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How Service-Based Businesses Can Make Black Friday a Success with Beverly Cornell
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Black Friday isn’t just for retail—service-based businesses can join the action too! In this episode of Spark & Ignite Your Marketing, Beverly Cornell shares powerful tips to help service-oriented businesses create irresistible Black Friday offers. There's a lot to consider, from percentage-based discounts and bundling services to non-sales promotions like exclusive content.
Remember to grab the FREE resource to help you define your Black Friday offer—without the overwhelm.
Read Our Blogs: Next Level Small Business Marketing Blog - BC & Associates Marketing.
Key Topics:
- Leveraging Black Friday Discounts to Add Value: Beverly explains how service-based businesses can use discounts strategically—not just by reducing prices but by creating high-value offers that attract both new and loyal clients.
- Using Non-Sales Promotions to Build Client Relationships: Beverly emphasizes the importance of non-sales tactics like offering exclusive content, gifts with purchase, or launching a loyalty program. These promotions add value and strengthen client relationships without relying solely on discounts.
- Creating Irresistible Bundles for Increased Revenue: Bundling services is a powerful way to offer clients more value while maximizing revenue. Beverly discusses how to craft bundles that appeal to clients’ needs and how to implement tiered bundles to cater to different budgets and boost sales.
P.S. Ready to spark your unique opportunities and ignite your marketing? Here are three ways to work with us.
1. 📞 Schedule a Complimentary 15-minute Call and let’s delve into your goals and answer any questions you may have.
2. 📘 Read Beverly’s book Marketing for Entrepreneurs a quick guide filled with actionable steps to help make your brand and business shine even brighter. 🎙️ Listen to Beverly’s Marketing Podcast where she interviews entrepreneurs to get inspired and gain new business and marketing insights.
3. 🎓 Learn more about marketing and Enroll in Our Marketing Courses designed to bring clarity to your business efforts. They’re easy-to-understand and self-paced, perfect for busy entrepreneurs like you.
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