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Lisa Manyon The Business Marketing Architect and President of Write On Creative shares tips for breaking the trance, challenging the status quo, and engaging critical thinking with the values-based, 3-step “Challenge. Solution. Invitation.™” framework to create marketing messages with integrity, improve all communications, and strategically get better results by focusing on PASSION points and painting a picture of possibility. Her strategies are known to create million-dollar results and tri ...
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In this episode of Your Message Matters, Lisa Manyon answers the question, "Should I use AI to Create Content?" AI is getting quite the buzz, and a member of the Write On Creative Community asked Lisa to share her thoughts. As promised, the blog post, found on the Ask Lisa section of the Write On Creative blog, can be found here, 'Should I use AI t…
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Today I share the importance of energetically aligning your marketing message and strategy to attract your soulmate clients. There are so many elements that can help solidify and position your business for success, including planning. Strategy, messaging, revenue stream creation, and even repackaging current offers without rebranding. Sometimes a f…
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Copy is queen and strategy is king. Together they can make or break your business. Today I share a bit more about the importance of copy and how you can write better copy to attract your ideal soulmate clients. Remember, your word is your honor. My methodologies help you create marketing messages with integrity and format your content in a way that…
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Your website is the welcome mat to the world for your business. When you focus on your strategy and messaging, your website can magnetize your ideal soulmate clients. In this episode, I talk about how website reviews can transform your website into an effective tool to attract potential clients and encourage them to take action. You can learn more …
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In this episode, I talk about Write On Creative, Write On Creative Publishing, and the secret of my book, Spiritual Sugar, and the story of how it came to life. You'll learn what inspired me to write this book. You'll also get an inside look at the writing process. Grab your copy here, and I can't wait for you to share your thoughts about it on Goo…
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I’m sharing my free Messenger Quiz with you today – so that you can have a clear understanding of how to apply the Challenge.Solution.In Invitation Framework to create marketing messages with Integrity. This podcast explains: * The Three Messenger Types: Launcher, Leader, and Legacy Creator. * Four Marketing Strategies: Marketing & Copy, Plan & Str…
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Lisa talks about the power of flipping the script in your marketing messages and explains passion points. Why passion points are the exact opposite of pain points Why it is important to know what our client’s problems are Painting a picture of possibility for your clients Avoiding analysis paralysis An explanation of the Challenge. Solution. Invita…
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Let's explore the pathway to creating greater sustainability for your company by creating marketing messages that will set you up for long-term success. We share the nine areas for setting yourself up for success: 1. Identifying your Values 2. Create or Refine Your Mission Statement 3. Tell your Story 4. Get clear on who your soulmate clients are 5…
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The Framework for Marketing with Integrity
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Lisa shares her 4 cornerstones for creating long-term sustainable success in your business Exploring the 4 quadrants of marketing: Planning and strategy. It's your copy and messaging, your branding and image, and finally, your publicity and PR Why using pain -points in marketing doesn’t work and why engaging with passion points does Introduction to…
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