Nissin Cup Noodle - Primitive Man (best Japanese ad ever?)

Classic Ads From Simpler Times

Hello pod-people. This week after a less than optimal start where once again I forget to turn on the voice recorder, we eventually get off the beaten track and look at the first ad from a Japanese advertising agency to ever win the Grand Prix at Cannes.

Luckily enough Tones has a bit of experience working in Tokyo and even more luckily we persuaded his wife Natsuko to put in her 10 Yen’s worth as we look at an ad for the world’s most popular cup noodle brand.

By the end of this episode we can pretty much guarantee that you’re going to be equipped to hold up your end of any conversation about the difference between ramen and udon, expound knowledgeably on noodle-eating technique, and have a great story for cocktail parties about how a 61 year old man stumbled across a way to create a product that 40 years later sells 25 billion units a year across the globe.

Have a listen and find out whether this ad really turned the word ‘hungree’ into a Japanese version of ‘wassup’, who took PeeWee on a Big Adventure and got the gig doing the effects, and how come there are still at least three people around the world who haven’t heard of Bananas in Pyjamas.

All this and much, much less as we continue to spectacularly live down to your expectations of what actually constitutes entertainment.

Join us as we look at a Japanese TV commercial from 1993 that will either have you shaking your head in bemusement or will get your smiley muscles back into tip-top working condition.

Either way, we’re just glad to have a platform where we’re able to share our annoyance at the American ban on all things kangaroo, even as hordes of the hopping bastards attack our pensioners, devastate our petunias and cause global warming with their outback gas.

Have a look at the ad on our YouTube channel at https://youtu.be/iiuiWnforTo and give us a review if you’ve got a minute? Ta very.

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