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Balancing Data, AI, and Social Work in Student Affairs with Lindsay Mason

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Inhalt bereitgestellt von NASPA Student Affairs Professionals in Higher Education, Dr. Jill Creighton, and NASPA. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von NASPA Student Affairs Professionals in Higher Education, Dr. Jill Creighton, and NASPA oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.

In the latest episode of SA Voices From The Field Dr. Jill Creighton has an engaging conversation with Lindsay Mason, a seasoned mid-level manager in student affairs at Colorado State University. The discussion revolves around the evolving landscape of student affairs, emphasizing the growing role of data, the need for AI and data science training, and the critical integration of social work theories. Let’s delve into the key takeaways from this insightful episode.

The Data-Driven Evolution in Student Affairs

Mason highlights the increasing reliance on data in decision-making processes within student affairs. With technological advancements and the influx of data, professionals in this field can make more informed decisions that better support student needs. Dr. Creighton also underscores the importance of AI and data science training to enhance assessment practices.

Given the complexities of student demographics and the diversity of their needs, the ability to analyze and interpret data becomes crucial. This shift not only aids in identifying issues but also in implementing effective, evidence-based solutions. As student affairs continue to evolve, professionals must keep pace with these advancements to provide holistic support.

Integrating Social Work Theories

Mason advocates for embedding social work theories into student affairs programs. By doing so, institutions can offer more comprehensive support structures that cater to the multifaceted challenges students face. Social work theories emphasize empathy, community building, and systemic change—elements that are essential in fostering an inclusive campus environment.

This integration helps student affairs professionals to address issues such as mental health, food security, and housing instability more effectively. By viewing students through a social work lens, professionals can develop more tailored and impactful interventions.

The Critical Role of Town-Gown Relationships

The episode delves into the significance of town-gown relationships, a core component of Mason's role at Colorado State University. Town-gown work involves fostering collaboration between the university and the surrounding community, which is vital for professional development and creating a supportive environment for students.

Mason discusses her unique position split between the university and the city, focusing on conflict resolution and building partnerships with local stakeholders. This role is pivotal in mediating between long-term residents and student populations, ensuring harmony and cooperation within the community.

Addressing Housing and Food Security

The rising costs of housing and food insecurity are significant barriers to student enrollment and retention. Mason emphasizes the importance of supporting students facing these challenges, highlighting initiatives like the student resolution center and the fall clean-up program. Dr. Creighton agrees, noting the difficulty in identifying and supporting students with temporary housing issues.

Efforts to combat these issues are multifaceted, involving collaboration with local police services, property managers, and community liaisons. These partnerships are integral to creating resources that address the basic needs of students, thereby fostering a stable environment conducive to academic success.

Challenging Professionalism Norms

Mason and Dr. Creighton discuss the need to challenge traditional definitions of professionalism within student affairs. Ensuring that the profession is inclusive of all identities is paramount for social justice. Dr. Creighton provides a personal example, leading with visible facial piercings and tattoos, symbolizing acceptance and inclusivity.

Mason notes that embracing diverse expressions of professionalism empowers students and staff alike, encouraging authenticity and a sense of belonging. As the field evolves, redefining professionalism to be more inclusive will be crucial for supporting a diverse student body.

Upcoming Opportunities for Professional Growth

Dr. Lewis shares exciting opportunities for professional development, such as the upcoming annual NASPA conference and the 2025 NASPA Institute for New AVPs. These platforms are essential for networking, skill enhancement, and staying abreast of industry trends.

He encourages members to update their profiles to take advantage of these engagement opportunities, indicating the importance of continual learning and growth in the dynamic field of student affairs.

Mentorship and Influence

Throughout the episode, Mason acknowledges the profound impact of mentorship in her career. She mentions influential mentors like Jeannie Ortega, Emily Seams, and Nancy Rhodes, and her admiration for Cal Newport’s work on deep, meaningful work.

These influences have shaped her approach to student affairs, emphasizing the value of dedicated, thoughtful engagement with work and continuous personal development.

A Path Forward

As student affairs continue to adapt and grow, the insights shared by Lindsay Mason highlight the importance of embracing data-driven decision-making, integrating social work theories, and focusing on inclusivity and social justice. The episode underscores the dynamic nature of the field and the need for ongoing professional development to better serve diverse student populations.

Through collaborative efforts, innovative approaches, and a commitment to fostering inclusive environments, student affairs professionals can navigate the challenges and opportunities of the evolving higher education landscape.

TRANSCRIPT

Dr. Jill Creighton [00:00:00]: Welcome to Student Affairs Voices from the Field, the podcast where we share your student affairs stories from fresh perspectives to seasoned experts. Brought to you by NASPA, we curate free and accessible professional development for higher ed pros wherever you happen to be. Be. This is season 11, the past, present, and future of student affairs, and I'm doctor Jill Creighton, she, her, hers, your essay voices from the field host. Today on essay voices from the field, we welcome Lindsay Mason. Lindsay is a first generation college student from a blue collar working class family. She currently serves as the director of off campus life at Colorado State University as one of the NASPA off campus and commuter student services knowledge community co chairs, and she teaches and advises graduate students studying student affairs. Lindsay's career has focused on town gown work for over a decade.

Dr. Jill Creighton [00:00:50]: She earned her bachelor's degree in sociology from California State University, San Marcos, a master's degree in student affairs and higher education from Colorado State University, and a PhD in higher education and student affairs leadership from the University of Northern Colorado. Lindsay, welcome to SA Voices.

Lindsay Mason [00:01:06]: Thanks for having me, Jill. I'm excited to be here.

Dr. Jill Creighton [00:01:08]: In our pre show chatter, I was glad to get to know that we've spent time in similar parts of the country along the front range in Colorado. I know that you're having a much more beautiful summer than I am here over in England.

Lindsay Mason [00:01:20]: It has been lovely this summer. Yeah. For sure.

Dr. Jill Creighton [00:01:23]: Well, Lindsay, we're gonna be speaking to you today all about your experiences at the mid level in student affairs in the present day about what's going on with the features of your work, particularly around town gown and serving commuter based students. But before we get into all of that, we really like to start by getting to know you by asking how you got to your current seat.

Lindsay Mason [00:01:43]: So I did my undergrad at Cal State San Marcos. And I remember when I was at my orientation, there was this opportunity that was shared where incoming 1st year students could be matched up with a senior in our student government for, like, a mentorship opportunity. And I remember getting the sheet to fill out to say, yes, I wanna do this. And I remember one of the questions was, what do you want your mentor to know? And I think what they were trying to get at was, oh, are you wanting someone that has a certain major that's similar to yours? Or maybe you're really interested in fraternity and sorority life, so you're looking for someone that's in a fraternity or sorority. I literally wrote, they need to know everything I need to know because I'm 1st gen. I didn't know what I was doing. And so anyways, I got hooked up with this senior and he recommended that I joined the orientation team. And so that's what got me into student affairs at first was his recommendation.

Lindsay Mason [00:02:35]: And I had excellent supervisors and mentors when I worked in orientation. And Dilsey Perez, one of my supervisors, she said, Lindsay, you should go into student affairs, and you should go to Colorado State's program. I heard it's off the hook. And I was like, okay. And so that's how I ended up at Colorado State coming out of Southern California. Once I was finishing my degree, my husband was also studying at Colorado State. He was finishing his degree and he needed a couple more years and we thought, okay, we'll do 2 more years at CSU and then we're going to go back to California to be with family. Coincidentally, at the time, my department, off campus life, was hiring a temporary program coordinator for just 2 years.

Lindsay Mason [00:03:17]: And so it felt like the perfect fit. They need someone for 2 years. I only intend to be here for 2 years. And I was a commuter student all my undergraduate years, and so I thought, yeah, I could do this. So I ended up in my department just I was in the right place at the right time. But here I am, 11 years later, as the director. So, obviously, I stuck around, and I was the program coordinator for 5 years, got promoted to assistant director, and then interviewed and went got the director role. And I also ended up pulling my whole family out to Colorado with me.

Lindsay Mason [00:03:46]: So they ended up following me versus me going back. So I really kind of built my roots here and it all ended up kind of working out. And I think because I've been in my department for 11 years, I do find my work very fulfilling, and I'm learning something new every day. But I think being in the same department for a long time has also pushed me to seek challenges elsewhere to make sure that I continue to grow and develop. So I was interested in getting involved with NASPA in some capacity. I've been attending the annual conference every year and had presented multiple times, but I was interested in more. And my KC was founded back in 2019, I think. And so it's a pretty young KC and so I had been working with commuter students for several years.

Lindsay Mason [00:04:28]: I found out there was a KC that was being founded. And so I said, this feels like the right place for me to give some time and energy. And so I initially started as the research and assessment co chair for the KC, and then now eventually as the chair.

Dr. Jill Creighton [00:04:42]: What are you all focused on right now in terms of practice sharing and kind of themes or up and coming future forward items for working with commuter students?

Lindsay Mason [00:04:51]: So a few things that we're working on. 1, we have a lot of questions coming in where members are asking what type of physical spaces other universities are providing for their commuter students. So we have a small task force that is focused on gathering information about commuter lounges. We have we're interested in launching a commuter appreciation week in partnership with other national organizations that also support commuter students. We also have a practical toolkit that we are nearly done developing that is helping people come across a lot in the KC is why do some people say commuter and why do some people come across a lot in the KC is why do some people say commuter and why do some people say off campus? So we did this study to find out why are some universities choosing one word over the other to define their students that live in the community. And it was so varied. We initially thought, oh, we maybe can try to propose a shared definition of what a commuter student is and what an off campus student is, but that quickly proved impossible. So rather, what we've developed is a set of questions that university staff can go through on their own to help them define what are our commuter students, who are our off campus students, and particularly thinking about the common intersecting identity with commuter or off campus students. So being a caregiver, having a job, how far are they commuting, if they're living with family, those types of things.

Dr. Jill Creighton [00:06:25]: I would imagine that was a really tricky space to get to because oftentimes, even at our traditional 4 year institutions, by the time students hit 3rd 4th year, they're living off campus, but maybe wouldn't consider themselves in that off campus or commuter student space. Whereas if they're a student that's from that community, maybe they would. I totally see where that rubber meeting road became difficult for you all. So beyond the definitions then, let's talk a little bit about that support mechanism piece that you started to talk about. You mentioned lounges, you mentioned appreciation weeks. What else is going on in the off campus and commuter student land that student affairs professionals should know about, especially for those who don't focus specifically on this population?

Lindsay Mason [00:07:07]: I think as a nation, across many communities, we are seeing a housing crisis. And I think as housing costs only continue to rise, we are already seeing it, but we will only continue to see it to be a bigger retention issue. There are already many students that are choosing where they go to college based on what the cost of living is there. And I think about how in my type of work, I'm working within systems, specifically off campus housing markets, where I am both reliant on that market existing, but the way that I accomplish my work and the way that maybe property managers accomplish their work sometimes aligns and sometimes does not. And it is hard to be reliant on an industry that I do not always align with. So I do a lot of basic needs work at my university, specifically around housing. I also do transportation work because I happen to supervise the university safe ride program, which is not common for people that do my type of work. That's a unique setup.

Lindsay Mason [00:08:09]: I support folks on campus who do food security work, and sometimes I'll describe it as we as a country have a surplus of food. We just don't do a good job in making sure that it doesn't go wasted. We do not have a surplus of housing, and so we are trying to work within this basic needs that does not have a surplus that is easily fixed. On top of housing being, it's an expensive thing to build and live in. There's a lot of legalities behind housing. So when I think about off campus and commuter students, I think about how are they managing even now to afford rent, and when will we really start to see the negative impacts of a significant portion of our students choosing not to come to a certain area of the country because of housing? Well, let me back up. Nope. Let me back up.

Lindsay Mason [00:08:57]: Are we able to accurately capture how many students will choose not to come to our institutions because of housing costs? I think that's an incredibly difficult statistic to measure, but I think it is impacting who chooses to matriculate and then and our retention rates.

Dr. Jill Creighton [00:09:17]: I absolutely agree with you on that. And we also have a crisis of housing among students who are struggling with temporary housing processes. Right? So when I was working with fundamental needs, specifically at a r one d one on the West Coast, one of the things that we learned was that most students who are unhoused or struggling with permanent housing aren't identifying themselves to the institution, probably because we've never given them a mechanism to do so. And then also are more likely not to self identify as unhoused because they're couch surfing with their friends. They might spend a couple of nights with friend a and a couple of nights with friend b and continually move. And so they have some housing security, but it's not full housing security. And those types of things are hard for institutions to measure, hard to communicate with students because we can't yet, find out who those students are. And then even more difficult to keep going down the road of, well, okay, now we've found you.

Dr. Jill Creighton [00:10:11]: How do we help you now? Because as you mentioned, rent costs are very, very high, especially in smaller markets where a lot of our traditional 4 years are and rent costs are exponentially high when we have urban campuses. So it's quite a challenge. I know that part of your work is town gown related. And in the community you're in, there's, I think, a substantially sized community around the institution, which is a nice benefit to a degree, but it's not quite a major metro. So thinking about that, how do you negotiate, as you mentioned, the values of what you need to do to keep your students' food and housing secure with the realities of a capitalist housing market?

Lindsay Mason [00:10:49]: So I would say all of my work that I do is town gown in some capacity. There isn't anything I do that isn't related to how our students are experiencing our community, what they're contributing to the community, how they're being impacted by the community they live in. So sometimes at the end of the year, we all have our annual evaluations and we are asked, can you give us a list of 5 to 10 colleagues that you would want to complete a peer evaluation for you? And when I think about my peers, I think just as quickly about my city colleagues as I do about my institution's colleagues. In fact, I share a position with the city. I co supervise with my city. I have someone that's 50% in my office and 50% in the city of Fort Collins neighborhood services. So I'm working with folks in the city daily. So when I think about folk that I I'm also working with property managers daily.

Lindsay Mason [00:11:41]: And in fact, my office created and hired a position called a property manager liaison because we wanted someone in our office who used to work for a apartment complex or property manager. I've never been a property manager. I don't know what it's like to live that life, but I work with them every day and I'm so reliant on their industry. I wanted to have a better insight of how they do their work. So your question, what am I considering as I'm trying to work with folks, I think about what are their values, what are their bottom lines, what are their culture, what's their department's culture in a variety of ways? So, again, I I work with neighborhood services a lot in the city, and I think about neighborhood services reporting line. Who do they report up to? And what's it like for them to speak to city council, which is different than what maybe what it's like for me as a director to speak to my vice president or president and eventually up to board of governors. Or I work with police a lot because I do a lot of safety related things off campus related to drunk driving and parties and things like that. And that police culture is very different than student affairs culture.

Lindsay Mason [00:12:46]: When I think about working with property managers, they are working both with a national management company, but they also probably have a separate owner. Not always, but likely 2 different entities that they're that they have to report to. So this isn't a specific answer, but that's something I think a lot about in my work. I can't just consider how will whatever I wanna do be received at my institution. I'm thinking about a variety of partners and what it will be like for them because I can't do my work without those partners. I do nothing alone. Right? Everything is with my partners, whether they're in city offices or local properties around us.

Dr. Jill Creighton [00:13:21]: I wanna go back to the position that you identified as being half time with the city and half time with the university. That is a really unique model that I don't think we see a lot in higher education, and it sounds like a fantastic way to solve some of the challenges of the 2, big major entities collaborating. Can you talk to us about how that came to life for your institution and what that person's function is and some of the pros and cons of it? And I guess I could be a better descriptor of it that, yes,

Lindsay Mason [00:13:47]: technically, they spend half their physical time with the city, half their physical time with the university, but everything they're doing is university city work or town gown work. Everything is connected. So that position has existed since 2000. At the time, we were seeing a huge amount of disruptions in our local neighborhoods around campus, particularly large parties and riot. And so a lot of town gown efforts came out at that time, and one of them was this shared position. It now is so well established that I sign an inter gov I sign an intergovernmental agreement with the city only once every decade because we commit to it a decade at a time. So it's well established and well respected. So logistically, the position is housed at CSU.

Lindsay Mason [00:14:35]: We had to pick one entity for, like, HR purposes. You know, where does the paycheck come from? All those things. And so we decided that it was gonna be based at the institution, but we get half of the salary from the city and half of the programmatic dollars from the city. There are complications that come with working within 2 entities but only truly being employed by 1 entity on paper, so at the city they have to be classified as a contractor. So they get access to a lot, but there are a couple of city systems that are difficult for them to access. Sometimes the technology is a little difficult because both of us have protected systems to log into, and again, being a city contractor, they don't get all the same access. But they have 2 email addresses, and that's purposeful because depending if the community liaison, that's the title of the position, I can't remember if I said that, depending if the community liaison is talking to a student resident or what we call a long term resident. That's the best way I distinguish between someone who's a CSU student and someone who's not a CSU student.

Lindsay Mason [00:15:39]: But, of course, we don't like to identify people by what they're not. Sometimes they'll give them their city email and sometimes their CSU email because we want to be clear that this person isn't here just to represent 1 population. They're here for everybody that lives in our community, regardless of their affiliation with CSU or not. Their work is really focused in the neighborhoods that have high a high mixture of long term residents and student residents. Their position does some people say like boots on the ground type work. So if there's a long term resident and a student resident that live next door and they're having conflict because of noise or parking issues or something like that. The community liaison is trained in mediation to go out and have a direct conversation with those neighbors, but they are also leading high level partnerships between the university and the city that also do neighborhood type work. So, for example, every week, we have a meeting that involves myself and our student resolution center at CSU.

Lindsay Mason [00:16:34]: Our student resolution center houses our conflict resolution services and our student conduct services. And then we also have neighborhood services in Fort Collins Police Services. We are meeting regularly and that is led by our community liaison because they're living in both worlds. They're at different staff meetings. They get the best understanding of what types of resources these different departments have. So the community liaison is leading us through what new partnerships can we build or what different resources can we bring to proactively and reactively support our neighborhoods around campus. The position, I agree, is incredibly valuable. I think excellent strategy for town gown relations, and it takes maintenance.

Lindsay Mason [00:17:17]: It takes effort from, particularly from both myself and the manager of neighborhood services to make sure that we're in alignment and that we trust each other and that we both accept responsibility for what's happening in the neighborhoods around campus, that both of us are invested in that work. And so over the years, the manager at neighborhood services and the director of off campus life, we have changed. And it's important that we are telling the story of the importance of this position, the history of this position, and why the position needs to continue.

Dr. Jill Creighton [00:17:49]: How do you all make yourselves known to the long term residents of the community? I feel like, you know, being kind of housed at the institution, communicating with our students is always its own challenge, but a much easier prospect at the end of the day than trying to make yourselves known and your services known to members of the community that have probably lived there longer than anyone's been in their roles.

Lindsay Mason [00:18:10]: Yeah. So we have several programs that take place out in the community. Some of which are opt in by the long term residents, so they would need to know what's happening, but some of it is because we're literally walking up to their door. So, for example, the first Wednesday of classes, we will host our annual community welcome event where we get a couple 100 volunteers. The volunteers are a mix of city staff, CSU staff, CSU students, and some long term residents. And we go in teams door to door in the neighborhoods around campus to either welcome them to the neighborhood or welcome them to the academic year. We talk about changes upcoming for this year that might impact the local neighborhoods. But then also remind them about the art of neighboring, the importance of being a good neighbor.

Lindsay Mason [00:18:53]: So we have some programs like that where we are going to them no matter what. They will see us. Then we have some other long standing programs where we send out mailings, And then we also have some long standing programs where neighbors can opt in. For example, we do a fall cleanup program where a couple thousand students will go out and rake leaves for mostly elderly or disabled residents to help them be able to age in their home. When we advertise those types of opportunities that are opt in, we are really using more city communication than we are university communication. So neighborhood services has their newsletter. They use Next store. We run stories in our local newspaper.

Lindsay Mason [00:19:31]: So as an institution, I don't think I could effectively do that without my partnerships in the city. And then our community liaison is also going out to many city events and introducing themselves, talking to neighbors at events where the university would not normally be present. And so, I mean, some of our neighbors, sometimes when they have questions or tension or something, sometimes they call our office or call neighborhood services and they know. They're like, I need to talk to the community liaison. I know that's a resource you have, and they name it. And that for me is, well, I don't love that they're experiencing whatever tension it is. I'm like, oh, I'm glad you know though that we do care, and we have someone dedicated to working through that with you.

Dr. Jill Creighton [00:20:06]: Let's shift gears a little bit because one of the things that I think you've been able to do in your position is really grow from that program temporary coordinator into the person leading the office, And then ultimately with the director title and where you're organizationally situated, you're a true mid level manager in student affairs. What do you see as shifting right now for mid level managers in terms of your responsibilities or day to day worlds that may have been a little different than when you entered the field? And where do you see it going in the next couple of years?

Lindsay Mason [00:20:38]: I'll share some thoughts I'm having, but I know that my perspective is, of course, heavily influenced by being a director of a small unit. There are 7 career staff in my team, which there could be some departments that are, like, I'm a department of 2. You seem much bigger. But in comparison to, like, a housing department or a rec center or a health network. Right? Those are quite large. So I know being a mid level manager in a smaller department. In addition, I'm also a mid level manager at a large university. One change I see coming, which I think is great, is the amount of data or reporting out that we are required to do.

Lindsay Mason [00:21:17]: I think it is a positive trend for us as a profession that we are being asked to be more clear about the data that we are using to make decisions. It is difficult on departments that do not have an assessment assigned person. We're not big enough or have the resources to have someone that does, you know, assessment or evaluation or a program review as their dedicated job. So that's difficult. Okay. I have one that maybe more people will relate to. When I finished my master's in 2013, it was standard that in order to get an entry level student affairs role, you had to have a master's in student affairs. It is not like that anymore.

Lindsay Mason [00:21:56]: As a profession, particularly because of the hiring and job turnover that happened during COVID, We are seeing particularly because of the job turnover that happened during COVID, but also because our pay and our profession has not kept pace in decades with where we should be paid. We are seeing a bigger trend of entry level roles being hired with folks that do not have a student affairs background. Now on the one hand, I love that. I love that I have someone in my office that comes out of property management and not from student affairs or someone that is coming more from a psychology or social work background and not out of student affairs. I think all that is great. It also, as a mid level manager, while supervising entry level employees is already a pull on mid level managers, training more entry level employees about our profession on the job is an even bigger pull. And, and that can be difficult. It can be more time consuming.

Lindsay Mason [00:22:53]: Again, these people with other types of backgrounds, they bring a lot of value to our work, and I'm excited to have folks that aren't in student affairs, But I'm having to relearn how I onboard employees to include things like student development theory and things like that that traditionally they would have had training in. So that's maybe a trend that I've seen, and I think will only continue.

Dr. Jill Creighton [00:23:14]: That's a great segue into our theme questions for this season. On the past, what's one component of the history of the student affairs profession that you think that we need to let go of?

Lindsay Mason [00:23:25]: I like that student affairs professionals have a history of removing barriers for students of all identities to be able to gain access to higher ed. I felt that as a student, and I feel it in my working life that that's an important piece of what I do. But as a student affairs professional from a working class background, the definitions of professionalism I must meet feel outdated at best to me. I struggle with how I was encouraged to be more authentic as a student. But then once I represented the university, I had to fall in line with white middle class professionalism. So I want us not that there's no movement, but I wish more folks challenged how we define professionalism in our profession that is trying to work towards social justice.

Dr. Jill Creighton [00:24:20]: That's a beautifully put statement. I agree with you. And I've seen some really great presentations at NASPA in the last couple of years around dress codes in particular and who they serve and who they don't and whose standard are we really enforcing. So that's a really good one to hang on to. And I see this as a person who shows up every day with very visible facial piercings, and I'm not taking them out for anybody. So

Lindsay Mason [00:24:42]: As you shouldn't.

Dr. Jill Creighton [00:24:43]: I'll be a great example of someone who can lead at the senior levels in student affairs, but also show up with visible tattoos and face piercings. I'm gonna keep doing it. Number 2, we're moving towards the present. What's happening in the field right now that's going well for us?

Lindsay Mason [00:24:57]: I mentioned it earlier, our increasing usage of data. We need to be more clear about how we're using data to make our decisions. I feel our profession wanes in and out of how other people at our institutions and then certainly outside of higher education value the work that we do. Sometimes it is very evident, and sometimes it isn't. And how are we sharing data to tell our stories and to show that our work is theory and data driven? It's not random.

Dr. Jill Creighton [00:25:24]: I think this is an area where AI is going to help us a lot if we can get there. But a lot of the tools that we need for assessment cost money, and a lot of us don't have the depth of training we need from a statistics perspective or a data science perspective. And so it's this tension of continually being a person of all trades in our profession. And then knowing that data driven information helps us get positions, helps us retain budget, helps us grow our programs, helps us improve the student experience, all of those things. But most of us took one class in our master's programs if we did go for the master's and not all of us did. So that's gonna be an interesting trend to continue to track. And let's move towards the future, which is in an ideal world, what does the field need to do to thrive towards the future?

Lindsay Mason [00:26:11]: When I was reflecting on this, admittedly, I don't think my answer is from an ideal world. I was thinking more of just what do I think our profession needs? My answer certainly is heavily influenced by the fact that I do a lot of basic needs work. We need to study social work theories. I wish social work was more integrated into student affairs programs. I mean, even minimally as an elective to better inform how our students need to navigate both within our systems, but also navigating life outside of higher ed. So I think as a profession, we would benefit from more partnerships and more studying of social work theories.

Dr. Jill Creighton [00:26:47]: And I'll give a shout out to student affairs organization called HECMA. It's the Higher Education Case Managers Association. They have both clinical and nonclinical tracks for case managers. These are people working in student care, both within counseling centers and teams of students offices, things like that. And they've started on that probably within the last 15 years or so. I would love to see that expand. That's a great perspective. Lindsay, anything else that you wanted to share on off campus and commuter students or the past, present, and future of student affairs?

Lindsay Mason [00:27:16]: I appreciate the opportunity to be on this podcast to to talk about working with commuter or off campus students and specifically more broadly doing town gown work. I think it is a fairly niche area of student affairs, although town gown work exists across multiple departments at a university and a city. So while it might be niche in student affairs, the work is incredibly fulfilling, and I'm learning a lot of skills that can be applicable in a variety of areas. So I feel like I'm getting a lot of great professional development because I do town gown work. I'm challenged in a different way working across multiple organizations outside of my institution. And while I landed in it a little randomly because I was in the right place at the right time, I'm so thankful that I'm here. And I would want others to know I think this town gown type work is meaningful. It matters.

Lindsay Mason [00:28:08]: It's challenging in a good way. And even if folks right now are not in a role that feels town gown, there is likely an opportunity for it to be so. So I think there's some cool expansion when a university and city or county or local areas think about working together. We do a lot of opportunities to do some cool

Dr. Jill Creighton [00:28:24]: things. It's time to take a quick break and toss it over to producer Chris to learn what's going on in the NASPA world.

Dr. Christopher Lewis [00:28:30]: Thanks so much, Joe. Glad to be back in the NASPA world, and there's a lot of things happening in NASPA this week. One of the dates to keep in mind as we're looking toward the future is the NASPA annual conference. It might seem like it's a long way away. However, it's not as far out as you think, and it is a perfect time for you to be thinking about making your plans, registering for the conference, and preparing for an amazing conference in New Orleans on March 15th through 19th. The focus areas of the conference this year are on well-being and healthy excellence in student affairs, changing the student affairs profession, and sustaining and celebrating the profession. There are so many opportunities to be able to take part in the conference, to learn, to grow, to be able to take all of that learning back to your own campuses. And if you've never attended a conference before or if this is your 10th or more conference, it is always a homecoming to go back to the conference and be able to reconnect with all of your professional colleagues.

Dr. Christopher Lewis [00:29:29]: It's the fall, and that means it's a perfect time to be able to do some, fall cleaning. And some of that fall cleaning means going into your NASPA profile to make sure that you are getting what you want. You can do that by going to the NASPA website atnaspa.org, clicking on my NASPA and logging in. When you log in, go to edit my profile and check all of the different links that are there. Make sure that your name and institution and all of the information and all of the information that's there is accurate. But then you want to go a little bit deeper and look at your engagement and be able to find out what are you actually signed up for. By clicking on my NASPA engagement, you have an opportunity to be able to sign up for different knowledge communities, journals, divisions, and groups, and be able to stay in the know of what is happening within NASPA. I highly encourage you to do this.

Dr. Christopher Lewis [00:30:24]: It doesn't take a lot of time. And after you add different things into your engagement portal, make sure to save it so that you will get informed about everything that you are most passionate about. Finally, today, I'm going to just throw out another professional development opportunity. I already talked about the annual conference, but I wanted to also talk about the 2025 NASPA Institute For New AVPs. The NASPA Institute For New AVPs is a foundational 3 day learning and networking experience designed to support and develop AVPs in their unique and challenging roles on campus. The institute is appropriate for AVPs and other senior level number twos who report to the highest ranking student affairs officer and who have been serving in their first AVP or number 2 position for no longer than 2 years. December 11th is the early registration deadline for this amazing professional development opportunity, which will be happening January 23rd through 25th in Columbus, Ohio. Every week, we're going to be sharing some amazing things that are happening within the association.

Dr. Christopher Lewis [00:31:22]: So we are going to be able to try and keep you up to date on everything that's happening and allow for you to be able to get involved in different ways because the association is as strong as its members. And for all of us, we have to find our place within the association, whether it be getting involved with the knowledge community, giving back within one of the the centers or the divisions of the association. And as you're doing that, it's important to be able to identify for yourself where do you fit? Where do you wanna give back? Each week, we're hoping that we will share some things that might encourage you, might allow for you to be able to get some ideas that will provide you with an opportunity to be able to say, hey, I see myself in that knowledge community. I see myself doing something like that. Or encourage you in other ways that allow for you to be able to think beyond what's available right now, to offer other things to the association, to bring your gifts, your talents and to all of the members within the association. Because through doing that, all of us are stronger and the association is better. Tune in again next week as we find out more about what is happening in NASPA.

Dr. Jill Creighton [00:32:43]: Chris, thank you so much for another edition of NASPA World. Always great to learn what's going on in and around NASPA. Lindsay, we have our lightning round ready for you. Seven questions, 90 seconds. You ready to go?

Lindsay Mason [00:32:55]: Okay. I'm ready.

Dr. Jill Creighton [00:32:56]: All right. Number 1, If you were a conference keynote speaker, what would your entrance music be?

Lindsay Mason [00:33:01]: What's coming to mind for me is some type of country song. Not a lot of people in student affairs listen to country. There's a lot of assumptions about me because I listen to country, but I like country music, and I'm okay with that.

Dr. Jill Creighton [00:33:11]: Number 2. When you were 5 years old, what did you want to be when you grew up?

Lindsay Mason [00:33:15]: Oh, a dozer operator. My dad's a heavy equipment operator. I really wanted to drive tractors. And even to this day, I my dad's a professional truck driver. I also one day, I wanna get my CDL license. I love thing big things with engines. I owned a school bus for a year, and I was like, let me go drive this school bus. And I offered it to other people to drive it, and they're like, I would never do that.

Lindsay Mason [00:33:34]: And I was like, how do you not wanna do this? So I wanted to drive big pieces of equipment.

Dr. Jill Creighton [00:33:38]: My nephew would totally wanna spend all the time with you. He is currently obsessed with all things dozer related, Bob the Builder, all of it.

Lindsay Mason [00:33:45]: Love it.

Dr. Jill Creighton [00:33:46]: Number 3, who's your most influential professional mentor?

Lindsay Mason [00:33:49]: I have several women in particular in my life that have been excellent mentors for me. I think about women that influenced me heavily when I was an undergrad, people that were strong influences on me when I was in my masters, and then now as a professional. I'm gonna mention 3. The 3 women who worked full time in off campus life when I first started, Jeannie Ortega, Emily Seams, and Nancy Rhodes. I still work with Nancy. She and I are still together in our office. And I recently went to a lunch with all the career staff in my office except Nancy because she was visiting her mom in Florida. And I actually realized in that moment, I did not like being without my 3 original women because they placed such a heavy influence in my life.

Lindsay Mason [00:34:27]: So Jeanne Ortega, Emily Seams, Nancy Rhodes.

Dr. Jill Creighton [00:34:29]: Number 4, your essential student affairs read.

Lindsay Mason [00:34:32]: Maybe a little nontraditional. I recently well, the last couple of years, I've been really digging Cal Newport and his work around deep meaningful work, so much so that I built a workshop that is offered through my university's talent development. And I like his techniques around developing my capacity to do focused, deep, meaningful work.

Dr. Jill Creighton [00:34:52]: Number 5, the best TV show you've binged lately.

Lindsay Mason [00:34:55]: My new favorite comfort show is Abbott Elementary. I see that being one that I'm gonna turn back to a lot, similar to how I turn back to The Office or Parks and Rec. So Abbott Elementary.

Dr. Jill Creighton [00:35:05]: Number 6, the podcast you've spent the most hours listening to in the last year.

Lindsay Mason [00:35:09]: Because I'm a 1st gen student, I carry a lot of financial responsibility in my family. And so I listen to financial podcasts. 2 of them that I listen to are choose FI and all the hacks.

Dr. Jill Creighton [00:35:18]: Alright. And finally, number 7. Any shout outs you'd like to give, personal or professional?

Lindsay Mason [00:35:23]: The people that I did not mention earlier, folks that were really influential in my career as an undergrad include Dilsey Perez and Jenny Ruiz. When I was a grad student, I had a lot of great mentorship from Bobby Kuntzmann and Pamela Norris. I also think one of the best decisions I ever made in my life is marrying my husband, Jason Martin. He's an excellent partner.

Dr. Jill Creighton [00:35:41]: Lindsay, it's been a pleasure to get to know you better today, to learn about your expertise and great work with the community that you're living in and working with. I'm sure there are folks that would like to get connected with you either for your area of specialty or also just getting involved with the knowledge community that you're co leading. If anyone would like connect with you after the show, how can they find you?

Lindsay Mason [00:35:59]: I think the best way would be to email my Colorado State email address. It's lindsay.mason@colostate.edu. And it's lindsay with an a.

Dr. Jill Creighton [00:36:09]: Lindsay, thank you so much for sharing your voice with us today.

Lindsay Mason [00:36:11]: Thanks, Jill.

Dr. Jill Creighton [00:36:17]: This has been an episode of SA Voices from the Field brought to you by NASPA. This show is made possible because of you, the listeners. We continue to be grateful that you choose to spend your time with us. If you'd like to reach the show, you can email us at savoices@naspa.org, or find me on LinkedIn by searching for doctor Jill l Creighton. We welcome your feedback and your topic and guest suggestions. We'd love it if you take a moment to tell a colleague about the show and leave us a 5 star review on Apple Podcasts, Spotify, or wherever you're listening now. It truly does help other student affairs pros find the show and helps us to become more visible in the larger podcasting community. This episode was produced and hosted by Dr. Jill Creighton. That's me. Produced and audio engineered by Dr.Chris Lewis. Special thanks to the University of Michigan Flint for your support as we create this project. Catch you next time.

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In the latest episode of SA Voices From The Field Dr. Jill Creighton has an engaging conversation with Lindsay Mason, a seasoned mid-level manager in student affairs at Colorado State University. The discussion revolves around the evolving landscape of student affairs, emphasizing the growing role of data, the need for AI and data science training, and the critical integration of social work theories. Let’s delve into the key takeaways from this insightful episode.

The Data-Driven Evolution in Student Affairs

Mason highlights the increasing reliance on data in decision-making processes within student affairs. With technological advancements and the influx of data, professionals in this field can make more informed decisions that better support student needs. Dr. Creighton also underscores the importance of AI and data science training to enhance assessment practices.

Given the complexities of student demographics and the diversity of their needs, the ability to analyze and interpret data becomes crucial. This shift not only aids in identifying issues but also in implementing effective, evidence-based solutions. As student affairs continue to evolve, professionals must keep pace with these advancements to provide holistic support.

Integrating Social Work Theories

Mason advocates for embedding social work theories into student affairs programs. By doing so, institutions can offer more comprehensive support structures that cater to the multifaceted challenges students face. Social work theories emphasize empathy, community building, and systemic change—elements that are essential in fostering an inclusive campus environment.

This integration helps student affairs professionals to address issues such as mental health, food security, and housing instability more effectively. By viewing students through a social work lens, professionals can develop more tailored and impactful interventions.

The Critical Role of Town-Gown Relationships

The episode delves into the significance of town-gown relationships, a core component of Mason's role at Colorado State University. Town-gown work involves fostering collaboration between the university and the surrounding community, which is vital for professional development and creating a supportive environment for students.

Mason discusses her unique position split between the university and the city, focusing on conflict resolution and building partnerships with local stakeholders. This role is pivotal in mediating between long-term residents and student populations, ensuring harmony and cooperation within the community.

Addressing Housing and Food Security

The rising costs of housing and food insecurity are significant barriers to student enrollment and retention. Mason emphasizes the importance of supporting students facing these challenges, highlighting initiatives like the student resolution center and the fall clean-up program. Dr. Creighton agrees, noting the difficulty in identifying and supporting students with temporary housing issues.

Efforts to combat these issues are multifaceted, involving collaboration with local police services, property managers, and community liaisons. These partnerships are integral to creating resources that address the basic needs of students, thereby fostering a stable environment conducive to academic success.

Challenging Professionalism Norms

Mason and Dr. Creighton discuss the need to challenge traditional definitions of professionalism within student affairs. Ensuring that the profession is inclusive of all identities is paramount for social justice. Dr. Creighton provides a personal example, leading with visible facial piercings and tattoos, symbolizing acceptance and inclusivity.

Mason notes that embracing diverse expressions of professionalism empowers students and staff alike, encouraging authenticity and a sense of belonging. As the field evolves, redefining professionalism to be more inclusive will be crucial for supporting a diverse student body.

Upcoming Opportunities for Professional Growth

Dr. Lewis shares exciting opportunities for professional development, such as the upcoming annual NASPA conference and the 2025 NASPA Institute for New AVPs. These platforms are essential for networking, skill enhancement, and staying abreast of industry trends.

He encourages members to update their profiles to take advantage of these engagement opportunities, indicating the importance of continual learning and growth in the dynamic field of student affairs.

Mentorship and Influence

Throughout the episode, Mason acknowledges the profound impact of mentorship in her career. She mentions influential mentors like Jeannie Ortega, Emily Seams, and Nancy Rhodes, and her admiration for Cal Newport’s work on deep, meaningful work.

These influences have shaped her approach to student affairs, emphasizing the value of dedicated, thoughtful engagement with work and continuous personal development.

A Path Forward

As student affairs continue to adapt and grow, the insights shared by Lindsay Mason highlight the importance of embracing data-driven decision-making, integrating social work theories, and focusing on inclusivity and social justice. The episode underscores the dynamic nature of the field and the need for ongoing professional development to better serve diverse student populations.

Through collaborative efforts, innovative approaches, and a commitment to fostering inclusive environments, student affairs professionals can navigate the challenges and opportunities of the evolving higher education landscape.

TRANSCRIPT

Dr. Jill Creighton [00:00:00]: Welcome to Student Affairs Voices from the Field, the podcast where we share your student affairs stories from fresh perspectives to seasoned experts. Brought to you by NASPA, we curate free and accessible professional development for higher ed pros wherever you happen to be. Be. This is season 11, the past, present, and future of student affairs, and I'm doctor Jill Creighton, she, her, hers, your essay voices from the field host. Today on essay voices from the field, we welcome Lindsay Mason. Lindsay is a first generation college student from a blue collar working class family. She currently serves as the director of off campus life at Colorado State University as one of the NASPA off campus and commuter student services knowledge community co chairs, and she teaches and advises graduate students studying student affairs. Lindsay's career has focused on town gown work for over a decade.

Dr. Jill Creighton [00:00:50]: She earned her bachelor's degree in sociology from California State University, San Marcos, a master's degree in student affairs and higher education from Colorado State University, and a PhD in higher education and student affairs leadership from the University of Northern Colorado. Lindsay, welcome to SA Voices.

Lindsay Mason [00:01:06]: Thanks for having me, Jill. I'm excited to be here.

Dr. Jill Creighton [00:01:08]: In our pre show chatter, I was glad to get to know that we've spent time in similar parts of the country along the front range in Colorado. I know that you're having a much more beautiful summer than I am here over in England.

Lindsay Mason [00:01:20]: It has been lovely this summer. Yeah. For sure.

Dr. Jill Creighton [00:01:23]: Well, Lindsay, we're gonna be speaking to you today all about your experiences at the mid level in student affairs in the present day about what's going on with the features of your work, particularly around town gown and serving commuter based students. But before we get into all of that, we really like to start by getting to know you by asking how you got to your current seat.

Lindsay Mason [00:01:43]: So I did my undergrad at Cal State San Marcos. And I remember when I was at my orientation, there was this opportunity that was shared where incoming 1st year students could be matched up with a senior in our student government for, like, a mentorship opportunity. And I remember getting the sheet to fill out to say, yes, I wanna do this. And I remember one of the questions was, what do you want your mentor to know? And I think what they were trying to get at was, oh, are you wanting someone that has a certain major that's similar to yours? Or maybe you're really interested in fraternity and sorority life, so you're looking for someone that's in a fraternity or sorority. I literally wrote, they need to know everything I need to know because I'm 1st gen. I didn't know what I was doing. And so anyways, I got hooked up with this senior and he recommended that I joined the orientation team. And so that's what got me into student affairs at first was his recommendation.

Lindsay Mason [00:02:35]: And I had excellent supervisors and mentors when I worked in orientation. And Dilsey Perez, one of my supervisors, she said, Lindsay, you should go into student affairs, and you should go to Colorado State's program. I heard it's off the hook. And I was like, okay. And so that's how I ended up at Colorado State coming out of Southern California. Once I was finishing my degree, my husband was also studying at Colorado State. He was finishing his degree and he needed a couple more years and we thought, okay, we'll do 2 more years at CSU and then we're going to go back to California to be with family. Coincidentally, at the time, my department, off campus life, was hiring a temporary program coordinator for just 2 years.

Lindsay Mason [00:03:17]: And so it felt like the perfect fit. They need someone for 2 years. I only intend to be here for 2 years. And I was a commuter student all my undergraduate years, and so I thought, yeah, I could do this. So I ended up in my department just I was in the right place at the right time. But here I am, 11 years later, as the director. So, obviously, I stuck around, and I was the program coordinator for 5 years, got promoted to assistant director, and then interviewed and went got the director role. And I also ended up pulling my whole family out to Colorado with me.

Lindsay Mason [00:03:46]: So they ended up following me versus me going back. So I really kind of built my roots here and it all ended up kind of working out. And I think because I've been in my department for 11 years, I do find my work very fulfilling, and I'm learning something new every day. But I think being in the same department for a long time has also pushed me to seek challenges elsewhere to make sure that I continue to grow and develop. So I was interested in getting involved with NASPA in some capacity. I've been attending the annual conference every year and had presented multiple times, but I was interested in more. And my KC was founded back in 2019, I think. And so it's a pretty young KC and so I had been working with commuter students for several years.

Lindsay Mason [00:04:28]: I found out there was a KC that was being founded. And so I said, this feels like the right place for me to give some time and energy. And so I initially started as the research and assessment co chair for the KC, and then now eventually as the chair.

Dr. Jill Creighton [00:04:42]: What are you all focused on right now in terms of practice sharing and kind of themes or up and coming future forward items for working with commuter students?

Lindsay Mason [00:04:51]: So a few things that we're working on. 1, we have a lot of questions coming in where members are asking what type of physical spaces other universities are providing for their commuter students. So we have a small task force that is focused on gathering information about commuter lounges. We have we're interested in launching a commuter appreciation week in partnership with other national organizations that also support commuter students. We also have a practical toolkit that we are nearly done developing that is helping people come across a lot in the KC is why do some people say commuter and why do some people come across a lot in the KC is why do some people say commuter and why do some people say off campus? So we did this study to find out why are some universities choosing one word over the other to define their students that live in the community. And it was so varied. We initially thought, oh, we maybe can try to propose a shared definition of what a commuter student is and what an off campus student is, but that quickly proved impossible. So rather, what we've developed is a set of questions that university staff can go through on their own to help them define what are our commuter students, who are our off campus students, and particularly thinking about the common intersecting identity with commuter or off campus students. So being a caregiver, having a job, how far are they commuting, if they're living with family, those types of things.

Dr. Jill Creighton [00:06:25]: I would imagine that was a really tricky space to get to because oftentimes, even at our traditional 4 year institutions, by the time students hit 3rd 4th year, they're living off campus, but maybe wouldn't consider themselves in that off campus or commuter student space. Whereas if they're a student that's from that community, maybe they would. I totally see where that rubber meeting road became difficult for you all. So beyond the definitions then, let's talk a little bit about that support mechanism piece that you started to talk about. You mentioned lounges, you mentioned appreciation weeks. What else is going on in the off campus and commuter student land that student affairs professionals should know about, especially for those who don't focus specifically on this population?

Lindsay Mason [00:07:07]: I think as a nation, across many communities, we are seeing a housing crisis. And I think as housing costs only continue to rise, we are already seeing it, but we will only continue to see it to be a bigger retention issue. There are already many students that are choosing where they go to college based on what the cost of living is there. And I think about how in my type of work, I'm working within systems, specifically off campus housing markets, where I am both reliant on that market existing, but the way that I accomplish my work and the way that maybe property managers accomplish their work sometimes aligns and sometimes does not. And it is hard to be reliant on an industry that I do not always align with. So I do a lot of basic needs work at my university, specifically around housing. I also do transportation work because I happen to supervise the university safe ride program, which is not common for people that do my type of work. That's a unique setup.

Lindsay Mason [00:08:09]: I support folks on campus who do food security work, and sometimes I'll describe it as we as a country have a surplus of food. We just don't do a good job in making sure that it doesn't go wasted. We do not have a surplus of housing, and so we are trying to work within this basic needs that does not have a surplus that is easily fixed. On top of housing being, it's an expensive thing to build and live in. There's a lot of legalities behind housing. So when I think about off campus and commuter students, I think about how are they managing even now to afford rent, and when will we really start to see the negative impacts of a significant portion of our students choosing not to come to a certain area of the country because of housing? Well, let me back up. Nope. Let me back up.

Lindsay Mason [00:08:57]: Are we able to accurately capture how many students will choose not to come to our institutions because of housing costs? I think that's an incredibly difficult statistic to measure, but I think it is impacting who chooses to matriculate and then and our retention rates.

Dr. Jill Creighton [00:09:17]: I absolutely agree with you on that. And we also have a crisis of housing among students who are struggling with temporary housing processes. Right? So when I was working with fundamental needs, specifically at a r one d one on the West Coast, one of the things that we learned was that most students who are unhoused or struggling with permanent housing aren't identifying themselves to the institution, probably because we've never given them a mechanism to do so. And then also are more likely not to self identify as unhoused because they're couch surfing with their friends. They might spend a couple of nights with friend a and a couple of nights with friend b and continually move. And so they have some housing security, but it's not full housing security. And those types of things are hard for institutions to measure, hard to communicate with students because we can't yet, find out who those students are. And then even more difficult to keep going down the road of, well, okay, now we've found you.

Dr. Jill Creighton [00:10:11]: How do we help you now? Because as you mentioned, rent costs are very, very high, especially in smaller markets where a lot of our traditional 4 years are and rent costs are exponentially high when we have urban campuses. So it's quite a challenge. I know that part of your work is town gown related. And in the community you're in, there's, I think, a substantially sized community around the institution, which is a nice benefit to a degree, but it's not quite a major metro. So thinking about that, how do you negotiate, as you mentioned, the values of what you need to do to keep your students' food and housing secure with the realities of a capitalist housing market?

Lindsay Mason [00:10:49]: So I would say all of my work that I do is town gown in some capacity. There isn't anything I do that isn't related to how our students are experiencing our community, what they're contributing to the community, how they're being impacted by the community they live in. So sometimes at the end of the year, we all have our annual evaluations and we are asked, can you give us a list of 5 to 10 colleagues that you would want to complete a peer evaluation for you? And when I think about my peers, I think just as quickly about my city colleagues as I do about my institution's colleagues. In fact, I share a position with the city. I co supervise with my city. I have someone that's 50% in my office and 50% in the city of Fort Collins neighborhood services. So I'm working with folks in the city daily. So when I think about folk that I I'm also working with property managers daily.

Lindsay Mason [00:11:41]: And in fact, my office created and hired a position called a property manager liaison because we wanted someone in our office who used to work for a apartment complex or property manager. I've never been a property manager. I don't know what it's like to live that life, but I work with them every day and I'm so reliant on their industry. I wanted to have a better insight of how they do their work. So your question, what am I considering as I'm trying to work with folks, I think about what are their values, what are their bottom lines, what are their culture, what's their department's culture in a variety of ways? So, again, I I work with neighborhood services a lot in the city, and I think about neighborhood services reporting line. Who do they report up to? And what's it like for them to speak to city council, which is different than what maybe what it's like for me as a director to speak to my vice president or president and eventually up to board of governors. Or I work with police a lot because I do a lot of safety related things off campus related to drunk driving and parties and things like that. And that police culture is very different than student affairs culture.

Lindsay Mason [00:12:46]: When I think about working with property managers, they are working both with a national management company, but they also probably have a separate owner. Not always, but likely 2 different entities that they're that they have to report to. So this isn't a specific answer, but that's something I think a lot about in my work. I can't just consider how will whatever I wanna do be received at my institution. I'm thinking about a variety of partners and what it will be like for them because I can't do my work without those partners. I do nothing alone. Right? Everything is with my partners, whether they're in city offices or local properties around us.

Dr. Jill Creighton [00:13:21]: I wanna go back to the position that you identified as being half time with the city and half time with the university. That is a really unique model that I don't think we see a lot in higher education, and it sounds like a fantastic way to solve some of the challenges of the 2, big major entities collaborating. Can you talk to us about how that came to life for your institution and what that person's function is and some of the pros and cons of it? And I guess I could be a better descriptor of it that, yes,

Lindsay Mason [00:13:47]: technically, they spend half their physical time with the city, half their physical time with the university, but everything they're doing is university city work or town gown work. Everything is connected. So that position has existed since 2000. At the time, we were seeing a huge amount of disruptions in our local neighborhoods around campus, particularly large parties and riot. And so a lot of town gown efforts came out at that time, and one of them was this shared position. It now is so well established that I sign an inter gov I sign an intergovernmental agreement with the city only once every decade because we commit to it a decade at a time. So it's well established and well respected. So logistically, the position is housed at CSU.

Lindsay Mason [00:14:35]: We had to pick one entity for, like, HR purposes. You know, where does the paycheck come from? All those things. And so we decided that it was gonna be based at the institution, but we get half of the salary from the city and half of the programmatic dollars from the city. There are complications that come with working within 2 entities but only truly being employed by 1 entity on paper, so at the city they have to be classified as a contractor. So they get access to a lot, but there are a couple of city systems that are difficult for them to access. Sometimes the technology is a little difficult because both of us have protected systems to log into, and again, being a city contractor, they don't get all the same access. But they have 2 email addresses, and that's purposeful because depending if the community liaison, that's the title of the position, I can't remember if I said that, depending if the community liaison is talking to a student resident or what we call a long term resident. That's the best way I distinguish between someone who's a CSU student and someone who's not a CSU student.

Lindsay Mason [00:15:39]: But, of course, we don't like to identify people by what they're not. Sometimes they'll give them their city email and sometimes their CSU email because we want to be clear that this person isn't here just to represent 1 population. They're here for everybody that lives in our community, regardless of their affiliation with CSU or not. Their work is really focused in the neighborhoods that have high a high mixture of long term residents and student residents. Their position does some people say like boots on the ground type work. So if there's a long term resident and a student resident that live next door and they're having conflict because of noise or parking issues or something like that. The community liaison is trained in mediation to go out and have a direct conversation with those neighbors, but they are also leading high level partnerships between the university and the city that also do neighborhood type work. So, for example, every week, we have a meeting that involves myself and our student resolution center at CSU.

Lindsay Mason [00:16:34]: Our student resolution center houses our conflict resolution services and our student conduct services. And then we also have neighborhood services in Fort Collins Police Services. We are meeting regularly and that is led by our community liaison because they're living in both worlds. They're at different staff meetings. They get the best understanding of what types of resources these different departments have. So the community liaison is leading us through what new partnerships can we build or what different resources can we bring to proactively and reactively support our neighborhoods around campus. The position, I agree, is incredibly valuable. I think excellent strategy for town gown relations, and it takes maintenance.

Lindsay Mason [00:17:17]: It takes effort from, particularly from both myself and the manager of neighborhood services to make sure that we're in alignment and that we trust each other and that we both accept responsibility for what's happening in the neighborhoods around campus, that both of us are invested in that work. And so over the years, the manager at neighborhood services and the director of off campus life, we have changed. And it's important that we are telling the story of the importance of this position, the history of this position, and why the position needs to continue.

Dr. Jill Creighton [00:17:49]: How do you all make yourselves known to the long term residents of the community? I feel like, you know, being kind of housed at the institution, communicating with our students is always its own challenge, but a much easier prospect at the end of the day than trying to make yourselves known and your services known to members of the community that have probably lived there longer than anyone's been in their roles.

Lindsay Mason [00:18:10]: Yeah. So we have several programs that take place out in the community. Some of which are opt in by the long term residents, so they would need to know what's happening, but some of it is because we're literally walking up to their door. So, for example, the first Wednesday of classes, we will host our annual community welcome event where we get a couple 100 volunteers. The volunteers are a mix of city staff, CSU staff, CSU students, and some long term residents. And we go in teams door to door in the neighborhoods around campus to either welcome them to the neighborhood or welcome them to the academic year. We talk about changes upcoming for this year that might impact the local neighborhoods. But then also remind them about the art of neighboring, the importance of being a good neighbor.

Lindsay Mason [00:18:53]: So we have some programs like that where we are going to them no matter what. They will see us. Then we have some other long standing programs where we send out mailings, And then we also have some long standing programs where neighbors can opt in. For example, we do a fall cleanup program where a couple thousand students will go out and rake leaves for mostly elderly or disabled residents to help them be able to age in their home. When we advertise those types of opportunities that are opt in, we are really using more city communication than we are university communication. So neighborhood services has their newsletter. They use Next store. We run stories in our local newspaper.

Lindsay Mason [00:19:31]: So as an institution, I don't think I could effectively do that without my partnerships in the city. And then our community liaison is also going out to many city events and introducing themselves, talking to neighbors at events where the university would not normally be present. And so, I mean, some of our neighbors, sometimes when they have questions or tension or something, sometimes they call our office or call neighborhood services and they know. They're like, I need to talk to the community liaison. I know that's a resource you have, and they name it. And that for me is, well, I don't love that they're experiencing whatever tension it is. I'm like, oh, I'm glad you know though that we do care, and we have someone dedicated to working through that with you.

Dr. Jill Creighton [00:20:06]: Let's shift gears a little bit because one of the things that I think you've been able to do in your position is really grow from that program temporary coordinator into the person leading the office, And then ultimately with the director title and where you're organizationally situated, you're a true mid level manager in student affairs. What do you see as shifting right now for mid level managers in terms of your responsibilities or day to day worlds that may have been a little different than when you entered the field? And where do you see it going in the next couple of years?

Lindsay Mason [00:20:38]: I'll share some thoughts I'm having, but I know that my perspective is, of course, heavily influenced by being a director of a small unit. There are 7 career staff in my team, which there could be some departments that are, like, I'm a department of 2. You seem much bigger. But in comparison to, like, a housing department or a rec center or a health network. Right? Those are quite large. So I know being a mid level manager in a smaller department. In addition, I'm also a mid level manager at a large university. One change I see coming, which I think is great, is the amount of data or reporting out that we are required to do.

Lindsay Mason [00:21:17]: I think it is a positive trend for us as a profession that we are being asked to be more clear about the data that we are using to make decisions. It is difficult on departments that do not have an assessment assigned person. We're not big enough or have the resources to have someone that does, you know, assessment or evaluation or a program review as their dedicated job. So that's difficult. Okay. I have one that maybe more people will relate to. When I finished my master's in 2013, it was standard that in order to get an entry level student affairs role, you had to have a master's in student affairs. It is not like that anymore.

Lindsay Mason [00:21:56]: As a profession, particularly because of the hiring and job turnover that happened during COVID, We are seeing particularly because of the job turnover that happened during COVID, but also because our pay and our profession has not kept pace in decades with where we should be paid. We are seeing a bigger trend of entry level roles being hired with folks that do not have a student affairs background. Now on the one hand, I love that. I love that I have someone in my office that comes out of property management and not from student affairs or someone that is coming more from a psychology or social work background and not out of student affairs. I think all that is great. It also, as a mid level manager, while supervising entry level employees is already a pull on mid level managers, training more entry level employees about our profession on the job is an even bigger pull. And, and that can be difficult. It can be more time consuming.

Lindsay Mason [00:22:53]: Again, these people with other types of backgrounds, they bring a lot of value to our work, and I'm excited to have folks that aren't in student affairs, But I'm having to relearn how I onboard employees to include things like student development theory and things like that that traditionally they would have had training in. So that's maybe a trend that I've seen, and I think will only continue.

Dr. Jill Creighton [00:23:14]: That's a great segue into our theme questions for this season. On the past, what's one component of the history of the student affairs profession that you think that we need to let go of?

Lindsay Mason [00:23:25]: I like that student affairs professionals have a history of removing barriers for students of all identities to be able to gain access to higher ed. I felt that as a student, and I feel it in my working life that that's an important piece of what I do. But as a student affairs professional from a working class background, the definitions of professionalism I must meet feel outdated at best to me. I struggle with how I was encouraged to be more authentic as a student. But then once I represented the university, I had to fall in line with white middle class professionalism. So I want us not that there's no movement, but I wish more folks challenged how we define professionalism in our profession that is trying to work towards social justice.

Dr. Jill Creighton [00:24:20]: That's a beautifully put statement. I agree with you. And I've seen some really great presentations at NASPA in the last couple of years around dress codes in particular and who they serve and who they don't and whose standard are we really enforcing. So that's a really good one to hang on to. And I see this as a person who shows up every day with very visible facial piercings, and I'm not taking them out for anybody. So

Lindsay Mason [00:24:42]: As you shouldn't.

Dr. Jill Creighton [00:24:43]: I'll be a great example of someone who can lead at the senior levels in student affairs, but also show up with visible tattoos and face piercings. I'm gonna keep doing it. Number 2, we're moving towards the present. What's happening in the field right now that's going well for us?

Lindsay Mason [00:24:57]: I mentioned it earlier, our increasing usage of data. We need to be more clear about how we're using data to make our decisions. I feel our profession wanes in and out of how other people at our institutions and then certainly outside of higher education value the work that we do. Sometimes it is very evident, and sometimes it isn't. And how are we sharing data to tell our stories and to show that our work is theory and data driven? It's not random.

Dr. Jill Creighton [00:25:24]: I think this is an area where AI is going to help us a lot if we can get there. But a lot of the tools that we need for assessment cost money, and a lot of us don't have the depth of training we need from a statistics perspective or a data science perspective. And so it's this tension of continually being a person of all trades in our profession. And then knowing that data driven information helps us get positions, helps us retain budget, helps us grow our programs, helps us improve the student experience, all of those things. But most of us took one class in our master's programs if we did go for the master's and not all of us did. So that's gonna be an interesting trend to continue to track. And let's move towards the future, which is in an ideal world, what does the field need to do to thrive towards the future?

Lindsay Mason [00:26:11]: When I was reflecting on this, admittedly, I don't think my answer is from an ideal world. I was thinking more of just what do I think our profession needs? My answer certainly is heavily influenced by the fact that I do a lot of basic needs work. We need to study social work theories. I wish social work was more integrated into student affairs programs. I mean, even minimally as an elective to better inform how our students need to navigate both within our systems, but also navigating life outside of higher ed. So I think as a profession, we would benefit from more partnerships and more studying of social work theories.

Dr. Jill Creighton [00:26:47]: And I'll give a shout out to student affairs organization called HECMA. It's the Higher Education Case Managers Association. They have both clinical and nonclinical tracks for case managers. These are people working in student care, both within counseling centers and teams of students offices, things like that. And they've started on that probably within the last 15 years or so. I would love to see that expand. That's a great perspective. Lindsay, anything else that you wanted to share on off campus and commuter students or the past, present, and future of student affairs?

Lindsay Mason [00:27:16]: I appreciate the opportunity to be on this podcast to to talk about working with commuter or off campus students and specifically more broadly doing town gown work. I think it is a fairly niche area of student affairs, although town gown work exists across multiple departments at a university and a city. So while it might be niche in student affairs, the work is incredibly fulfilling, and I'm learning a lot of skills that can be applicable in a variety of areas. So I feel like I'm getting a lot of great professional development because I do town gown work. I'm challenged in a different way working across multiple organizations outside of my institution. And while I landed in it a little randomly because I was in the right place at the right time, I'm so thankful that I'm here. And I would want others to know I think this town gown type work is meaningful. It matters.

Lindsay Mason [00:28:08]: It's challenging in a good way. And even if folks right now are not in a role that feels town gown, there is likely an opportunity for it to be so. So I think there's some cool expansion when a university and city or county or local areas think about working together. We do a lot of opportunities to do some cool

Dr. Jill Creighton [00:28:24]: things. It's time to take a quick break and toss it over to producer Chris to learn what's going on in the NASPA world.

Dr. Christopher Lewis [00:28:30]: Thanks so much, Joe. Glad to be back in the NASPA world, and there's a lot of things happening in NASPA this week. One of the dates to keep in mind as we're looking toward the future is the NASPA annual conference. It might seem like it's a long way away. However, it's not as far out as you think, and it is a perfect time for you to be thinking about making your plans, registering for the conference, and preparing for an amazing conference in New Orleans on March 15th through 19th. The focus areas of the conference this year are on well-being and healthy excellence in student affairs, changing the student affairs profession, and sustaining and celebrating the profession. There are so many opportunities to be able to take part in the conference, to learn, to grow, to be able to take all of that learning back to your own campuses. And if you've never attended a conference before or if this is your 10th or more conference, it is always a homecoming to go back to the conference and be able to reconnect with all of your professional colleagues.

Dr. Christopher Lewis [00:29:29]: It's the fall, and that means it's a perfect time to be able to do some, fall cleaning. And some of that fall cleaning means going into your NASPA profile to make sure that you are getting what you want. You can do that by going to the NASPA website atnaspa.org, clicking on my NASPA and logging in. When you log in, go to edit my profile and check all of the different links that are there. Make sure that your name and institution and all of the information and all of the information that's there is accurate. But then you want to go a little bit deeper and look at your engagement and be able to find out what are you actually signed up for. By clicking on my NASPA engagement, you have an opportunity to be able to sign up for different knowledge communities, journals, divisions, and groups, and be able to stay in the know of what is happening within NASPA. I highly encourage you to do this.

Dr. Christopher Lewis [00:30:24]: It doesn't take a lot of time. And after you add different things into your engagement portal, make sure to save it so that you will get informed about everything that you are most passionate about. Finally, today, I'm going to just throw out another professional development opportunity. I already talked about the annual conference, but I wanted to also talk about the 2025 NASPA Institute For New AVPs. The NASPA Institute For New AVPs is a foundational 3 day learning and networking experience designed to support and develop AVPs in their unique and challenging roles on campus. The institute is appropriate for AVPs and other senior level number twos who report to the highest ranking student affairs officer and who have been serving in their first AVP or number 2 position for no longer than 2 years. December 11th is the early registration deadline for this amazing professional development opportunity, which will be happening January 23rd through 25th in Columbus, Ohio. Every week, we're going to be sharing some amazing things that are happening within the association.

Dr. Christopher Lewis [00:31:22]: So we are going to be able to try and keep you up to date on everything that's happening and allow for you to be able to get involved in different ways because the association is as strong as its members. And for all of us, we have to find our place within the association, whether it be getting involved with the knowledge community, giving back within one of the the centers or the divisions of the association. And as you're doing that, it's important to be able to identify for yourself where do you fit? Where do you wanna give back? Each week, we're hoping that we will share some things that might encourage you, might allow for you to be able to get some ideas that will provide you with an opportunity to be able to say, hey, I see myself in that knowledge community. I see myself doing something like that. Or encourage you in other ways that allow for you to be able to think beyond what's available right now, to offer other things to the association, to bring your gifts, your talents and to all of the members within the association. Because through doing that, all of us are stronger and the association is better. Tune in again next week as we find out more about what is happening in NASPA.

Dr. Jill Creighton [00:32:43]: Chris, thank you so much for another edition of NASPA World. Always great to learn what's going on in and around NASPA. Lindsay, we have our lightning round ready for you. Seven questions, 90 seconds. You ready to go?

Lindsay Mason [00:32:55]: Okay. I'm ready.

Dr. Jill Creighton [00:32:56]: All right. Number 1, If you were a conference keynote speaker, what would your entrance music be?

Lindsay Mason [00:33:01]: What's coming to mind for me is some type of country song. Not a lot of people in student affairs listen to country. There's a lot of assumptions about me because I listen to country, but I like country music, and I'm okay with that.

Dr. Jill Creighton [00:33:11]: Number 2. When you were 5 years old, what did you want to be when you grew up?

Lindsay Mason [00:33:15]: Oh, a dozer operator. My dad's a heavy equipment operator. I really wanted to drive tractors. And even to this day, I my dad's a professional truck driver. I also one day, I wanna get my CDL license. I love thing big things with engines. I owned a school bus for a year, and I was like, let me go drive this school bus. And I offered it to other people to drive it, and they're like, I would never do that.

Lindsay Mason [00:33:34]: And I was like, how do you not wanna do this? So I wanted to drive big pieces of equipment.

Dr. Jill Creighton [00:33:38]: My nephew would totally wanna spend all the time with you. He is currently obsessed with all things dozer related, Bob the Builder, all of it.

Lindsay Mason [00:33:45]: Love it.

Dr. Jill Creighton [00:33:46]: Number 3, who's your most influential professional mentor?

Lindsay Mason [00:33:49]: I have several women in particular in my life that have been excellent mentors for me. I think about women that influenced me heavily when I was an undergrad, people that were strong influences on me when I was in my masters, and then now as a professional. I'm gonna mention 3. The 3 women who worked full time in off campus life when I first started, Jeannie Ortega, Emily Seams, and Nancy Rhodes. I still work with Nancy. She and I are still together in our office. And I recently went to a lunch with all the career staff in my office except Nancy because she was visiting her mom in Florida. And I actually realized in that moment, I did not like being without my 3 original women because they placed such a heavy influence in my life.

Lindsay Mason [00:34:27]: So Jeanne Ortega, Emily Seams, Nancy Rhodes.

Dr. Jill Creighton [00:34:29]: Number 4, your essential student affairs read.

Lindsay Mason [00:34:32]: Maybe a little nontraditional. I recently well, the last couple of years, I've been really digging Cal Newport and his work around deep meaningful work, so much so that I built a workshop that is offered through my university's talent development. And I like his techniques around developing my capacity to do focused, deep, meaningful work.

Dr. Jill Creighton [00:34:52]: Number 5, the best TV show you've binged lately.

Lindsay Mason [00:34:55]: My new favorite comfort show is Abbott Elementary. I see that being one that I'm gonna turn back to a lot, similar to how I turn back to The Office or Parks and Rec. So Abbott Elementary.

Dr. Jill Creighton [00:35:05]: Number 6, the podcast you've spent the most hours listening to in the last year.

Lindsay Mason [00:35:09]: Because I'm a 1st gen student, I carry a lot of financial responsibility in my family. And so I listen to financial podcasts. 2 of them that I listen to are choose FI and all the hacks.

Dr. Jill Creighton [00:35:18]: Alright. And finally, number 7. Any shout outs you'd like to give, personal or professional?

Lindsay Mason [00:35:23]: The people that I did not mention earlier, folks that were really influential in my career as an undergrad include Dilsey Perez and Jenny Ruiz. When I was a grad student, I had a lot of great mentorship from Bobby Kuntzmann and Pamela Norris. I also think one of the best decisions I ever made in my life is marrying my husband, Jason Martin. He's an excellent partner.

Dr. Jill Creighton [00:35:41]: Lindsay, it's been a pleasure to get to know you better today, to learn about your expertise and great work with the community that you're living in and working with. I'm sure there are folks that would like to get connected with you either for your area of specialty or also just getting involved with the knowledge community that you're co leading. If anyone would like connect with you after the show, how can they find you?

Lindsay Mason [00:35:59]: I think the best way would be to email my Colorado State email address. It's lindsay.mason@colostate.edu. And it's lindsay with an a.

Dr. Jill Creighton [00:36:09]: Lindsay, thank you so much for sharing your voice with us today.

Lindsay Mason [00:36:11]: Thanks, Jill.

Dr. Jill Creighton [00:36:17]: This has been an episode of SA Voices from the Field brought to you by NASPA. This show is made possible because of you, the listeners. We continue to be grateful that you choose to spend your time with us. If you'd like to reach the show, you can email us at savoices@naspa.org, or find me on LinkedIn by searching for doctor Jill l Creighton. We welcome your feedback and your topic and guest suggestions. We'd love it if you take a moment to tell a colleague about the show and leave us a 5 star review on Apple Podcasts, Spotify, or wherever you're listening now. It truly does help other student affairs pros find the show and helps us to become more visible in the larger podcasting community. This episode was produced and hosted by Dr. Jill Creighton. That's me. Produced and audio engineered by Dr.Chris Lewis. Special thanks to the University of Michigan Flint for your support as we create this project. Catch you next time.

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