to create a life by design through entrepreneurship and business. Today, he helps business owners and entrepreneurs build meaningful businesses so they can have more profit fans and freedom. Meet Mel Abraham and what your small business can do to prepare for and protect your finances during a recession or a potential market downturn. Here are the top takeaways from this episode: One of the first things we should be doing is spending time with our credit card statements and our profit and loss statements. If you aren't good with reading financials, now is the time to do it. Take a look at everything that's going out and make sure that it makes sense and that it's bringing something else in. Get your team on board to create an optimized organization, optimized business, and think through the eyes of impact and profits. Things will then start to shift, because you have everyone in the boat rowing the same way. When we have community, we can find some solace and peace in knowing that we're not alone. It also provides a sounding board that allows us to bounce ideas, massage ideas, and check perspectives that maybe we wouldn't otherwise have if we're siloed. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/ Twitter Link - https://twitter.com/jflodstrom YouTube Link -https://www.youtube.com/c/JillianFlodstrom LinkedIn Link - https://www.linkedin.com/in/jillianflodstrom/ Pinterest Link - https://www.pinterest.com/jillianflodstrom/boards/ Clubhouse Link - jflodstrom…
S
Scale Your Small Business
Today's guest, Sharlene Mohlman, is a published bestselling author who is very passionate about helping to empower professional women eliminate their debt and build successful financial portfolios so they can achieve financial freedom and create generational wealth. She's created a community of like-minded women who wanna live life more deliberately, but more importantly, abundantly. Please welcome Sharlene Mohlman. Here are the top takeaways from this episode: It's important to grow your savings as you're eliminating your debt. That could mean doing 50/ 50 for a while - 50% going on your debt and 50% going in your savings. We don't know the future and it's such a gamble and a risk, and if we don't have anything there to back us up we're just gonna continue into that pattern of more debt. It's important that when you're finally starting to make a little bit of extra money that you pay off your debt and put money aside so that you're able to grow and scale your business. If you don't have money set aside and something happens, you're just going to keep getting further into debt. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/ Twitter Link - https://twitter.com/jflodstrom YouTube Link -https://www.youtube.com/c/JillianFlodstrom LinkedIn Link - https://www.linkedin.com/in/jillianflodstrom/ Pinterest Link - https://www.pinterest.com/jillianflodstrom/boards/ Clubhouse Link - jflodstrom…
On this episode of Scale Your Small Business Podcast we have with us, Sarah Quiggle, an advanced certified QuickBooks ProAdvisor and a very detail orientated bookkeeper. Many small business owners don't know what they’re doing when it come to their finances and find it hard to admit they need some help. She'll talk to use about how to remove the mystery around our business finances. We're going to dive deeply into QuickBooks on this episode and discover how easy it really is to use! Here are the top takeaways from this episode: Keep personal and business finances separate. QuickBooks has an enormous amount of features. You can pick and choose which ones you want to use. It can be confusing for people who are just new to QuickBooks to understand credits and debits. Thankfully, if you choose to use QuickBooks you don't have to know debits and credits. The beauty of Quickbooks is it takes the stress of like managing your finances and passed it on to somebody else, but you still have control and visibility over it. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/ Twitter Link - https://twitter.com/jflodstrom YouTube Link -https://www.youtube.com/c/JillianFlodstrom LinkedIn Link - https://www.linkedin.com/in/jillianflodstrom/ Pinterest Link - https://www.pinterest.com/jillianflodstrom/boards/ Clubhouse Link - jflodstrom…
S
Scale Your Small Business
Today's guest on this Scale Your Small Business episode is Paul Long, a business banking leader with 24 years of experience who works with business owners across Washington State. He is partnered with Gisa Credit Union (the second largest credit union in the state), where he is their SBA lending manager. His goal is to assist small businesses in restructuring their balance sheet, purchasing equipment, or acquiring another business. Here are the top takeaways from this episode: - Business owners are coming to the banker too late. They get themselves into a contract that they can't get out of and don't even know if they can get the loan or not. - Be prepared financially and build a relationship with the banker before you need to do something large. - A big obstacle to growing your business is too much debt. If you're thinking of growing, get out of the debt situation that you're in. In some cases you can do that, but in most cases it's not gonna work. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/ Twitter Link - https://twitter.com/jflodstrom YouTube Link -https://www.youtube.com/c/JillianFlodstrom LinkedIn Link - https://www.linkedin.com/in/jillianflodstrom/ Pinterest Link - https://www.pinterest.com/jillianflodstrom/boards/ Clubhouse Link - jflodstrom…
S
Scale Your Small Business
In this episode of Scale Your Small Business, we have bookkeeper Heather Hitchcock with us. She’s teaching us how to know when its time to hire a bookkeeper, the value and benefits a bookkeeper will bring to your business, and how to find the right one for your business. Here are the top takeaways from this episode: A bookkeeper is important because it's the best way to know what you can actually pay yourself. They can help you understand how much money your business is making and how much money you can take home. The two biggest things that are most important when hiring a bookkeeper are finding somebody that's gonna be straight with you and push back when you know you're overspending and the other is experience. One of the best things a bookkeeper can a business owner get comfortable with are their financial statements. The more you review them together the more you start to understand what you're looking at, what it means, and why you have all this income but don't have cash in the bank. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/ Twitter Link - https://twitter.com/jflodstrom YouTube Link -https://www.youtube.com/c/JillianFlodstrom LinkedIn Link - https://www.linkedin.com/in/jillianflodstrom/ Pinterest Link - https://www.pinterest.com/jillianflodstrom/boards/ Clubhouse Link - jflodstrom…
In this episode of Scale Your Small Business, we’re shining the spotlight on the Chief Operating Officer of Exeter Building Company, Steven Dunn. He will share with us how to negotiate with vendors effectively and how to handle and prevent the “fires” that small business owners encounter every day. Here are the top takeaways from this episode: It's critical if you have a team to leverage them. When you experience fires, it's important to involve them to help you problem-solve. This helps your team grow and shows them you have confidence in them to solve problems. Negotiating on more than just price is critical. Focusing on just price can lead you into traps, but you learn every time. Review and rate your vendors regularly. Consider their importance to your business. What is their cost? What is their work quality? Get feedback from your team. Use the feedback to negotiate with your vendors by comparing them to their competitors. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/ Twitter Link - https://twitter.com/jflodstrom YouTube Link -https://www.youtube.com/c/JillianFlodstrom LinkedIn Link - https://www.linkedin.com/in/jillianflodstrom/ Pinterest Link - https://www.pinterest.com/jillianflodstrom/boards/ Clubhouse Link - jflodstrom…
S
Scale Your Small Business
Multiple business owner Dr. Alex Tam joins us on the show this week to show us how you can run multiple businesses efficiently and what to do when fear and procrastination are keeping you from moving forward in your business. Here are the top takeaways from this episode: Having people and systems together makes the day-to-day running of a small business easier to run and more efficient. For example, in Dr. Tam’s medical practice he has the doctors, the nurse practitioners, and his office manager all integrated doing the same thing and working together after the same goal. Always look for employees who have the will and the adaptability to be able to learn more so that they can grow with the business. By the time you’ve thought of hiring an employee, you probably needed one a few months ago. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/ Twitter Link - https://twitter.com/jflodstrom YouTube Link -https://www.youtube.com/c/JillianFlodstrom LinkedIn Link - https://www.linkedin.com/in/jillianflodstrom/ Pinterest Link - https://www.pinterest.com/jillianflodstrom/boards/ Clubhouse Link - jflodstrom…
Emerging business leader Dara Forleo is joining us on the show this week to help us understand how crucial your business plan is and the importance of setting up policies and procedures to support your growing business. Here are the top takeaways from this episode: You're going to make mistakes in your business, Dara recommends that you budget for somebody to help you like a mentor or a business coach. Put processes and procedures in place. Be stringent with your policies, procedures, and daily planning in order for your business to run smoothly. Business plans are your foundation. Once you start building on your foundation, you're going to find that your plan will try to go in other directions. You will be met with little curves and hiccups, so you’ll need a secondary way of doing things or another thought of "How am I going to work around this?" Flexibility is important. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/ Twitter Link - https://twitter.com/jflodstrom YouTube Link -https://www.youtube.com/c/JillianFlodstrom LinkedIn Link - https://www.linkedin.com/in/jillianflodstrom/ Pinterest Link - https://www.pinterest.com/jillianflodstrom/boards/ Clubhouse Link - jflodstrom…
S
Scale Your Small Business
Today’s guest started a business from literally nothing. She miraculously built it into a massive business, sold it, and then started a new business. This is encouraging for all entrepreneurs!! Yes, you can start from nothing, grow it, sell it and start a new business! Here are the top takeaways from this episode: How to grow outside of your comfort zone as a business owner How to identify your strengths and weaknesses How to prepare to sell your business for the highest dollar possible To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/ Twitter Link - https://twitter.com/jflodstrom YouTube Link -https://www.youtube.com/c/JillianFlodstrom LinkedIn Link - https://www.linkedin.com/in/jillianflodstrom/ Pinterest Link - https://www.pinterest.com/jillianflodstrom/boards/ Clubhouse Link - jflodstrom…
In this episode of Scale Your Small Business, we are talking about how to explode your income and achieve quantum leaps in all areas of life with speaker and sales coach, Elyse Archer and your host, Jillian Flodstrom. In this episode, you’ll learn: How to feel worthy of setting and achieving big goals How to heal your relationship with money and why it's probably holding you back How to explode your income and have quantum leaps in your business To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/ Twitter Link - https://twitter.com/jflodstrom YouTube Link -https://www.youtube.com/c/JillianFlodstrom LinkedIn Link - https://www.linkedin.com/in/jillianflodstrom/ Pinterest Link - https://www.pinterest.com/jillianflodstrom/boards/ Clubhouse Link - jflodstrom…
S
Scale Your Small Business
Today on Scale your Small Business we are talking about all things real estate. Our host, Jillian Flodstrom, is interviewing real estate agent, Joannine Kramarsic is dedicated to helping her clients find the home of their dreams. In this episode, you’ll learn: How to stay in the forefront of people's minds with consistent communication How to keep it simple and be consistent by using your calendar The many different platforms, places to market yourself, and ways to connect with your clients To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/ Twitter Link - https://twitter.com/jflodstrom YouTube Link -https://www.youtube.com/c/JillianFlodstrom LinkedIn Link - https://www.linkedin.com/in/jillianflodstrom/ Pinterest Link - https://www.pinterest.com/jillianflodstrom/boards/ Clubhouse Link - jflodstrom…
Today's guest began his company with one simple goal, providing the best technology support to local small businesses and giving back to the community. For over six years, that simple formula has led to a great deal of success with his company, Tech Masters Computer Services. In this episode, you’ll learn: The importance of tracking your company's technology How to track the costs that come with tech How to find the right IT professional for your small business To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/ . If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link - https://www.facebook.com/jillianflodstrom/ Instagram Link - https://www.instagram.com/jillianflodstrom/ Twitter Link - https://twitter.com/jflodstrom YouTube Link -https://www.youtube.com/c/JillianFlodstrom LinkedIn Link - https://www.linkedin.com/in/jillianflodstrom/ Pinterest Link - https://www.pinterest.com/jillianflodstrom/boards/ Clubhouse Link - jflodstrom…
Welcome back to the Scale Your Small Business Podcast with your host, Jillian Flodstrom! Returning to the show today is James Gardiner, he’s a high-performance Olympic rowing athlete, high-performance coach, and author of the powerful new book ALL IN WITH LOVE: my journey to the hero within. In his book, he chronicles how he turned bad choices into a recipe for personal growth. The inception of James’ book came from a creative spirit that needed to get out. Admittedly, he’s lived a colorful, interesting life with plenty of successes and just as many pitfalls. During the writing of his book, he was sharing his process with his community via social media. In doing that, he found that his community was growing with him, and was getting many new clients from his posts. Because he had so much visibility, he decided to fund the book’s publishing through crowdfunding on IndieGoGo, which allowed his audience to help support the work he was doing. He was able to share his campaign through his regimented social media schedule–it wasn’t the same content going out on every platform every day. The posts James was making were intentional. They were consistent. And they were full of energy. The key was personally reaching out to each and every individual who supported the book through his crowdfunding campaign. No templated responses, either. It took a lot of work, but the proof is in the pudding. In his crowdfunding campaign, he gave donors five different options so they could choose the level at which they wanted to support. It included a signed copy, hardcover, coaching sessions, and big-ticket items like speaking events. For those who didn’t find the book through the campaign, James’ publisher helped get the book into different locations for folks to purchase: Amazon, Barnes & Noble, Kindle, etc. In addition, James utilized his marketing knowledge and simply rinse and repeated what he had already been doing: sharing stories. Planning was an essential part of the process. He used spreadsheets outlining posts when they’d go out, where, and what they’d say. He had a two-week build-up to a six-week campaign. But the beauty of the planning was, that once he began to implement the process, he reached a flow-state where he always knew what was going out and when. Key Takeaways Crowdfunding a book is a creative way to build a community, gain clients, and fund your story. Consider going the extra mile and personally reaching out to those who support you. Planning is an essential part of the process. Once you have everything in place, you’ll reach a flow-state where everything comes naturally. LINKS https://www.theherowithin.ca/ @JamesGardiner james@theherowithin.ca…
Thanks for tuning into the Scale Your Small Business Podcast with your host, Jillian Flodstrom! Joining us today is Steph Tuss. Steph has always had a passion for education, and when her firstborn faced health problems, she overhauled their diets to find the root cause. After earning her Master’s Degree in holistic nutrition, she opened a practice to help families facing similar challenges. Fast forward, Steph hired a business coach in David Neagle and his team at Life is Now Inc., where she now sits as CEO. We’re taught from a young age that mistakes are a horrible thing. But when you take a step back and look at every aspect of business, you begin to notice that mistakes are necessary. You don't grow without making mistakes. With many small business owners, there is a deep fear of making a mistake, as they’re portrayed as an embarrassing, negative thing. You either win or you learn. Just because it’s painful doesn’t mean you aren’t growing from it. Those mistakes often manifest in sales. Steph reminds us that when someone says ‘no’ they’re not saying it to you, they’re saying it to themselves. Sales is a vulnerable practice—don’t make it personal. The goal of the sales conversation is to create clarity—identifying a problem and presenting a solution. It’s about coming from a place of service. If you're talking more than your prospect is talking, Steph points out, that's not a good sales conversation. A sales conversation should be full of questions. The idea is that you’re info gathering in a way that serves both of you. Take control of the conversation to put your potential client at ease. People are looking for confidence. Steph has seen people struggle when they try to use a script. Avoid dumping information on someone–listen, don’t convince. Ask what the client needs, their goals, and their desired end results. Understand their fears and what happens if they can’t solve their problem. People don’t buy the “thing,” they buy the result the “thing” is going to provide. When making an offer, it’s easy to get into the nuts and bolts of what you can give them, but in the end, that isn’t what matters. It’s about connecting what you can do to what result they are looking for, and building excitement around the desired end goal. Listen to changes in tone and be mindful of emotional responses. While you’re in a conversation, be aware of any shifts in the way they are speaking—getting quiet may mean you’ve hit something that’s important to them, whereas shutting it down means they may not be interested at all in what you’re saying. Being an active listener is essential. Put the script down and give yourself permission to mess up. Take a few breaths after your potential client finished speaking and set a pace to make sure the client feels heard. Not every conversation is going to be great—there will be moments where you’ve felt like you’ve totally bombed. That’s okay. When this happens, Steph would journal about the conversation, listening back to a recording to find where the conversation went off the rails. This isn’t self-flagellation, it’s about understanding how to improve. Don’t be afraid to call someone back and try again. Finally, remember: sales is not doing something to someone, it's doing something for someone. Key Takeaways When you take a step back and look at every aspect of business, you begin to notice that mistakes are necessary. Sales is a vulnerable practice—don’t make it personal. People don’t buy the “thing,” they buy the result the “thing” is going to provide. Put the script down and give yourself permission to mess up. Links https://successfulmindpodcast.com/ @stephtuss…
Thanks for joining us on the Scale Your Small Business Podcast with your host, Jillian Flodstrom! Today, we’re with Jeremy Weber, founding member and Director of Strategist & Partner Relations at Brand Builders Group. Over his 15-year career, he has founded, sold, and helped to grow multiple companies but now focuses on building personal brands. His work has supported New York Times bestselling authors, celebrity influencers, a Shark Tank investor, and 7-figure entrepreneurs across many industries. Jill and Jeremy discuss what a personal brand really is. It’s simple, Jeremy says, it’s ‘you.’ You are good at something–you solve a problem and bring value to those around you–it’s probably how and why you started your business in the first place. Personal branding is taking that offline reputation and bringing it online so you’re recognized broadly. It helps magnify the great work you do and drive growth for your small business. Building your personal brand starts with differentiating yourself. You can still do conventional marketing, but it’s important to include that key element that you have that others do not. From there, it’s about intentionally elevating the awareness of what you do. Exploit your uniqueness in the service of other people. You can find that uniqueness through a Brand DNA Helix, used by Brand Builders Group, a six-question breakdown of what you do. And at the top of that list is discovering what problem you solve for the world. It helps get clear on who and how you’re serving. The biggest mistake growing businesses make is not listening to consumer trends. National studies show that consumers want their professional services provider to have an established personal brand. They want to know that who they’re working with is good at what they do. They want to know the individuals. Beyond that, businesses don’t go deep enough. Connecting with an audience in an authentic way takes intentional breakdowns of what it is you provide. On the website front, Jeremy’s advice is to really consider what it is your business does and is doing. In many cases, if the business is yours and you’re a key player in the operation and service that the business provides, it’s worth keeping a business website and making alterations to better highlight you and others that your clients may interface with. When you break up your website, you’re diverting traffic, so if you’re going to do so, make sure it makes sense for the kind of brand you’re trying to build. Driving awareness, bringing value, and sharing information is at the heart of a content strategy. Therefore, blogging serves as an incredibly valuable tool. As a personal brand, you need to give your audience a way to sample you to build trust and recognition, eventually funneling them to do business with you. Don’t build your business on rented real estate. Algorithms change, platforms shift, and other variables come into play in many respects. Playing on those platforms is important, but so is building the foundation of your brand by pulling them from social media to your content. A blog acts as a hub of your content on your website, a place where you control the user experience. Video is worth baking into your strategy using your blog as the content or vice versa–video to a blog post. Key Takeaways Personal branding is taking that offline reputation and bringing it online so you’re recognized broadly. Building your personal brand starts with differentiating yourself. Driving awareness, bringing value, and sharing information is at the heart of a content strategy. Therefore, blogging serves as an incredibly valuable tool. Special offers Book a free brand strategy call with Jeremy at https://freebrandcall.com/jw/…
Willkommen auf Player FM!
Player FM scannt gerade das Web nach Podcasts mit hoher Qualität, die du genießen kannst. Es ist die beste Podcast-App und funktioniert auf Android, iPhone und im Web. Melde dich an, um Abos geräteübergreifend zu synchronisieren.
Daily Deals
Daily Deals
Player FM - Podcast-App
Gehen Sie mit der App Player FM offline!
Gehen Sie mit der App Player FM offline!
))
