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5 Questions You Should Ask During Your Annual Fundraising Planning
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As we wrap up the year, it’s the perfect time to reflect and prepare for a successful 2025. In this episode, I share five key questions to guide your annual fundraising planning. These aren’t just surface-level prompts—they’re designed to help you align your goals, strategies, and systems to ensure your nonprofit thrives in the year ahead. Whether you’re a seasoned leader or just starting out, these questions will challenge you to think deeply about how you approach fundraising and set your organization up for long-term impact.
What You’ll Learn:
- The five key questions that will transform your fundraising plan.
- How to ensure your fundraising strategies align with your true costs and goals.
- Why robust systems and donor stewardship are critical for sustainable growth.
Key Takeaways
- Fundraising should reflect the true cost of your mission, not just immediate needs.
- Tailored strategies and clear systems drive greater efficiency and impact.
- Prioritizing donor stewardship fosters long-term relationships and stability.
Step-by-Step Process to Plan Your Fundraising:
- Assess Your Budget: Ensure your fundraising goals cover the full cost of staff, programs, and operations.
- Evaluate Your Strategies: Focus on high-ROI approaches tailored to your donor base and organizational capacity.
- Understand Your Donors: Build campaigns that resonate by identifying donor motivations and preferences.
- Strengthen Your Systems: Implement tools and processes for efficient, sustainable fundraising.
- Commit to Stewardship: Allocate resources to nurture donor relationships and reduce attrition.
Resources Mentioned:
- Last Week’s Episode on Annual Work Planning: Learn how to create a comprehensive work plan for the year.
- Guide to Effective Donor Stewardship: Practical tips for building lasting donor relationships.
Want to work together?
Apply for the Next Level Nonprofit Accelerator, a high-touch coaching and training accelerator for established organizations that want a smart, powerful playbook for taking their growing organization to the next level.
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