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Are you creating a script or storyboard for a video and trying to figure out what the length should be? Well, the rule of thumb is to keep most videos under two minutes, but optimal video length varies depending on where you share or embed it. In this episode, we are talking about how long videos should be and tips for each channel! Take a deeper d…
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Are you looking for a way to drive connection through narrative? Want to tell the story of your company or your message? In this episode, we are talking all about video storytelling- tips tricks and how to do it well! Learn how to be successful at video storytelling by focusing on themes, building stories around emotion, and following some key stor…
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Video prospecting uses video messages as a fundamental component of the outreach to capture a prospective customer’s attention and connect with them. The concept is simple. The results are powerful. And anyone can do it—all it takes is a free tool, a webcam, and a little bit of practice. If you're looking for more tips and video examples, check out…
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If you're camera-shy, the idea of being on video can be downright terrifying. But it doesn’t have to be. We've rounded up our top tips and tricks to help you get over your fears and feel more confident and comfortable on video. Want even more great tips for looking and feeling your best on camera? Head over to our blog for additional resources: htt…
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Are you on so many video calls you feel all zoomed out? You’re not alone. We're all using video calls more and more at work and in our personal lives—and it's exhausting. Zoom fatigue is real. Here's what you can do about it. In this episode, we are sharing 12 Tips That Actually Help with Zoom Fatigue. If you'd like more, head on over to the blog: …
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In this episode of The Sales Stage, Jimmy and Reva welcome their first guest, Nathan Manning, who leads Adobe's BDR team. The trio chat about getting the kids back to school and adjusting to work from home life, and Reva challenges Jimmy's use of the word "parley." The meat of the episode covers coaching a remote sales team. They look at the basics…
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This episode of The Sales Stage is all about prospecting. Jimmy starts us off, sharing some fan feedback from episode one. The duo then debates yay or nay to texting prospects. Then they highlight some tactical prospecting tips their teams have implemented in the last six months. And some of the ways they've been prospected recently that have caugh…
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What music belongs in your productions? Learn how to select the right background music for your videos—without violating licensing or running afoul of the law. To find the best background music for videos, you have to know where to start. By putting in a little extra work upfront to find the perfect track, you can amplify your marketing videos' rea…
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Video Island takes a retrospective look at three ghosts of holiday videos past. They critique their own work, discuss how to make a great culture video, and why your company should bother making one. (Hint: Culture videos can do more for your business than make people laugh!) If you’re looking for last-minute holiday video ideas, you’ve come to the…
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Video production is all about trial and error. Emphasis on the error. We’ve all been there, even the pros. And to prove it, Blake and Mat are joined by video producer Brennan Bell to rehash their past mistakes. From accidentally wiping a hard drive to wearing the wrong clothes for a shoot, these guys have been there. Find out how to make a mistake …
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So you want to start a YouTube channel? Today we're joined by 10 year YouTube veteran, micro-influencer, and Vidyardian Charlie Rogers aka SeeJayAre. Charlie breaks down how to get started with minimal equipment, how to get comfortable on camera, and how to make the transition to social media in order to build your brand. For you gamers out there w…
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Before you shoot another video, stop to consider the existing content at your disposal. Repurposing video content is a quick hack to save you time, money, and sweet creative energy that can be put toward something new. The Video Island Podcast’s Blake and Mat talk about the different ways to repurpose video and give your content a longer shelf life…
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Taylor Jackson grew up dreaming of having his own travel show. Even if you’re just looking to document your next vacation with video, guest, this episode has you covered. The Video Island Podcast’s Blake and Mat are joined by renowned videographer and photographer, Taylor Jackson to get the rundown on how to pack light by choosing efficient equipme…
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How do you know when a video or audio effect is done well? When you don’t even notice it’s there. The Video Island Podcast’s Mat and Blake give credit to the unsung heroes of video production, from CGI locations to voice alteration and motion tracking to foley. This episode pulls back the curtain to reveal the important video and audio effects that…
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Every successful brand has a video style that is uniquely their own. But what goes into creating your own unique look and feel? The Video Island Podcast’s Blake and Mat talk about their own video style and offer tips to create a unique brand identity. From lighting choices to music, motion graphics to editing (star wipes!), learn how to develop you…
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Jesse Ariss, Senior Product Marketing Manager at Vidyard, joins the Video Island Podcast's Mat and Blake to discuss how to build a video marketing strategy. From establishing your brand to using all of your available resources, an effective video strategy tells a cohesive story. The next step is measuring the results, from views to engagement, so y…
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What’s better: Motion graphics or live action? It totally depends on the content of your video! The Video Island Podcast’s Mat and Blake discuss the pros and cons of animation and live action video production, and why you might choose one over the other. Do you need a visual way to describe complex concepts? Maybe you’re trying to convey a personal…
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How do you know when to hire an in-house video production team and when to outsource? The Video Island Podcast’s Mat and Blake cover everything you need to consider before you decide. Do you need one high-quality video or a high volume of short clips for social? Is it better to get an outside opinion or do you need someone familiar with your busine…
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How do you get the people in front of the camera to do what you want? Mat and Blake from the Video Island Podcast share their tips and tricks for directing talent for film and video. How do you prep for a shoot? What’s the best way to make non-actors feel comfortable on camera? How much is too much when it comes to direction? Whether you’re working…
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What’s on your video production equipment checklist? Mat and Blake from the Video Island Podcast go over the basic equipment you need for shooting video. It’s important to be smart when choosing gear, especially if you’re working with a limited budget or skill set. The video experts talk about their equipment must-haves and throw in some useful tri…
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