Leveraging Location to Enhance Your Marketing
Manage episode 422098459 series 3555628
In this episode, Ryan Shenefelt is joined by our expert digital strategists, Ally Machala and Julian Klepach, to reveal the potential of location analytics. Discover how tools like Placer.ai can harness the power of location intelligence to help you leverage area data to effectively target advertising, understand your audience base, and gain a competitive edge. We also discuss a recent Apple ad disaster and Samsung's quick and creative response.
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Links:
Creative Briefs:
Crush! | iPad Pro | Apple
https://www.youtube.com/watch?v=ntjkwIXWtrc
Creativity Cannot Be Crushed | Galaxy Tab S9 | Samsung
https://www.youtube.com/watch?v=6eqDLa-nSwg
TV Advert 30Sec | KC910 Renoir | LG (2008)
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